{"product_id":"this-business-of-concert-promotion-and-touring-isbn-9780823076871","title":"This Business of Concert Promotion and Touring","description":"The only book that looks at the business of concert promotion. Concerts are part art, part party—and a big part business. \u003ci\u003eThis Business of Concert Promotion and Touring\u003c\/i\u003e is the first to focus on that all-important business aspect, from creating a show, to selling a show, to organizing the show, to staging the show. Working with venues, personnel, booking, promoting, marketing, publicity, public relations, financial management, and much more are covered in this indispensable one-volume resource. And the ideas and techniques explained here can be used for every type of concert promotion, including college shows, artist showcases, club gigs, as well as major events handled by local promoters, nationwide promoters, and worldwide promoters. Concert promoters and tour managers at every level need to know \u003ci\u003eThis Business of Concert Promotion and Touring\u003c\/i\u003e\u003cb\u003eRoy Waddell\u003c\/b\u003e is Senior Writer, Touring,\u003cbr\u003efor \u003ci\u003eBillboard\u003c\/i\u003e magazine. His weekly\u003cbr\u003ecolumn, On the Road, keeps him in\u003cbr\u003eregular touch with agents, promoters,\u003cbr\u003eartist managers, business and\u003cbr\u003evenue managers, ticketing agencies,\u003cbr\u003eand everyone else\u003cbr\u003eassociated with this business of concerts.\u003cbr\u003eHe lives in Hendersonville, TN.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eRichard D. Barnet\u003c\/b\u003e, a professor in the\u003cbr\u003eDepartment of Recording Industry at\u003cbr\u003eMiddle Tennessee State University, is\u003cbr\u003eco-author of \u003ci\u003eControversies of the\u003cbr\u003eMusic Industry\u003c\/i\u003e. He lives in Nashville, TN.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eJake Berry\u003c\/b\u003e, co-owner of Production\u003cbr\u003eAlliance, has worked in production\u003cbr\u003emanagement of tours by Tina Turner,\u003cbr\u003ethe Rolling Stones, Madonna, AC\/DC,\u003cbr\u003eMetallica, and Motley Crue. He lives\u003cbr\u003ein Scottsdale, AZ.","brand":"Billboard Books","offers":[{"title":"Default Title","offer_id":46299811152101,"sku":"NP9780823076871","price":26.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780823076871.jpg?v=1767742469","url":"https:\/\/k12savings.com\/products\/this-business-of-concert-promotion-and-touring-isbn-9780823076871","provider":"K12savings","version":"1.0","type":"link"}