{"product_id":"move-the-needle-isbn-9781401965518","title":"Move the Needle","description":"\u003cb\u003eA \u003ci\u003eWall Street Journal\u003c\/i\u003e bestseller\u003cb\u003e: \u003c\/b\u003eHarness the “power of can’t” to make your big, impossible dreams a reality with help from a creative entrepreneur who’s turned her quirky passion into a global force.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eLearn how to make your big, impossible dreams a reality with help from a creative entrepreneur who's turned her passion into a global force.\u003cbr\u003e \u003cbr\u003ePeople always ask Shelley Brander what possessed her to leave the successful advertising firm she founded with her husband to open a local yarn store. And then they wonder how that one storefront grew into an e-commerce business, and from there into a global movement to Knit the World Together. In \u003ci\u003eMove the Needle\u003c\/i\u003e, Shelley shares stories from her life to show that you can pursue your life's passions--both personal and professional--no matter how quirky or impossible they may seem to everyone around you.\u003cbr\u003e \u003cbr\u003eWhether you are an entrenched or aspiring entrepreneur, or have a passion that just won’t let you go, Shelley shares lessons from her journey that reveal how to:\u003cbr\u003e\u003cli\u003ePut      your passion first and make your creative side hustle your main gig\u003c\/li\u003e\u003cli\u003eRecognize      the true value of creativity and experimentation\u003c\/li\u003e\u003cli\u003eHave      hope against all odds\u003c\/li\u003e\u003cli\u003eSurround      yourself with supportive people\u003c\/li\u003e\u003cli\u003eCut      ties with those who weigh you down\u003c\/li\u003e\u003cli\u003eBelieve      in the power of your weird, impossible dream!\u003c\/li\u003e \u003cbr\u003eIn \u003ci\u003eMove the Needle\u003c\/i\u003e, Shelley invites you to embrace your passion and hold space for your seemingly improbable (but totally possible) goals, dreams, and purpose. “This is an adventure story of yarn, entrepreneurship, hustle, and family . . . \u003ci\u003eMove the Needle\u003c\/i\u003eoverflows with passion, wisdom, and hard-won business (and life) lessons.”\u003cbr\u003e— \u003cb\u003eJeff Walker\u003c\/b\u003e, #1 \u003ci\u003eNew York Times \u003c\/i\u003ebest-selling author of \u003ci\u003eLaunch\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e“If only this book had existed when I started my business! Shelley’s story is not only inspiring, but has a way of making the reader feel less alone in their own challenges”\u003cbr\u003e— \u003cb\u003eLaura Zander\u003c\/b\u003e, co-founder and CEO, Jimmy Beans Wool\u003cbr\u003e\u003cbr\u003e“If you’ve ever felt like you were meant to do more, but you just weren’t sure what your next step should be, let me tell you . . . it’s reading this book! This book is about you taking a chance on yourself. Even when everyone around you says you ‘can’t’ do something, Shelley demonstrates that with a little creativity and courage, the impossible becomes possible.”\u003cbr\u003e— \u003cb\u003eStu McLaren\u003c\/b\u003e, membership expert and creator of TRIBE\u003cbr\u003e\u003cbr\u003e“\u003ci\u003eMove The Needle\u003c\/i\u003e is a call to action that inspires, entertains, and encourages. This story challenged me to take that first step. Well done, Shelley.”\u003cbr\u003e— \u003cb\u003eGaye Glasspie\u003c\/b\u003e, founder and CEO, GGMadeIt\u003cbr\u003e\u003cbr\u003e“Shelley is like your best friend who sits you down, pours you a glass of wine, spills her juiciest secrets, then gives you exactly the kick in the pants you need to put your wildest dreams into motion”\u003cbr\u003e— \u003cb\u003eAmy Porterfield\u003c\/b\u003e, entrepreneur and podcast host of \u003ci\u003eOnline Marketing Made Easy\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e“Once I started reading, I couldn’t stop! From the very first yarn, where four-year-old Shelley makes her way to the grocery store on her tricycle after being told she can’t go, we are given a window into a brilliant, empathic, and creative mind, heart and soul that always finds a way. If you are looking for inspiration to trust yourself more, take brave action, tap into your passion like never before, and make your own path, this is exactly the book you need to read right now. It’s real. It’s powerful. It’s a joyful experience. I love this book!”\u003cbr\u003e— \u003cb\u003eMichelle Falzon\u003c\/b\u003e, founder of We Are Content and creator of Create Without Burnout\u003cbr\u003e\u003cbr\u003e“Shelley shares with us her creative and entrepreneurial journey in a way that makes us identify with her every step of the way. Her stories, experiences, and advice are strong, and she offers an empowering message, especially for those of us who are trying to make our way through life freelancing and building our own projects. This book will move you and help you find the determination to make that dream of yours come true.”\u003cbr\u003e— \u003cb\u003eJoji Locatelli\u003c\/b\u003e, knitwear designer\u003cbr\u003e\u003cbr\u003e“One of many gifts I got from \u003ci\u003eMove the Needle \u003c\/i\u003eis a message I needed to hear: that character is something we build from our experiences, and if we keep working at it, good things come. The tiny girl who took off on her tricycle to the store kept trying, and she got to a lot of interesting places.”\u003cbr\u003e— \u003cb\u003eKay Gardiner\u003c\/b\u003e, co-founder, Modern Daily KnittingAfter   a successful career as a copywriter and broadcast producer, creating   campaigns for brands like AT\u0026amp;T and Hard Rock, \u003cb\u003eShelley Brander\u003c\/b\u003e followed her passion and started an improbable   \"side hustle\"—she opened a local yarn store. She and her team of   Loops Troops have since grown Loops into a global brand that's on the   forefront of the modern maker movement, and includes LoopsLove.com,   LoopsClub.com, and Knit Stars, a global, online learning adventure. She's on   a mission to Knit the World Together. www.loopslove.com; www.loopsclub.com;   www.knitstars.com.\u003cbr\u003e ","brand":"Hay House LLC","offers":[{"title":"Default Title","offer_id":46301738664165,"sku":"NP9781401965518","price":17.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781401965518.jpg?v=1742924950","url":"https:\/\/k12savings.com\/products\/move-the-needle-isbn-9781401965518","provider":"K12savings","version":"1.0","type":"link"}