{"product_id":"re-reading-popular-culture-isbn-9781405122450","title":"Re-reading Popular Culture","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003eRe-reading Popular Culture\u003c\/i\u003e is an entertaining investigation of the meanings and value of popular culture today. It explores the theme of cultural citizenship by combining textual analysis and media reception theory to analyze popular culture.\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eIncludes such contemporary issues as the rewriting of masculinity after the success of feminism, and the layers of meaning in semi-public and private talk of multiculturalism and ethnicity\u003c\/li\u003e \u003cli\u003eTraces its topics across a variety of media forms and texts, including sports; detective fiction and police series; and children's television and games\u003c\/li\u003e \u003cli\u003eClearly and accessibly written for the student, scholar, and general reader.\u003c\/li\u003e \u003c\/ul\u003e  Preface and Acknowledgments. \u003cp\u003eIntroduction Popular culture\/cultural citizenship.\u003c\/p\u003e \u003cp\u003e1 Ethnicity, football and the nation.\u003c\/p\u003e \u003cp\u003e2 Negotiating global popular culture.\u003c\/p\u003e \u003cp\u003e3 Conservative feminism and the detective novel.\u003c\/p\u003e \u003cp\u003e4 Masculinity and the merits of textual analysis as part of an audience study.\u003c\/p\u003e \u003cp\u003e5 Critical viewership.\u003c\/p\u003e \u003cp\u003e6 Children and media.\u003c\/p\u003e \u003cp\u003e7 Popular culture: a modern and a postmodern genealogy.\u003c\/p\u003e \u003cp\u003eConcluding remarks.\u003c\/p\u003e \u003cp\u003eReferences.\u003c\/p\u003e \u003cp\u003eIndex\u003c\/p\u003e  “A bold book, written with passion and verve, that challenges us to take a serious look at the role of popular culture in creating citizenship and democracy. It is that rare thing: a brilliant book for studying methods but also a political call for engagement.” \u003ci\u003eChristine Geraghty, University of Glasgow\u003c\/i\u003e\u003cbr\u003e \u003cp\u003e\u003cbr\u003e \u003c\/p\u003e \u003cp\u003e\"Hitting all the highlights of popular culture analysis, Joke Hermes reasserts the thesis that popular culture is a domain in which we practice the reinvention of who we are, while acknowledging the pitfalls of such a belief.\" \u003ci\u003eAndrea Press, University of Illinois at Urbana-Champaign\u003c\/i\u003e\u003c\/p\u003e \u003cb\u003eJoke Hermes\u003c\/b\u003e is Lecturer in the Department of Media and Culture at the University of Amsterdam. She is the author of \u003ci\u003eReading Women’s Magazines\u003c\/i\u003e (1995) and co-editor of \u003ci\u003ePublic Places, Popular Issues\u003c\/i\u003e (1998).  \u003ci\u003eRe-reading Popular Culture\u003c\/i\u003e is a key guide to understanding the meanings and value of popular culture today. It explores the theme of cultural citizenship by combining textual analysis and media reception theory to analyze popular culture. It includes such contemporary issues as the rewriting of masculinity after the success of feminism, and the layers of meaning in semi-public and private talk of multiculturalism and ethnicity.\u003cbr\u003e \u003cp\u003eJoke Hermes tackles a variety of media forms and texts, including sports, detective fiction and police series, and children’s television and games. This is a fascinating and illuminating study of popular culture and its audience.\u003c\/p\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Default Title","offer_id":47989915058405,"sku":"NP9781405122450","price":34.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781405122450.jpg?v=1761785891","url":"https:\/\/k12savings.com\/products\/re-reading-popular-culture-isbn-9781405122450","provider":"K12savings","version":"1.0","type":"link"}