{"product_id":"the-marketing-planning-coach-isbn-9781471801570","title":"The Marketing Planning Coach","description":"\u003cdiv\u003eBy the end of this book you will have a marketing plan ready to implement and track\u003cbr\u003e-  Set your goals\u003cbr\u003e-  Understand your customers\u003cbr\u003e-  Explore the competitive environment\u003cbr\u003e-  Generate innovative ideas\u003cbr\u003e-  Set up systems to track your success\u003cbr\u003eOther books help you talk the talk. The Teach Yourself Coach books helps you walk the walk.\u003cbr\u003e\u003cbr\u003eWho are you? \u003cbr\u003e* Anyone with a product or service to market\u003cbr\u003e\u003cbr\u003eWhere will this book take you?\u003cbr\u003e* You will have a fully fledged business plan ready to implement and track\u003cbr\u003e\u003cbr\u003eHow does it work?\u003cbr\u003e* A combination of practical tried-and-tested advice, and unique interactive exercises\u003cbr\u003e\u003cbr\u003eWhen can you do it?\u003cbr\u003e* In your own time, at your own pace\u003cbr\u003e\u003cbr\u003eWhat else do you get?\u003cbr\u003e* Access to free online videos and printable resources\u003cbr\u003e\u003cbr\u003eWhy Teach Yourself ®?\u003cbr\u003e* Teach Yourself books are trusted around the world and have helped sixty million people achieve their goals\u003c\/div\u003e","brand":"Teach Yourself","offers":[{"title":"Default Title","offer_id":44894858379493,"sku":"NP9781471801570","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/O_57580583-002c-4092-8769-9d1111594ac6.jpg?v=1773106485","url":"https:\/\/k12savings.com\/products\/the-marketing-planning-coach-isbn-9781471801570","provider":"K12savings","version":"1.0","type":"link"}