{"product_id":"wiley-pathways-business-communication-isbn-9780471790778","title":"Wiley Pathways Business Communication","description":"You can get there\u003cbr\u003e \u003cbr\u003e Where do you want to go? You might already be working in a business setting. You may be looking to expand your skills. Or, you might be setting out on a new career path.\u003cbr\u003e \u003cbr\u003e Wherever you want to go, Business Communication will help you get there. Easy-to-read, practical, and up-to-date, this text not only helps you learn fundamental business communication concepts; it also helps you master the core competencies and skills you need to succeed in the classroom and beyond. The book's brief, modular format and variety of built-in learning resources enable you to learn at your own pace and focus your studies.\u003cbr\u003e \u003cbr\u003e With this book, you will be able to:\u003cbr\u003e * Incorporate active listening, assertive speaking, and non-verbal communication techniques into your daily communications.\u003cbr\u003e * Resolve conflicts effectively.\u003cbr\u003e * Choose the best words and voice for your audience.\u003cbr\u003e * Craft persuasive business letters.\u003cbr\u003e * Avoid common writing mistakes.\u003cbr\u003e * Plan and lead successful business meetings.\u003cbr\u003e * Overcome your fears of public speaking.\u003cbr\u003e * Write winning business proposals.\u003cbr\u003e * Create a resume that helps you get the job you want.\u003cbr\u003e * Present yourself professionally in an interview.\u003cbr\u003e \u003cbr\u003e Wiley Pathways helps you achieve your goals\u003cbr\u003e \u003cbr\u003e When it comes to learning about business, not everyone is on the same path. But everyone wants to succeed. The new Wiley Pathways series in Business helps you achieve your goals with its brief, inviting format, clear language, and focus on core competencies and skills.\u003cbr\u003e \u003cbr\u003e The books in this series--Business Communication, Finance, Marketing, Business Math, and Real Estate--offer a coordinated curriculum for learning business. Learn more at www.wiley.com\/go\/pathways. \u003cp\u003e\u003cb\u003ePart I: Foundations of Business Communication 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 Understanding Business Communication 1\u003c\/p\u003e \u003cp\u003e2 Mastering Communication Skills 29\u003c\/p\u003e \u003cp\u003e3 Effective Conflict Resolution 59\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: The Writing Process 100\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4 Writing for Business Audiences 100\u003c\/p\u003e \u003cp\u003e5 Writing and Revising Business Communications 121\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Letters, Memos, E-Mail, and Other Brief Messages 143\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e6 Managing Memos and E-Mail 143\u003c\/p\u003e \u003cp\u003e7 Writing Positive Business Letters 162\u003c\/p\u003e \u003cp\u003e8 Writing Negative Messages 189\u003c\/p\u003e \u003cp\u003e9 Writing Persuasively 209\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Developing Speaking Skills 231\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e10 Spoken Communication 231\u003c\/p\u003e \u003cp\u003e11 Giving Speeches and Oral Presentations 257\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: Reports and Proposals 285\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e12 Writing Business Reports 285\u003c\/p\u003e \u003cp\u003e13 Writing Business Proposals 308\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI: Employment Messages 337\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e14 Writing Resumes and Job Letters 337\u003c\/p\u003e \u003cp\u003e15 Interviewing for Employment 361\u003c\/p\u003e \u003cp\u003eAppendix A 385\u003c\/p\u003e \u003cp\u003eAppendix B 391\u003c\/p\u003e \u003cp\u003eAppendix C 411\u003c\/p\u003e \u003cp\u003eGlossary 423\u003c\/p\u003e \u003cp\u003eIndex 431\u003c\/p\u003e \u003cb\u003eMarty Brounstein\u003c\/b\u003e is the Principal of The Practical Solutions Group, a training and consulting firm based in the San Francisco Bay area that specializes in management and organizational effectiveness. Marty's consulting work includes one-on-one coaching with managers and executives, assistance to groups working to become productive teams, and guidance and direction for organizations establishing practices for high performance and employee retention. His training programs target management as well as employee-development issues including leadership, team development, customer service, and effective communication. As a consultant, speaker, and trainer since 1991, Marty has served a wide variety of organizations from high tech to government, for profit to non-profit. He has a bachelor's degree in education and history and a master's degree in industrial relations. Prior to beginning his consulting career, he spent a couple of years as a human resources executive.  \u003cb\u003eYou \u003ci\u003ecan\u003c\/i\u003e get there\u003c\/b\u003e  \u003cp\u003eWhere do you want to go? You might already be working in a business setting. You may be looking to expand your skills. Or, you might be setting out on a new career path.\u003c\/p\u003e \u003cp\u003eWherever you want to go, \u003ci\u003eBusiness Communication\u003c\/i\u003e will help you get there. Easy-to-read, practical, and up-to-date, this text not only helps you learn fundamental business communication concepts; it also helps you master the core competencies and skills you need to succeed in the classroom and beyond. The book’s brief, modular format and variety of built-in learning resources enable you to learn at your own pace and focus your studies.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eWith this book, you will be able to:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cdiv\u003eIncorporate active listening, assertive speaking, and non-verbal communication techniques into your daily communications.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eResolve conflicts effectively.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eChoose the best words and voice for your audience.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eCraft persuasive business letters.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eAvoid common writing mistakes.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003ePlan and lead successful business meetings.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eOvercome your fears of public speaking.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eWrite winning business proposals.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003eCreate a resume that helps you get the job you want.\u003c\/div\u003e \u003c\/li\u003e \u003cli\u003e \u003cdiv\u003ePresent yourself professionally in an interview.\u003c\/div\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003e \u003ci\u003eWiley Pathways\u003c\/i\u003e helps you achieve your goals\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhen it comes to learning about business, not everyone is on the same path. But everyone wants to succeed. The new \u003ci\u003eWiley Pathways\u003c\/i\u003e series in Business helps you achieve your goals with its brief, inviting format, clear language, and focus on core competencies and skills.\u003c\/p\u003e \u003cp\u003eThe books in this series––\u003ci\u003eBusiness Communication, Finance, Marketing, Business Math\u003c\/i\u003e, and \u003ci\u003eReal Estate\u003c\/i\u003e––offer a coordinated curriculum for learning business. Learn more at www.wiley.com\/go\/pathways.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990491840741,"sku":"NP9780471790778","price":79.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471790778.jpg?v=1761788041","url":"https:\/\/k12savings.com\/products\/wiley-pathways-business-communication-isbn-9780471790778","provider":"K12savings","version":"1.0","type":"link"}