{"product_id":"the-annual-campaign-isbn-9780470438633","title":"The Annual Campaign","description":"\u003cp\u003e\u003cb\u003eLEARN THE SECRETS TO BUILDING AND MANAGING A SUCCESSFUL ANNUAL SUPPORT CAMPAIGN FOR YOUR NONPROFIT ORGANIZATION\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003eWhether your organization is building its first annual support campaign or working on its hundredth, \u003ci\u003eThe Annual Campaign\u003c\/i\u003e offers a fresh look at how your organization can raise the most money possible by effectively engaging staff, board, volunteers, donors, and prospects in embracing your mission and rallying to its cause.  \u003c\/p\u003e\u003cp\u003eThis nuts-and-bolts book presents practical advice on: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eThe secrets to running an effective, well-coordinated annual campaign\u003c\/li\u003e \u003cli\u003eWhy your annual campaign needs a strong support base\u003c\/li\u003e \u003cli\u003eHow to know when your organization is ready to launch its campaign\u003c\/li\u003e \u003cli\u003eBest practices for growing human relationships—and big pledges and gifts\u003c\/li\u003e \u003cli\u003eHow to get your volunteer force purposefully engaged\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBrimming with step-by-step guidance and practical tools, including checklists for annual support campaigns, assessments for campaign readiness, sample pledge cards, cultivation tips for obtaining larger gifts, and much more, \u003ci\u003eThe Annual Campaign\u003c\/i\u003e is the only guide you'll need to launch a successful—and abundantly lucrative—annual campaign. \u003c\/p\u003e\u003cp\u003ePreface xiii\u003c\/p\u003e \u003cp\u003eAcknowledgments xvii\u003c\/p\u003e \u003cp\u003eAbout the Author xix\u003c\/p\u003e \u003cp\u003e1 What Is the Annual Fund? 1\u003c\/p\u003e \u003cp\u003e2 Benefits of the Annual Campaign 19\u003c\/p\u003e \u003cp\u003e3 Assessing Campaign Readiness 57\u003c\/p\u003e \u003cp\u003e4 Developing the Case for Support 93\u003c\/p\u003e \u003cp\u003e5 Recruiting Volunteers 121\u003c\/p\u003e \u003cp\u003e6 Building Your Campaign Teams 165\u003c\/p\u003e \u003cp\u003e7 Building Relationships and Asking for the Gift 193\u003c\/p\u003e \u003cp\u003e8 Planning and Evaluating Your Campaign 227\u003c\/p\u003e \u003cp\u003eIndex 271\u003c\/p\u003e   \u003cp\u003e\u003cb\u003eERIK J. DAUBERT\u003c\/b\u003e speaks, teaches, and consults on countless financial development topics. With decades of nonprofit experience, Erik is regarded as a leader in the areas of financial development and nonprofit management. He holds the title of Advanced Certified Fund Raising Executive (ACFRE), has advised hundreds of diverse nonprofits on their annual support campaigns, and has taught and inspired thousands of volunteers over the years. He resides in Durham, North Carolina.    \u003c\/p\u003e\u003cp\u003e\u003cb\u003eLEARN THE SECRETS TO BUILDING AND MANAGING A SUCCESSFUL ANNUAL SUPPORT CAMPAIGN FOR YOUR NONPROFIT ORGANIZATION\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003eWhether your organization is building its first annual support campaign or working on its hundredth, \u003ci\u003eThe Annual Campaign\u003c\/i\u003e offers a fresh look at how your organization can raise the most money possible by effectively engaging staff, board, volunteers, donors, and prospects in embracing your mission and rallying to its cause.  \u003c\/p\u003e\u003cp\u003eThis nuts-and-bolts book presents practical advice on: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eThe secrets to running an effective, well-coordinated annual campaign\u003c\/li\u003e \u003cli\u003eWhy your annual campaign needs a strong support base\u003c\/li\u003e \u003cli\u003eHow to know when your organization is ready to launch its campaign\u003c\/li\u003e \u003cli\u003eBest practices for growing human relationships—and big pledges and gifts\u003c\/li\u003e \u003cli\u003eHow to get your volunteer force purposefully engaged\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBrimming with step-by-step guidance and practical tools, including checklists for annual support campaigns, assessments for campaign readiness, sample pledge cards, cultivation tips for obtaining larger gifts, and much more, \u003ci\u003eThe Annual Campaign\u003c\/i\u003e is the only guide you'll need to launch a successful—and abundantly lucrative—annual campaign.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990157115621,"sku":"NP9780470438633","price":54.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470438633.jpg?v=1761786721","url":"https:\/\/k12savings.com\/products\/the-annual-campaign-isbn-9780470438633","provider":"K12savings","version":"1.0","type":"link"}