{"product_id":"the-two-minute-drill-isbn-9781118431160","title":"The Two Minute Drill","description":"Authors Clinton Longenecker, Greg Papp, and Timothy Stansfield reveal that all too often business organizations are defeated while the clock is still ticking. Bogged down by sluggish business practices that stifle change, they are unable to pick up the pace when necessary to score and win. \u003ci\u003eThe Two-Minute Drill\u003c\/i\u003e translates football’s lessons for business leaders who want to succeed  in today’s competitive marketplace. The book clearly shows what it takes to accelerate change and improvement within any type of organization.  \u003cp\u003eForeword xi\u003cbr\u003e \u003ci\u003eMarvin Lewis\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003ePrologue: Speed and Execution Are the Keys to Success 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1 The Two-Minute Drill Mind-Set: Eight Winning Principles Business Leaders Can Learn from the Great Game of Football 15\u003c\/b\u003e\u003cbr\u003e Football Example: UT vs. Pitt, 2003\u003cbr\u003e Business Example: Problems with Six Sigma\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2 You Are the Quarterback: Leading Your Organization to Improve 39\u003c\/b\u003e\u003cbr\u003e Football Example: Broncos vs. Browns, 1987\u003cbr\u003e Business Example: Poor leadership at a distribution center\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3 Know the Score and Defi ne Winning: How Is Your Organization Really Performing, and What Do You Really Want to Achieve? 67\u003c\/b\u003e\u003cbr\u003e Football Example: USC vs. Notre Dame, 2005\u003cbr\u003e Business Example: Improving new product delivery time and quality\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4 Create Your Scouting Report and Game-Day Match-Ups: Identify Potential Opponents to Change 91\u003c\/b\u003e\u003cbr\u003e Football Example: Dolphins vs. Jets, 1994\u003cbr\u003e Business Example: Improving a company's price-quoting system\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5 Create an Extreme Focus and a Sense of Urgency: A Plan for Implementing Rapid Change 113\u003c\/b\u003e\u003cbr\u003e Football Example: Patriots vs. Panthers, 2004 Super Bowl\u003cbr\u003e Business Example: Natural gas shortage crisis\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6 Develop Your Winning Two-Minute Drill Package: Get the Right Players on the Field and Take Ownership of the Plan 135\u003c\/b\u003e\u003cbr\u003e Football Example: 49ers vs. Bengals, 1989 Super Bowl\u003cbr\u003e Business Example: TMS Engineering\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7 Snap the Ball and Execute the Right Plays: Execution Is Critical to Improvement 161\u003c\/b\u003e\u003cbr\u003e Football Example: Titans vs. Rams, 2000 Super Bowl\u003cbr\u003e Business Example: CTSK Industries’ cost-cutting measures\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8 Close Out the Game, Then Celebrate: Don't Reward \"Victory\" Until You See Truly Lasting Success 191\u003c\/b\u003e\u003cbr\u003e Football Example: Kentucky vs. LSU, 2002\u003cbr\u003e Business Example: Kingswood Valley Healthcare\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9 Conduct a Postgame Press Conference and Analysis: Review Your Successes So That You and Others Can Do Even Better in the Future 215\u003c\/b\u003e\u003cbr\u003e Football Example: Indianapolis Colt postgame press conference (after playing New York Jets), 2006\u003cbr\u003e Business Example: Tri-X Corporation\u003c\/p\u003e \u003cp\u003eEpilogue: Winning Is Better Than Losing 239\u003c\/p\u003e \u003cp\u003eEndnotes 251\u003c\/p\u003e \u003cp\u003eAcknowledgments 255\u003c\/p\u003e \u003cp\u003eAbout the Authors 257\u003c\/p\u003e \u003cp\u003eIndex 261\u003c\/p\u003e \u003cp\u003e\u003cb\u003eClinton O. Longenecker\u003c\/b\u003e is the Stranahan Professor of Leadership and Organizational Excellence in the College of Business Administration at the University of Toledo. He is a frequent speaker, corporate consultant, and media source, and was chosen as Entrepreneur of the Year by Ernst \u0026amp; Young in 2004.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eGreg R. Papp\u003c\/b\u003e is president of Cube Culture Corporation, a consulting firm specializing in performance improvement. He was formerly controller of Aeroquip-Vickers Corporation.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eTimothy C. Stansfield\u003c\/b\u003e is president of IET, Inc., a manufacturing consulting firm that has worked with 1400 manufacturing plants over 20 years. Tim was selected as Entrepreneur of the Year by Ernst \u0026amp; Young.\u003c\/p\u003e  \u003cp\u003e\u003cb\u003ePraise for The Two-Minute Drill\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"The authors have created an approach to improvement that is powerful, poignant, and packs a punch. \u003ci\u003eThe Two-Minute Drill\u003c\/i\u003e provides a real plan of action for improvement that people can really relate to.\"\u003cbr\u003e —\u003cb\u003eVicky Black\u003c\/b\u003e, president, Fabory North America\u003c\/p\u003e \u003cp\u003e\"In the past 25 years, my company has shifted from process strategies to execution strategies. By far the lessons on execution described in \u003ci\u003eThe Two-Minute Drill\u003c\/i\u003e have produced the most successful results for us. I have taken this book to my team, and we are now better prepared to take the ball into the improvement end zone.\"\u003cbr\u003e —\u003cb\u003eAl Caperna\u003c\/b\u003e, CEO, CMC Group\u003c\/p\u003e \u003cp\u003e\"When your team is not ready for the change game, the outcome can be disastrous. I wish I had had the benefit of the lessons from The Two-Minute Drill before undertaking my latest change effort.\"\u003cbr\u003e —\u003cb\u003eRear Admiral David R. Ellison\u003c\/b\u003e, USN (Ret.), president and superintendent, New Mexico Military Institute\u003c\/p\u003e \u003cp\u003e\"In today's fast-paced competitive world, there is little time for error or waste. Just like a well-disciplined football team, business leaders should use the techniques explained in The Two-Minute Drill to ensure that their teams move the ball, score, and win.\"\u003cbr\u003e —\u003cb\u003eGary L. Cowger\u003c\/b\u003e, group vice president, Global Manufacturing and Labor Relations, General Motors Corporation\u003c\/p\u003e \u003cp\u003e\"Having played quarterback and run the two–minute drill in college, it is no different in business. Define winning, prepare, communicate, seize control, adjust quickly, and—above all—execute! Organizational change and transformation demand action, as we do not have the whole season to score. I have made the \u003ci\u003eTwo-Minute Drill\u003c\/i\u003e part of my playbook, and you should also. The clock is running on all of us.\"\u003cbr\u003e —\u003cb\u003eJohn Meier\u003c\/b\u003e, CEO, Libbey, Inc.\u003c\/p\u003e","brand":"Jossey-Bass","offers":[{"title":"Default Title","offer_id":47990358638821,"sku":"NP9781118431160","price":33.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118431160.jpg?v=1761787503","url":"https:\/\/k12savings.com\/products\/the-two-minute-drill-isbn-9781118431160","provider":"K12savings","version":"1.0","type":"link"}