{"product_id":"redhot-cold-call-selling-isbn-9780814473481","title":"Red-Hot Cold Call Selling: Prospecting Techniques That Really Pay Off","description":"\u003cp\u003e\u003cstrong\u003eThis guidebook is a vital resource for all sales professionals, brimming with field-proven techniques that work in any industry.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCompletely revised with fresh examples and all new chapters, the second edition of \u003cem\u003eRed-Hot Cold Call Selling\u003c\/em\u003e reveals the secrets, strategies, and tips you can use to elevate your prospecting skills and take their sales into the stratosphere. You will learn how you can:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003edefine and target your ideal market -- and stop squandering time, energy, and money on unfocused prospecting\u003c\/li\u003e\n\u003cli\u003edevelop a personalized script utilizing all the elements of a successful cold call\u003c\/li\u003e\n\u003cli\u003eget valuable information from assistants -- and then get past them\u003c\/li\u003e\n\u003cli\u003eview voice mail not as a frustrating barrier, but as a unique opportunity\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eRed-Hot Cold Call Selling\u003c\/em\u003e includes new information on using the Internet for research and prospecting; cold-calling internationally; using e-mail instead of calling; and much more.\u003c\/p\u003e","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":46142826152165,"sku":"NP9780814473481","price":18.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780814473481.jpg?v=1747941284","url":"https:\/\/k12savings.com\/products\/redhot-cold-call-selling-isbn-9780814473481","provider":"K12savings","version":"1.0","type":"link"}