{"product_id":"the-breakthrough-manifesto-isbn-9781394207039","title":"The Breakthrough Manifesto","description":"\u003cp\u003e\u003cb\u003eBuilding a Better Path to Breakthrough, By Design\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInnovation is a process by which new ideas, services, and sources of value are brought to life. Yet approaches to the pursuit of innovation often rely on stale methodologies. Transformative innovation requires something else. Not just methodologies, but mindsets. Not just focusing on known challenges, but on unknown opportunities. Not just hoping for breakthrough by default, but realizing breakthrough by design.\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e, a renowned business innovation leader teams up with a social-personality psychologist to offer that something else—a collection of 10 visionary principles to obliterate barriers to change and ignite a whole new level of creative problem-solving. Drawing upon decades of experience working with the world’s best-known organizations and their teams, the authors provide practical advice that goes beyond “business as usual” for successfully tackling intractable challenges. They’ll show you how to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eSilence your inner cynic and strip away old, fallacious assumptions as you embrace problem-solving anew\u003c\/li\u003e \u003cli\u003eEmbrace experimentation, prototyping, and co-creation revealing new potential by making a mess together\u003c\/li\u003e \u003cli\u003eChallenge yourself and each other to test your own limits and expand your comfort zone\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBursting with behavioral science, stories from the field, and pragmatic strategies, \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e explores why these principles are critical for the current times and how they can spark breakthrough and unlock potential for you and your teams. Whether you’re an executive or manager, product or service designer, educator or student, this book is a must-read for anyone inspired to change the world or transform their own place in it.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1 Welcome to Breakthrough\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8 Chapter 1: Silence Your Cynic\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eToxic Effect 1: Death to Innovation\u003c\/p\u003e \u003cp\u003eToxic Effect 2: Bye, Bye Diverse Ideas\u003c\/p\u003e \u003cp\u003eToxic Effect 3: Shackles on the Mind\u003c\/p\u003e \u003cp\u003e\u003cb\u003e20 Chapter 2: Strip Away Everything\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCheck Yourself\u003c\/p\u003e \u003cp\u003eQuestion Orthodoxies\u003c\/p\u003e \u003cp\u003eDon’t Believe Everything You Hear\u003c\/p\u003e \u003cp\u003e\u003cb\u003e32 Chapter 3: Live with the Problem\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLook Before You Leap\u003c\/p\u003e \u003cp\u003eTry Passive Percolation\u003c\/p\u003e \u003cp\u003eSpend Your Time Wisely\u003c\/p\u003e \u003cp\u003e\u003cb\u003e44 Chapter 4: Check Your Edge\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eExpand Your Thinking\u003c\/p\u003e \u003cp\u003ePursue the Unexpected\u003c\/p\u003e \u003cp\u003eStretch Yourself\u003c\/p\u003e \u003cp\u003e\u003cb\u003e56 Chapter 5: Enlist a Motley Crew\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGet Truly Motley\u003c\/p\u003e \u003cp\u003eEnlist All Members\u003c\/p\u003e \u003cp\u003eRow Like a Crew\u003c\/p\u003e \u003cp\u003e\u003cb\u003e70 Chapter 6: Get Real\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFind Your Equilibrium\u003c\/p\u003e \u003cp\u003eBe Yourself but Keep Evolving\u003c\/p\u003e \u003cp\u003eGet Real Together\u003c\/p\u003e \u003cp\u003e\u003cb\u003e82 Chapter 7: Make a Mess\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eProduce a Prototype\u003c\/p\u003e \u003cp\u003eCocreate\u003c\/p\u003e \u003cp\u003eBuild for Buy- In\u003c\/p\u003e \u003cp\u003e\u003cb\u003e94 Chapter 8: Don’t Play “Nice”\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStrike the Right Note\u003c\/p\u003e \u003cp\u003eMake It Worth