{"product_id":"what-do-you-need-isbn-9781401974893","title":"What Do You Need?","description":"\u003cb\u003eNATIONAL BESTSELLER!\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eUSA TODAY\u003c\/i\u003e BESTSELLER!\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eSUCCESS \u003c\/i\u003eMAGAZINE BESTSELLER!\u003cbr\u003e\u003cbr\u003eLauren Wesley Wilson, businesswoman and founder and CEO of ColorComm Corporation uncovers the skills that women of color need to know to reach leadership positions.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhat do you need?\u003c\/b\u003e This question, as simple as it is powerful, is not often asked of women of color. But the answer to this question could be the difference between dreaming of a successful life and actually living one.\u003cbr\u003e\u003cbr\u003eAs founder and CEO of ColorComm Corporation, Lauren Wesley Wilson has been on the forefront of empowering women to become leaders and changemakers in business. At age 25, Lauren founded ColorComm, which began as an informal networking luncheon series and has since evolved into a multimillion-dollar communications company.\u003cbr\u003e\u003cbr\u003eLike any successful venture, your career needs a strategic plan; and that starts by determining where you want to go and what you need to get there. A fundamental piece of developing that vision is the crucial question that ColorComm has long-asked its community: \u003cb\u003eWhat do you need?\u003c\/b\u003e\u003cbr\u003eIn her groundbreaking book, Lauren reveals the unwritten rules that women of color need to know in order to succeed in the workplace. Drawing from her own career experiences, Lauren shares the playbook you’ll need to advance to the C-Suite.\u003cbr\u003e\u003cbr\u003eWhether you are a woman of color seeking to thrive in the workplace or an ally committed to creating an inclusive environment where everyone can excel, \u003ci\u003eWhat Do You Need?\u003c\/i\u003e is your indispensable road map to understanding, supporting, and empowering women of color in their careers.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eWhat Do You Need?\u003c\/i\u003e is a reminder that by understanding each other’s needs we can build bridges that lead us toward a more equitable and inclusive society, all while enjoying the journey up the ladder to success.\"\u003ci\u003eWhat Do You Need?\u003c\/i\u003e is a must-read for anyone who wants to create powerful connections and build community. Lauren Wesley Wilson is a mentor all women will wish they had at work in times of need. In \u003ci\u003eWhat Do You Need?\u003c\/i\u003e Lauren provides us with a window into her dynamic career—from employee at a top communications firm to becoming founder and CEO of ColorComm Corporation. She calls on all women of color to think more strategically about their careers in order to have a fulfilling and rewarding journey.\"— \u003cb\u003eHuma Abedin\u003c\/b\u003e, political strategist and \u003ci\u003eNew York Times\u003c\/i\u003e best-selling author of \u003ci\u003eBoth\/And\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e\"\u003ci\u003eWhat Do You Need?\u003c\/i\u003e gives women of color the power and permission to be conscientiously authentic as they navigate their careers and oftentimes unchartered waters in business. Lauren’s commitment to empowering the next generation of leaders with the tools and information to succeed is embedded in every chapter of this book.\"— \u003cb\u003eStar Jones\u003c\/b\u003e, attorney, media personality, and TV’s \u003ci\u003eDivorce Court\u003c\/i\u003e judge\u003cbr\u003e\u003cbr\u003e\"Lauren Wesley Wilson’s \u003ci\u003eWhat Do You Need?\u003c\/i\u003e shares clear pathways for how women of color can harness their personal and professional power. Her writing is thoughtful, honest, and, most of all, you feel how much she wants you to win.\"—\u003cb\u003e Cleo Wade\u003c\/b\u003e, \u003ci\u003eNew York Times\u003c\/i\u003e best-selling author of \u003ci\u003eWhat the Road Said\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e\"There is nothing more refreshing than learning from someone who has been through it before. \u003ci\u003eWhat Do You Need?\u003c\/i\u003e gives readers the opportunity to be honest with themselves—their successes, their shortcomings, their needs. Lauren provides clear direction for allies to learn how to show up authentically to advocate and support the women of color around them.\"— \u003cb\u003eMandy Moore\u003c\/b\u003e, Emmy-, Grammy- and Golden Globe–nominated actress\u003cbr\u003e\u003cbr\u003e\"What a novel idea to ask women \u003ci\u003eWhat Do You Need? \u003c\/i\u003eSo many of us navigate the journey of our careers facing challenges head-on and trying to figure out what more we need to give, not what we need. In her book, Lauren makes these challenges relatable and offers women of color thoughtful and strategic advice to persevere and succeed.\"— \u003cb\u003eMaría Elena Salinas\u003c\/b\u003e, described as the “Voice of Hispanic America” by \u003ci\u003eThe New York Times\u003c\/i\u003e and contributor at ABC News\u003cbr\u003e\u003cbr\u003e\"\u003ci\u003eWhat Do You Need?\u003c\/i\u003e It is my favorite question of all time. It represents the “get to the point” of how YOU can achieve your goals! Lauren has given us a primer to the road map, not an exact path but a shared index that translates some of the pitfalls, traps, and high roads on our journey to success!\"— \u003cb\u003eMichelle Miller\u003c\/b\u003e, co-host of \u003ci\u003eCBS Saturday Morning\u003c\/i\u003e and \u003ci\u003eNew York Times\u003c\/i\u003e best-selling author of \u003ci\u003eBelonging\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\"Success for a woman of color can feel elusive and difficult. \u003ci\u003eWhat Do You Need?\u003c\/i\u003e offers a clear direction on how to find the path to take your career to the next level and not waste time in areas that could be holding you back. Lauren outlines a blueprint for the next generation of leaders.\"— \u003cb\u003eDeborah Roberts\u003c\/b\u003e, co-anchor of \u003ci\u003e20\/20\u003c\/i\u003e and \u003ci\u003eNew York Times\u003c\/i\u003e best-selling author of \u003ci\u003eLessons Learned\u003c\/i\u003e and \u003ci\u003eCherished\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\"\u003ci\u003eWhat Do You Need?\u003c\/i\u003e is an honest look into the questions women of color should be asking themselves to achieve a fulfilling career. This book will save readers years of wasted energy and time and will point them in a direction that will lead to achieving their goals.\"— \u003cb\u003eMichelle Lee\u003c\/b\u003e, former editor in chief of \u003ci\u003eAllure\u003c\/i\u003e\u003cb\u003eLauren Wesley Wilson \u003c\/b\u003eis one of the nation’s leading thought leaders on media relations, diversity and inclusion, and crisis communications. At 25, she became the founder and CEO of ColorComm Corporation. Prior to that, Lauren worked as a communications strategist at a prestigious crisis communications firm in Washington, D.C., where she oversaw media strategy and crisis communications for international governments and stakeholder engagement for consumer brands. Lauren has been featured in The Washington Post, Forbes, People, as well as on MSNBC and CNBC, and more. She has been recognized by PR Week’s 50 Most Powerful in PR, Ad Age’s Women to Watch, New York Women in Communications, and many others. Lauren previously served on the Glass Lions Jury at Cannes Lions International Festival of Creativity in Cannes, France. She graduated from Spelman College with a bachelor’s degree in political science and from Georgetown University with a master’s degree in communications Lauren resides in New York City.","brand":"Hay House Business","offers":[{"title":"Default Title","offer_id":46300007334117,"sku":"NP9781401974893","price":25.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781401974893.jpg?v=1767743819","url":"https:\/\/k12savings.com\/products\/what-do-you-need-isbn-9781401974893","provider":"K12savings","version":"1.0","type":"link"}