{"product_id":"the-consulting-bible-isbn-9781119776871","title":"The Consulting Bible","description":"\u003cp\u003e\u003cb\u003eThe new edition of bestselling real-world guide to consultancy success, from the “Rock Star of Consulting” Alan Weiss \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe second edition of \u003ci\u003eThe Consulting Bible: Everything You Need to Know to Create and Expand a Seven-Figure Consulting Practice \u003c\/i\u003eremains the most comprehensive and practical guide to the consulting profession, from launch to high growth, from marketing to implementation. Legendary consultant, speaker, and bestselling author Alan Weiss shows you how to create an independent or boutique consulting practice and take it to seven-figure success. Step-by-step, this invaluable resource guides you through attracting clients, maximizing your value, and achieving your career goals. \u003c\/p\u003e \u003cp\u003eIn the decade since the first publication of \u003ci\u003eThe Consulting Bible\u003c\/i\u003e, an array of significant developments has dramatically impacted the consulting profession: shifts in social consciousness, the Covid-19 pandemic, tele-consulting and virtual meetings, the globalization of the economy, the growth of social media, and many more. This exhaustively revised new edition provides specific approaches and techniques for mastering the new consulting environment and turning volatility and disruption into unlimited opportunities. Designed to help you become the authority and expert that organizations turn to again and again, this book is your one-stop resource for: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eBuilding a strong global brand that draws people to you \u003c\/li\u003e \u003cli\u003eMarketing remotely to reduce costs and allow for higher fees \u003c\/li\u003e \u003cli\u003eMastering the latest implementation techniques \u003c\/li\u003e \u003cli\u003eForging strong relationships with the buyers of a new generation \u003c\/li\u003e \u003cli\u003eSelecting the consulting methodology that best fits your requirements \u003c\/li\u003e \u003cli\u003eWriting proposals and creating testimonials and references \u003c\/li\u003e \u003cli\u003eUsing advanced technology to sell and deliver your services \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWritten for newcomers and veterans alike, \u003ci\u003eThe Consulting Bible: Everything You Need to Know to Create and Expand a Seven-Figure Consulting Practice, Second Edition,\u003c\/i\u003e is essential reading for every solo consultant, entrepreneur, and principal of a small consulting firm. \u003c\/p\u003e \u003cp\u003eIntroduction to the First Edition\u003c\/p\u003e \u003cp\u003eIntroduction to the Second Edition\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection I Genesis: Consulting as a Profession\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Origins and Evolution: From Whence We Came\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Role of a Consultant\u003c\/p\u003e \u003cp\u003eThe Ongoing Need\u003c\/p\u003e \u003cp\u003eVarious Forms\u003c\/p\u003e \u003cp\u003eExamples of Success\u003c\/p\u003e \u003cp\u003eThe Future\u003c\/p\u003e \u003cp\u003eTrend 1: The Transience of Talent\u003c\/p\u003e \u003cp\u003eTrend 2: HR Becomes the Incredible Shrinking Function\u003c\/p\u003e \u003cp\u003eTrend 3: Emerging Markets\u003c\/p\u003e \u003cp\u003eTrend 4: Volunteerism\u003c\/p\u003e \u003cp\u003eTrend 5: The Importance of Communities\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Creation: How to Establish and Dramatically Grow Your Business\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLegal\u003c\/p\u003e \u003cp\u003eIncorporation\u003c\/p\u003e \u003cp\u003eProtection\u003c\/p\u003e \u003cp\u003eFinancial\u003c\/p\u003e \u003cp\u003eInsurance\u003c\/p\u003e \u003cp\u003eRetirement\u003c\/p\u003e \u003cp\u003eNormal Conditions\u003c\/p\u003e \u003cp\u003eAdministrative Support and Resources\u003c\/p\u003e \u003cp\u003eEmotional Support and