It\u003c\/p\u003e \u003cp\u003eAnticipate Differences\u003c\/p\u003e \u003cp\u003e\u003cb\u003e108 Chapter 9: Dial Up the Drama\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSet the Stage\u003c\/p\u003e \u003cp\u003eImmerse Yourself\u003c\/p\u003e \u003cp\u003eMake ’Em Laugh\u003c\/p\u003e \u003cp\u003e\u003cb\u003e122 Chapter 10: Make Change\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eReframe “Change”\u003c\/p\u003e \u003cp\u003eIterate and Adapt\u003c\/p\u003e \u003cp\u003eMake a Dent\u003c\/p\u003e \u003cp\u003e\u003cb\u003e137 Putting the Principles into Practice: Breakthrough Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e139 Silence Your Cynic Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInterrogate Yourself\u003c\/p\u003e \u003cp\u003eAsk What If . . .\u003c\/p\u003e \u003cp\u003eChange Your Mind(set)\u003c\/p\u003e \u003cp\u003eGet Physical\u003c\/p\u003e \u003cp\u003eBuddy Up\u003c\/p\u003e \u003cp\u003e\u003cb\u003e151 Strip Away Everything Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFlip Orthodoxies\u003c\/p\u003e \u003cp\u003eDefy Constraints\u003c\/p\u003e \u003cp\u003eSleuth for Truth\u003c\/p\u003e \u003cp\u003eSearch for UFOs (Unidentified Fact Options)\u003c\/p\u003e \u003cp\u003eReuse and Repurpose\u003c\/p\u003e \u003cp\u003e\u003cb\u003e163 Live with the Problem Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAct Like a Toddler\u003c\/p\u003e \u003cp\u003eChange the Lens\u003c\/p\u003e \u003cp\u003eTry Question Storming\u003c\/p\u003e \u003cp\u003eStretch Out Your Brainstorming\u003c\/p\u003e \u003cp\u003eSleep on It\u003c\/p\u003e \u003cp\u003e\u003cb\u003e175 Check Your Edge Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePlot Your Portfolio\u003c\/p\u003e \u003cp\u003eThink Three Bears\u003c\/p\u003e \u003cp\u003ePlay Mad Libs\u003c\/p\u003e \u003cp\u003eMix It Up\u003c\/p\u003e \u003cp\u003ePush Yourself\u003c\/p\u003e \u003cp\u003e\u003cb\u003e187 Enlist a Motley Crew Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eReveal Your Superpower\u003c\/p\u003e \u003cp\u003eAssess Your Team’s Diversity\u003c\/p\u003e \u003cp\u003eMind the Gap\u003c\/p\u003e \u003cp\u003eInterrupt Cascades\u003c\/p\u003e \u003cp\u003eCelebrate Slogans\u003c\/p\u003e \u003cp\u003e\u003cb\u003e197 Get Real Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStart a Vulnerability Loop\u003c\/p\u003e \u003cp\u003eFlag Highs and Lows\u003c\/p\u003e \u003cp\u003eExplore Trust\u003c\/p\u003e \u003cp\u003eAsk Deeper Questions\u003c\/p\u003e \u003cp\u003eListen\u003c\/p\u003e \u003cp\u003e\u003cb\u003e207 Make a Mess Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGo Marshmallow!\u003c\/p\u003e \u003cp\u003eMake a Metaphor\u003c\/p\u003e \u003cp\u003eImmerse Yourself\u003c\/p\u003e \u003cp\u003eStream Your Consciousness\u003c\/p\u003e \u003cp\u003eDraw It Out\u003c\/p\u003e \u003cp\u003e\u003cb\u003e217 Don’t Play “Nice” Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSave a Seat for the Elephant\u003c\/p\u003e \u003cp\u003eGo to Extremes\u003c\/p\u003e \u003cp\u003eFind Your Achilles Heel\u003c\/p\u003e \u003cp\u003eLike, Wish, and Wonder\u003c\/p\u003e \u003cp\u003eFrame Feedback\u003c\/p\u003e \u003cp\u003e\u003cb\u003e227 Dial Up the Drama Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eKick It Around\u003c\/p\u003e \u003cp\u003eColor Me Breakthrough\u003c\/p\u003e \u003cp\u003eLight It Up\u003c\/p\u003e \u003cp\u003eMake a Playlist\u003c\/p\u003e \u003cp\u003eBe a Character\u003c\/p\u003e \u003cp\u003e\u003cb\u003e235 Make Change Methods\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNavel Gaze\u003c\/p\u003e \u003cp\u003eEstablish Rituals\u003c\/p\u003e \u003cp\u003eMotivate with Nudges\u003c\/p\u003e \u003cp\u003ePlan for Scenarios\u003c\/p\u003e \u003cp\u003eFind Your Why\u003c\/p\u003e \u003cp\u003e245 References\u003c\/p\u003e \u003cp\u003e257 Acknowledgments\u003c\/p\u003e \u003cp\u003e259 A Note from the Authors\u003c\/p\u003e \u003cp\u003e261 About the Authors\u003c\/p\u003e \u003cp\u003e263 Index\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eKIM CHRISTFORT\u003c\/b\u003e is the Chief Innovation Leader and founder of the Deloitte Greenhouse\u003csup\u003e®\u003c\/sup\u003e Experience group, focused on pushing the frontiers of experiential engagement to help clients reveal opportunity and create meaningful impact. