{"product_id":"pioneers-hidden-champions-changemakers-and-underdogs-isbn-9780262547895","title":"Pioneers, Hidden Champions, Changemakers, and Underdogs","description":"\u003cb\u003eAn insider's view of China's under-the-radar, globally competitive innovators.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eChinese innovators are making their mark globally. Not only do such giants as Alibaba and Huawei continue to thrive and grow through innovation, thousands of younger Chinese entrepreneurs are poised to enter the global marketplace. In this book, Mark Greeven, George Yip, and Wei Wei offer an insider's view of China's under-the-radar, globally competitive innovators.\u003cbr\u003e\u003cbr\u003eThe authors, all experts on Chinese innovation, distinguish four types of innovators in China: \u003ci\u003epioneers\u003c\/i\u003e, large companies that are globally known; \u003ci\u003ehidden champions\u003c\/i\u003e, midsize enterprises that are market leaders in their niches; \u003ci\u003eunderdogs\u003c\/i\u003e, technology-driven ventures with significant intellectual property; and \u003ci\u003echangemakers\u003c\/i\u003e, newer firms characterized by digital disruption, exponential growth, and cross-industry innovations. They investigate what kinds of innovations these companies develop (product, process, or business model), their competitive strategies, and key drivers of innovation. They identify six typical ways Chinese entrepreneurs innovate, including swarm innovation (collectively pursuing opportunities) and rapid centralized decision making. Finally, they look at how Chinese innovators are going global, whether building R\u0026amp;D networks internationally or exporting disruptive business models. The book includes many examples of Chinese innovators and innovations, drawn from a range of companies—from pioneers to changemakers—including Alibaba, Haier, Hikvision, Malong Technology, Weihua Solar, Mobike, and Cheetah Mobile.\u003cbr\u003e\u003cbr\u003eGreeven, Yip, and Wei offer an essential guide to what makes China a heavyweight competitor in the global marketplace.Acknowledgements ix\u003cbr\u003e1 Introduction: China's Emerging Innovators 1\u003cbr\u003e2 Pioneers: Giants from the East 21\u003cbr\u003e3 Hidden Champions: Unknown Global Market Leaders 47\u003cbr\u003e4 Underdogs: Technology Ventures under the Radar 67\u003cbr\u003e5 Changemakers: NextGen Entrepreneurs 91\u003cbr\u003e6 The Chinese Innovators' Way 111\u003cbr\u003e7 China's Innovators Going Global 133\u003cbr\u003e8 China's Emerging Innovators: Lessons from Alibaba to Zongmu 153\u003cbr\u003eNotes 179\u003cbr\u003eSelected Bibliography 191\u003cbr\u003eIndex 195Mark J. Greeven is Professor of Innovation and Strategy at IMD Business School in Lausanne and coauthor of \u003ci\u003eBusiness Ecosystems in China: Alibaba and Competing Baidu, Tencent, Xiaomi, and LeEco\u003c\/i\u003e.\u003cbr\u003eGeorge S. Yip is Emeritus Professor of Marketing and Strategy at Imperial College Business School in London and coauthor of \u003ci\u003eChina's Next Strategic Advantage: From Imitation to Innovation\u003c\/i\u003e (MIT Press). He divides his time among Boston, London, and Maine.\u003cbr\u003eWei Wei is Founder and CEO of the Shanghai-based consulting firm GSL Innovation.","brand":"The MIT Press","offers":[{"title":"Default Title","offer_id":46303823134949,"sku":"NP9780262547895","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780262547895.jpg?v=1767734802","url":"https:\/\/k12savings.com\/products\/pioneers-hidden-champions-changemakers-and-underdogs-isbn-9780262547895","provider":"K12savings","version":"1.0","type":"link"}