Resources\u003c\/p\u003e \u003cp\u003eInordinate Fear of Risk\u003c\/p\u003e \u003cp\u003eTime Demands and Loss of Attention\u003c\/p\u003e \u003cp\u003eDueling Careers\u003c\/p\u003e \u003cp\u003eTwo Available Structures\u003c\/p\u003e \u003cp\u003eThe True Solo Practitioner\u003c\/p\u003e \u003cp\u003eThe Firm Principal\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Philosophy: What You Believe Will Inform How You Act\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eHydraulics: Raise Fees and Reduce Labor\u003c\/p\u003e \u003cp\u003eIdentifying True Buyers\u003c\/p\u003e \u003cp\u003eConceptual Agreement\u003c\/p\u003e \u003cp\u003eObjectives\u003c\/p\u003e \u003cp\u003eMeasures of Success\u003c\/p\u003e \u003cp\u003eValue\u003c\/p\u003e \u003cp\u003eLeveraging\u003c\/p\u003e \u003cp\u003ePrinciples of Leverage\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection II Exodus: Consulting as a Business\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 The Journey: How to Market Your Value Rapidly and Profitably\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCreating Gravity and Attraction\u003c\/p\u003e \u003cp\u003eReaching Out Effectively\u003c\/p\u003e \u003cp\u003eViral and Social Media Implementation\u003c\/p\u003e \u003cp\u003eCreating an Accelerant Curve\u003c\/p\u003e \u003cp\u003eShameless Promotion\u003c\/p\u003e \u003cp\u003eTechnology Strategies\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Presence: How to Be an Authority and Expert\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCreating and Nurturing a Brand\u003c\/p\u003e \u003cp\u003eExpanding Products and Services\u003c\/p\u003e \u003cp\u003eConsidering Alliances\u003c\/p\u003e \u003cp\u003eReferral Business\u003c\/p\u003e \u003cp\u003eClient Referrals\u003c\/p\u003e \u003cp\u003eNonclient Referrals\u003c\/p\u003e \u003cp\u003eIndirect Referrals\u003c\/p\u003e \u003cp\u003eAdvisory Business (Retainers)\u003c\/p\u003e \u003cp\u003eGlobal Work\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Celebrity: How to be the Authority and Expert\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThought Leadership\u003c\/p\u003e \u003cp\u003eAuthorship\u003c\/p\u003e \u003cp\u003eValue-Based Fees\u003c\/p\u003e \u003cp\u003eSubcontracting, Franchising, Licensing\u003c\/p\u003e \u003cp\u003eSubcontracting\u003c\/p\u003e \u003cp\u003eFranchising\u003c\/p\u003e \u003cp\u003eLicensing\u003c\/p\u003e \u003cp\u003eThe Talent Prevails\u003c\/p\u003e \u003cp\u003eReinvention\u003c\/p\u003e \u003cp\u003eCreating Communities\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection III Deuteronomy: Consulting Methodology\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 The Perfect Proposal: How to Write a Proposal That’s Accepted Every Time\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAssuring Success\u003c\/p\u003e \u003cp\u003eFind the Economic Buyer\u003c\/p\u003e \u003cp\u003eEstablish a Trusting Relationship with the Economic Buyer\u003c\/p\u003e \u003cp\u003eDemonstrate That You Are a Peer of the Buyer, Not Lower-Level People\u003c\/p\u003e \u003cp\u003eAlways Create a Definitive Net Time and Date\u003c\/p\u003e \u003cp\u003eConceptual Agreement\u003c\/p\u003e \u003cp\u003eObjectives\u003c\/p\u003e \u003cp\u003eMeasures of Success, or Metrics\u003c\/p\u003e \u003cp\u003eValue\u003c\/p\u003e \u003cp\u003eThe Nine Components of a Great Proposal\u003c\/p\u003e \u003cp\u003e1. Situation Appraisal\u003c\/p\u003e \u003cp\u003e2. Objectives\u003c\/p\u003e \u003cp\u003e3. Measures of Success\u003c\/p\u003e \u003cp\u003e4. Value\u003c\/p\u003e \u003cp\u003e5. Methodology and Options\u003c\/p\u003e \u003cp\u003e6. Timing\u003c\/p\u003e \u003cp\u003e7. Joint Accountabilities\u003c\/p\u003e \u003cp\u003e8. Terms and Conditions\u003c\/p\u003e \u003cp\u003e9. Acceptance\u003c\/p\u003e \u003cp\u003eHow to Submit\u003c\/p\u003e \u003cp\u003eNever Suggest Phases\u003c\/p\u003e \u003cp\u003eFedEx the Proposal\u003c\/p\u003e \u003cp\u003eCreate a Time and Date Certain to Review the Next