{"product_id":"training-reinforcement-isbn-9781119425557","title":"Training Reinforcement","description":"\u003cp\u003e\u003cb\u003eA proven framework to fill the gap between \"knowing\" and \"doing\" \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eTraining Reinforcement\u003c\/i\u003e offers expert guidance for more effective training outcomes. Last year, US companies spent over $165 Billion on training; while many training programs themselves provide valuable skills and concepts, even the best-designed programs are ineffective because the learned behaviors are not reinforced. Without reinforcement, learned information gets shuffled to the back of the mind in the \"nice to know\" file, never again to see the light of day. This book bridges the canyon between learning and doing by providing solid reinforcement strategies. Written by a former Olympic athlete and corporate training guru, this methodology works \u003ci\u003ewith\u003c\/i\u003e human behavior rather than against it; you'll learn where traditional training methods fail, and how to fill those gaps with proven techniques that help training \"stick.\"\u003c\/p\u003e \u003cp\u003eThere's a difference between \"telling\" and \"teaching,\" and that difference is reinforcement. Learned skills and behaviors cannot be truly effective until they are engrained, and they can only become engrained through use, encouragement, and measureable progress. This book provides a robust reinforcement framework that adds long-term value to any training program.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eClose the 5 Reinforcement Gaps and master the 3 Phases for results\u003c\/li\u003e \u003cli\u003eCreate friction and direction while providing the perfect Push-Pull\u003c\/li\u003e \u003cli\u003eFollow the Reinforcement Flow to maintain consistency and effectiveness\u003c\/li\u003e \u003cli\u003eCreate measureable behavior change by placing the participant central to the process\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eReinforcing training means more than simple repetition and reminders, and \u003ci\u003eeffective\u003c\/i\u003e reinforcement requires a careful balance of independence and oversight. \u003ci\u003eTraining Reinforcement\u003c\/i\u003e provides a ready-made blueprint with proven results, giving trainers and managers an invaluable resource for leading behavioral change.\u003c\/p\u003e \u003cp\u003eIntroduction xi\u003c\/p\u003e \u003cp\u003eWe Did It! xv\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 1 Understanding Reinforcement to Reach Behavior Change 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Eyeing Gold 3\u003c\/p\u003e \u003cp\u003eChapter 2 What Is Reinforcement? 11\u003c\/p\u003e \u003cp\u003eChapter 3 Behavior Change Is Critical 21\u003c\/p\u003e \u003cp\u003eChapter 4 Influencing  Behavior  Change 35\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 2 Building the Foundation 43\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5 An Overview of The 7 Principles of Reinforcement 45\u003c\/p\u003e \u003cp\u003eChapter 6 Principle 1: Master the 3 Phases for Results 53\u003c\/p\u003e \u003cp\u003eChapter 7 Principle 2: Close the 5 Reinforcement Gaps 65\u003c\/p\u003e \u003cp\u003eChapter 8 Principle 3: Create Measurable Behavior Change 75\u003c\/p\u003e \u003cp\u003eChapter 9 Recap of Building the Foundation 89\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 3 Engagement 93\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10 Principle 4: Provide the Perfect Push and Pull 95\u003c\/p\u003e \u003cp\u003eChapter 11 Principle 5: Create Friction and Direction 107\u003c\/p\u003e \u003cp\u003eChapter 12 Principle 6: Follow the Reinforcement Flow 117\u003c\/p\u003e \u003cp\u003eChapter 13 Recap of Engagement 129\u003c\/p\u003e \u003cp\u003eChapter 14 Principle 7: Place the Learner in the Center 133\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 4 Analyzing Your Reinforcement Program 141\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 15 Finding Balance with the Reinforcement Lever 143\u003c\/p\u003e \u003cp\u003eChapter 16 Crafting Reinforcement Messages 157\u003c\/p\u003e \u003cp\u003eChapter 17 Reinforcement for Different Training Types 175\u003c\/p\u003e \u003cp\u003eChapter 18 Introducing Your Reinforcement Program 185\u003c\/p\u003e \u003cp\u003eChapter 19 Sore Made 189\u003c\/p\u003e \u003cp\u003eAppendix: Tools for Building a Reinforcement Program 193\u003c\/p\u003e \u003cp\u003eResources 207\u003c\/p\u003e \u003cp\u003eAbout the Authors 215\u003c\/p\u003e \u003cp\u003eAbout Mindmarker 217\u003c\/p\u003e \u003cp\u003eIndex 219\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eANTHONIE WURTH\u003c\/b\u003e is Dutch and the founder of Mindmarker, the world leader in training reinforcement. He won the European Judo championship in 1991 and competed in the 1992 Olympics in Barcelona. Since 1993 he has become active and well known in the learning industry. He is the author of \u003ci\u003eLocked in Shanghai.\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eKEES WURTH\u003c\/b\u003e is CEO of Mindmarker. A former national Judo champion in the Netherlands, he immigrated to the United States in 1993 and has since become an entrepreneur who has successfully started and sold numerous companies.   \u003c\/p\u003e\u003cp\u003e\u003cb\u003eTHE MISSING PIECE TO EVERY TRAINING PROGRAM—IN A TURNKEY FRAMEWORK\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003eTraining Reinforcement: The 7 Principles to Create Measurable Behavior Change and Make Learning Stick\u003c\/i\u003e adds quantifiable value to every training program by providing proven practices and tools for transforming newly-learned knowledge and skills into habitual behaviors. \u003c\/p\u003e\u003cp\u003eFor the first time, former Olympic Judo competitor and world-class corporate training expert Anthonie Wurth shares the secret formula he and his brother Kees Wurth, also a national Judo champion, built their training reinforcement company on. Founded on the same 7 principles detailed inside, Mindmarker has enabled industry-leading businesses worldwide to get the highest ROI on their training investments. \u003c\/p\u003e\u003cp\u003eEven the most effective training initiatives aren't able to transfer learning into application. In sports, top athletes must drill moves over and over until they become second nature. This highly-tested reinforcement methodology incorporates the science of human brains in relation to application, so you can challenge and encourage learners to reach new levels of performance, while inspiring them with regular statistics marking their progress. \u003c\/p\u003e\u003cp\u003eThis complete reinforcement guide takes you from introducing training reinforcement programs to your organization to confidently taking the role of reinforcement specialist and delivering results by providing you with: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eA deep understanding of the ins and outs of reinforcement, how it differs from training, and all the knowledge and tools to influence strategic behavioral change\u003c\/li\u003e \u003cli\u003eStep-by-step guidance for building a results-driven, customized reinforcement program, as well as ready-to-use tools and assessments for seamless execution\u003c\/li\u003e \u003cli\u003eScientifically crafted message templates designed to optimize communication through every step of the reinforcement process so learners stay engaged and motivated\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eAs business evolves, training initiatives will change, and with \u003ci\u003eThe 7 Principles of Reinforcement,\u003c\/i\u003e you can always ensure the new way of doing things sticks.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990404120805,"sku":"NP9781119425557","price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119425557.jpg?v=1761787694","url":"https:\/\/k12savings.com\/products\/training-reinforcement-isbn-9781119425557","provider":"K12savings","version":"1.0","type":"link"}