{"product_id":"the-curriculum-everything-you-need-to-know-to-be-a-master-of-business-arts-isbn-9780061998539","title":"The Curriculum: Everything You Need to Know to Be a Master of Business Arts","description":"\u003cp\u003eFrom the mind of the ultimate corporate gunslinger comes this no-nonsense, real-world curriculum, designed to augment—if not replace—the more traditional path to achieving mastery of the business universe. Conquer this sharp, practical and often amusing course of study and save $250,000 of wasted business school tuition. \u003c\/p\u003e\u003cp\u003eUnlike those august, Ivy-encrusted factories that churn out masterful business administrators, The Curriculum will teach you the art of business, employing a smart, tactical battle plan that will prove infinitely more awesome as you make your way in the world.  \u003c\/p\u003e\u003cp\u003eWe begin, in the Core Curriculum, with the acquisition and maintenance of Power. Included are such essentials as Not Appearing Stupid (an early career requirement), Fabricating A Sustainable Business Personality, and the arts of Management and Selling.\u003c\/p\u003e\u003cp\u003eThe Advanced Curriculum hones the skills that are required to seize Success by the throat and shake it until valuable prizes fall out of its pockets, including fundamentals on Strategic Thinking, Self-Branding, mastering Electronic Communications, and dealing with Crazy People.\u003c\/p\u003e\u003cp\u003eTutorials and Electives, which students may pursue as their interest or discretion advises, include lessons on Giving an Effective Presentation, Business Drinking, and the Care and Feeding of Ultra-Senior Officers.\u003c\/p\u003e\u003cp\u003eLavishly enhanced with numerous charts, graphs, and other illuminating business illustrations, and backed up by years of study from Mr. Bing’s proprietary research organization (The National Association of Serious Studies), The Curriculum will occupy a place of pride on any bookshelf dedicated to the study of business, how it works, and how it can be used against those who don’t know how it works.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis is not your professor’s MBA. This is a real-world leadership guide:\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAn MBA Alternative:\u003c\/b\u003e Save $250,000 in tuition and learn what business school won’t teach you, from a curriculum backed by the proprietary (and entirely serious) National Association of Serious Studies.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eReal-World Business Strategy:\u003c\/b\u003e Master the tactical battle plan for the modern workplace, covering everything from strategic thinking and selling to the fine art of advanced bullshitting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eUnconventional Management Skills:\u003c\/b\u003e Learn to seize success by the throat with essential tutorials on fabricating a business personality, managing group dynamics, and surviving business drinking.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDealing with Crazy People:\u003c\/b\u003e A no-nonsense survival guide for navigating the most challenging part of any office—the other human beings, from difficult colleagues to the certifiably insane.\u003c\/li\u003e\n\u003c\/ul\u003e | \u003cp\u003eThe Only Business School You'll Ever Need\u003c\/p\u003e\u003cp\u003eFrom the mind of bestselling author Stanley Bing, the ultimate corporate mentor, comes \u003cem\u003eThe Curriculum: Everything You Need to Know to Be a Master of Business Arts\u003c\/em\u003e, a no-nonsense, real-world strategy for success. Sharp, practical, and amusing when it needs to be, and lavishly enhanced with charts, graphs, and other illuminating illustrations, \u003cem\u003eThe Curriculum\u003c\/em\u003e is certain to occupy a place of pride on any shelf dedicated to books that explain how business works, and how that knowledge can be used to achieve power, happiness, and indefensible amounts of money. Included are key chapters on\u003c\/p\u003e\u003cul\u003e \u003cli\u003enot appearing stupid (mandatory for entry-level students);\u003c\/li\u003e \u003cli\u003efabricating a sustainable business personality; \u003c\/li\u003e \u003cli\u003emanagement, group dynamics, and the art of selling;\u003c\/li\u003e \u003cli\u003eself-branding and self-marketing; \u003c\/li\u003e \u003cli\u003emastering electronic communications; and \u003c\/li\u003e \u003cli\u003edealing with bosses and other crazy people.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAfter contributing thousands of columns to \u003cem\u003eFortune\u003c\/em\u003e, \u003cem\u003eEsquire\u003c\/em\u003e, and the \u003cem\u003eWall Street Journal\u003c\/em\u003e, and writing nearly a dozen books on corporate strategy, Stanley Bing is at the top of his game, dispensing a lifetime's worth of hard-won wisdom to the next generation of masters. Enroll in \u003cem\u003eThe Curriculum\u003c\/em\u003e, and his secrets will be yours—along with an attractive diploma, suitable for framing.\u003c\/p\u003e","brand":"Harper Business","offers":[{"title":"Default Title","offer_id":44887983816933,"sku":"NP9780061998539","price":35.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780061998539.jpg?v=1730227882","url":"https:\/\/k12savings.com\/products\/the-curriculum-everything-you-need-to-know-to-be-a-master-of-business-arts-isbn-9780061998539","provider":"K12savings","version":"1.0","type":"link"}