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eSUZANNE VICKBERG\u003c\/b\u003e is a social-personality psychologist and Chief Researcher for the Deloitte Greenhouse\u003csup\u003e®\u003c\/sup\u003e Experience, focused on exploring the behavioral dynamics underpinning individual and team engagement and creative problem-solving.   \u003c\/p\u003e\u003cp\u003eExecutives today face unprecedented levels of complexity and shifting societal, political, and technological dynamics. This volatile reality requires transformational change—at an individual and systemic level—and fresh, new ways of thinking that can meet the moment. Yet traditional innovation approaches often fall short when not only potential solutions, but even the problems themselves, are murky. \u003c\/p\u003e\u003cp\u003eThat’s where \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e comes in. Drawing on decades of executive and team engagement, \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e delivers a groundbreaking new roadmap to innovation. The authors explain how to create new mindsets and get to breakthrough using a proven set of 10 principles derived from cutting-edge behavioral science. You’ll learn how to silence your inner cynic, strip away unnecessary assumptions and orthodoxies, and enlist a motley crew that’s ready to tackle hard problems. You’ll discover how to embrace productive mess and forge new paths on your way towards solutions that no one has thought of before. And you’ll explore ways to build buy-in and create momentum to make positive change that lasts. \u003c\/p\u003e\u003cp\u003ePerfect for business leaders desiring to guide their organizations to new levels of innovative excellence, \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e will also earn a place on the bookshelves of entrepreneurs, founders, heads of product development, and other professionals looking to seed novel thinking and unlock opportunity in their teams, and in their own lives.    \u003c\/p\u003e\u003cp\u003e\u003cb\u003eBUILDING A BETTER PATH TO BREAKTHROUGH, BY DESIGN\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eInnovation is a process by which new ideas, services, and sources of value are brought to life. Yet approaches to the pursuit of innovation are often far from novel, relying on stale methodologies applied against well-defined problem sets. Or worse, left to hope or happenstance. \u003c\/p\u003e\u003cp\u003eTransformative innovation requires something else. Not just methodologies but mindsets. Not just focusing on known challenges, but on unknown opportunities. Not just hoping for breakthrough by default, but realizing breakthrough by design. \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eThe Breakthrough  Manifesto,\u003c\/i\u003e a renowned business innovation leader teams up with a social-personality psychologist to offer that something else—a collection of 10 visionary principles to obliterate barriers to change and ignite a whole new level of creative problem-solving. Drawing upon decades of experience working with the world’s best-known organizations and their teams, the authors provide practical advice that goes beyond “business as usual” for successfully tackling intractable challenges. \u003c\/p\u003e\u003cp\u003eBursting with behavioral science, stories from the field, and pragmatic strategies, \u003ci\u003eThe Breakthrough Manifesto\u003c\/i\u003e explores why these principles are critical for the current times and how they can spark breakthrough and unlock potential for you and your teams. This book is a must-read for anyone inspired to change the world or transform their own place it.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990178021605,"sku":"NP9781394207039","price":35.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781394207039.jpg?v=1761786802","url":"https:\/\/k12savings.com\/products\/the-breakthrough-manifesto-isbn-9781394207039","provider":"K12savings","version":"1.0","type":"link"}