Action\u003c\/p\u003e \u003cp\u003eDon’t Add Bling\u003c\/p\u003e \u003cp\u003eBefore Submitting, Ask One Key Question\u003c\/p\u003e \u003cp\u003eBe Prepared for Success\u003c\/p\u003e \u003cp\u003eHow to Close and Launch\u003c\/p\u003e \u003cp\u003eThe Buyer Wants to Meet\u003c\/p\u003e \u003cp\u003eThe Buyer Says That Some More People Will Look at the Proposal\u003c\/p\u003e \u003cp\u003eThe Buyer Loves Option 3 but Only Has Budget for Option 2\u003c\/p\u003e \u003cp\u003eThe Buyer Attempts to Negotiate Price\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Implementation: Simplicity Over Complexity\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOccam’s Razor\u003c\/p\u003e \u003cp\u003eYour Options Must Set the Stage for Simplicity\u003c\/p\u003e \u003cp\u003eThe Buyer Must Enforce Subordinate Accountability\u003c\/p\u003e \u003cp\u003eBuyers Must Use Their Clout Where Needed\u003c\/p\u003e \u003cp\u003eThe Buyer Is Your Partner and Must Act Like One\u003c\/p\u003e \u003cp\u003eThe Key Stakeholders and Influence Points\u003c\/p\u003e \u003cp\u003eAvoiding Scope Seep\u003c\/p\u003e \u003cp\u003eMidcourse Corrections\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Disengaging: It’s Been Nice, but I Really Must Be Going\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDemonstrating Success\u003c\/p\u003e \u003cp\u003eObtaining Referrals\u003c\/p\u003e \u003cp\u003eObtaining Repeat Business\u003c\/p\u003e \u003cp\u003eExpansion\u003c\/p\u003e \u003cp\u003eTransference\u003c\/p\u003e \u003cp\u003eCreating Testimonials and References\u003c\/p\u003e \u003cp\u003ePrepare the Buyer\u003c\/p\u003e \u003cp\u003eAlways Provide Options\u003c\/p\u003e \u003cp\u003eSeek People Other Than Your Buyer\u003c\/p\u003e \u003cp\u003eUse Multimedia\u003c\/p\u003e \u003cp\u003eProvide Examples of What You Need\u003c\/p\u003e \u003cp\u003eGuarantee Nonabuse\u003c\/p\u003e \u003cp\u003eIf Requested, Write It Yourself with Options\u003c\/p\u003e \u003cp\u003eWith References, Stipulate What’s Expected\u003c\/p\u003e \u003cp\u003eLong-Term Leverage\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection IV Acts of the Apostles: Implementing Consulting Methodologies\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 Interpersonal Methodologies: People First\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCoaching\u003c\/p\u003e \u003cp\u003eFacilitating\u003c\/p\u003e \u003cp\u003eConflict Resolution\u003c\/p\u003e \u003cp\u003eObjectives\u003c\/p\u003e \u003cp\u003eAlternatives\u003c\/p\u003e \u003cp\u003eConflict Over Objectives\u003c\/p\u003e \u003cp\u003eConflict Over Alternatives\u003c\/p\u003e \u003cp\u003eNegotiating\u003c\/p\u003e \u003cp\u003eMusts\u003c\/p\u003e \u003cp\u003eWants\u003c\/p\u003e \u003cp\u003eSkills Development\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Teams and Groups: No One Is an Island\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLeadership\u003c\/p\u003e \u003cp\u003eSuccession Planning\u003c\/p\u003e \u003cp\u003eCareer Development\u003c\/p\u003e \u003cp\u003eTeams Versus Committees\u003c\/p\u003e \u003cp\u003eCommunications and Feedback\u003c\/p\u003e \u003cp\u003eAlan’s Communications Criteria\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Organization Development: All the King’s Horses, and All the King’s Men\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStrategy\u003c\/p\u003e \u003cp\u003eChange Management\u003c\/p\u003e \u003cp\u003eCultural Change\u003c\/p\u003e \u003cp\u003eCrisis Management\u003c\/p\u003e \u003cp\u003eInnovation\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection V Proverbs: Consulting Success\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13 Ethics of the Business: What’s Legal Isn’t Always Ethical\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhen Bad Things Happen to Good Consultants\u003c\/p\u003e \u003cp\u003eCase Studies on Ethics in Action\u003c\/p\u003e \u003cp\u003eFinancial Follies\u003c\/p\u003e \u003cp\u003eProtection and Plagiarism\u003c\/p\u003e \u003cp\u003eWhen to Refuse Business or Fire Clients\u003c\/p\u003e \u003cp\u003eDoing Well by Doing Right\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14 Exit Strategies: Nothing Is Forever\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBuilding Equity\u003c\/p\u003e \u003cp\u003eLicensing Intellectual Property\u003c\/p\u003e \u003cp\u003eAchieving Life Balance\u003c\/p\u003e \u003cp\u003eFinding Successors and Buyers\u003c\/p\u003e \u003cp\u003eTransitioning\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 15 Payback and Reinvestment: We Build Our Houses and Then They Build Us\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMentoring Others\u003c\/p\u003e \u003cp\u003eAdvancing the State of the Art\u003c\/p\u003e \u003cp\u003eParticipation in the Evolution\u003c\/p\u003e \u003cp\u003eThe Future\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 16 Consulting in Crisis Times\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Nature of Volatility\u003c\/p\u003e \u003cp\u003eDisruption as A Weapon\u003c\/p\u003e \u003cp\u003eRevelations\u003c\/p\u003e \u003cp\u003eadd some space here\u003c\/p\u003e \u003cp\u003ePhysical Appendix\u003c\/p\u003e \u003cp\u003eVirtual Appendix\u003c\/p\u003e \u003cp\u003eNotes\u003c\/p\u003e \u003cp\u003eAbout the Author\u003c\/p\u003e \u003cp\u003eIndex\u003c\/p\u003e \u003cp\u003e\u003cb\u003eALAN WEISs, P\u003csmall\u003eH\u003c\/small\u003eD,\u003c\/b\u003e is a consultant, speaker, and bestselling author with the strongest independent consulting brand in the world (alanweiss.com). His firm, Summit Consulting Group, Inc., has attracted clients such as Merck, Hewlett-Packard, GE, Mercedes-Benz, and over 500 other leading organizations. He keynotes several times a year at major conferences and has been a visiting faculty member at Harvard, Case Western Reserve, and a dozen other universities. His prolific publishing career includes over 500 articles and 60 books, some of which have been on universities' curricula and have been translated into 15 languages. Weiss is interviewed and quoted frequently in the media, and the New York Post calls him \"One of the most highly regarded independent consultants in America.\"\u003c\/p\u003e  \u003cp\u003eUNLEASH THE POTENTIAL OF YOUR CONSULTING PRACTICE WITH PROVEN STRATEGIES AND CUTTING-EDGE TECHNIQUES FROM THE “ROCK STAR OF CONSULTING,” ALAN WEISS\u003c\/p\u003e\u003cp\u003eThe newly revised \u003ci\u003eSecond Edition of The Consulting Bible: How to Launch and Grow a Seven-Figure Consulting Business\u003c\/i\u003e updates and expands the most comprehensive and practical guide to consulting. World-renowned consultant, speaker, and bestselling author Alan Weiss walks you through each step of creating a boutique consulting practice and guiding it to seven-figure success.\u003c\/p\u003e\u003cp\u003eYou’ll discover how to navigate the profound changes gripping the consulting industry, from constant volatility to tele-consulting and virtual meetings, globalization and the false promises of social media. With specific techniques to turn volatility and disruption into competitive advantages for your practice, you’ll become an authority that businesses turn to in both the best and worst of times.\u003c\/p\u003e\u003cp\u003eThe book explains how you can create a strong global brand that attracts diverse clients, how to market remotely to reduce costs and increase fees, and how to forge indestructible relationships with high-value clients.\u003c\/p\u003e\u003cp\u003ePerfect for first-time consultants and seasoned veterans, the \u003ci\u003eSecond Edition of The Consulting Bible\u003c\/i\u003e is a must-have companion for every consulting practice seeking success and growth.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990197944549,"sku":"NP9781119776871","price":27.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119776871.jpg?v=1761786870","url":"https:\/\/k12savings.com\/products\/the-consulting-bible-isbn-9781119776871","provider":"K12savings","version":"1.0","type":"link"}