{"product_id":"mismatch-isbn-9780262539487","title":"Mismatch","description":"\u003cb\u003eHow inclusive methods can build elegant design solutions that work for all.\u003c\/b\u003e\u003cp\u003eSometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20\/20 vision, and use a credit card. Something as simple as color choices can render a product unusable for millions. These mismatches are the building blocks of exclusion. In \u003ci\u003eMismatch\u003c\/i\u003e, Kat Holmes describes how design can lead to exclusion, and how design can also remedy exclusion. Inclusive design methods—designing objects \u003ci\u003ewith\u003c\/i\u003e rather than \u003ci\u003efor\u003c\/i\u003e excluded users—can create elegant solutions that work well and benefit all.\u003c\/p\u003e\u003cp\u003eHolmes tells stories of pioneers of inclusive design, many of whom were drawn to work on inclusion because of their own experiences of exclusion. A gamer and designer who depends on voice recognition shows Holmes his “Wall of Exclusion,” which displays dozens of game controllers that require two hands to operate; an architect shares her firsthand knowledge of how design can fail communities, gleaned from growing up in Detroit's housing projects; an astronomer who began to lose her eyesight adapts a technique called “sonification” so she can “listen” to the stars.\u003c\/p\u003e\u003cp\u003eDesigning for inclusion is not a feel-good sideline. Holmes shows how inclusion can be a source of innovation and growth, especially for digital technologies. It can be a catalyst for creativity and a boost for the bottom line as a customer base expands. And each time we remedy a mismatched interaction, we create an opportunity for more people to contribute to society in meaningful ways.\u003c\/p\u003eForeword\u003cbr\u003e CH 1Welcome\u003cbr\u003e CH 2Shut In, Shut Out\u003cbr\u003e CH 3The Cycle of Exclusion\u003cbr\u003e CH 4Inclusive Designers\u003cbr\u003e CH 5With and For\u003cbr\u003e CH 6Matchmaking\u003cbr\u003e CH 7There's No Such Thing as Normal\u003cbr\u003e CH 8Love Stories\u003cbr\u003e CH 9Inclusion is Designing the Future\u003cbr\u003e Notes\u003cbr\u003e Suggested Readings\u003cbr\u003e Acknowledgements\u003cbr\u003e Index\"Kat Holmes shows us how to make inclusion a source of innovation. An important read for anyone who aspires to build great products for the greatest number of people.\" \u003cb\u003e – Satya Nadella, CEO, Microsoft \u003c\/b\u003e \u003cbr\u003e\u003cbr\u003e \"Design shapes our human experience. As software changes our world,  inclusive thoughtful design will be even more important. In this absorbing and important book, Kat Holmes lays out clear steps and the role we can each play to overcome bias and create inclusive design.\" \u003cb\u003e – Victoria A. Espinel, CEO of BSA | The Software Alliance \u003c\/b\u003e \u003cbr\u003e\u003cbr\u003e \"Kat Holmes’s approachable book, \u003ci\u003eMismatch\u003c\/i\u003e, calls to tech industry leaders and designers to create inclusion by making a world that invites all of us to participate and benefits everyone. Designing for the future, Holmes convinces, requires designing for human diversity. \u003ci\u003eMismatch\u003c\/i\u003e is a manifesto, a primer, and a rousing invitation for everyone in the design and production process to become inclusion experts who will collectively make a better, more effective, and more just world for us to share.\" \u003cb\u003e – Rosemarie Garland-Thomson, Professor of English and Bioethics at Emory University, author of \u003ci\u003eExtraordinary Bodies\u003c\/i\u003e and \u003ci\u003eStaring: How We Look\u003c\/i\u003e \u003c\/b\u003e \u003cbr\u003e\u003cbr\u003e \"Design at its best gladdens our lives, and shapes the way we experience the world — but it can limit that experience, too. Counters may be too elevated for someone in a wheelchair, and playgrounds built solely for able-bodied children a trial for those who can neither run nor climb. Even a magical faucet, built to flow at the wave of a hand, is ill suited for the blind. In \u003ci\u003eMismatch\u003c\/i\u003e, a crusading and important look at how design can frustrate and even alienate users, Kat Holmes compels us to be more inclusive. She shows us that design requires not only ingenuity but humility. It must solve problems, yes, but it must also work with those excluded to reimagine and improve their experiences.\" \u003cb\u003e – Caroline Baumann, Director, Cooper Hewitt, Smithsonian Design Museum \u003c\/b\u003eKat Holmes, named one of \u003ci\u003eFast Company\u003c\/i\u003e's “Most Creative People in Business” in 2017, is founder of Mismatch.design, a firm with the mission of advancing inclusive education and resources. She served as the Principal Director of Inclusive Design at Microsoft from 2014 to 2017, and led that company's executive program for inclusive product innovation. As an executive at Google and, currently, Salesforce, Holmes continues to advance inclusive development for some of the most influential technologies in the world. \u003cbr\u003e\u003cbr\u003eAn internationally recognized leader at the intersection of design and technology, John Maeda is Executive Vice President\/Chief Experience Officer at Publicis Sapient. He was the 16th President of the Rhode Island School of Design (RISD). He is the author of \u003ci\u003eDesign by Numbers\u003c\/i\u003e, \u003ci\u003eThe Laws of Simplicity,\u003c\/i\u003e and \u003ci\u003eRedesigning Leadership\u003c\/i\u003e, all published by The MIT Press.","brand":"The MIT Press","offers":[{"title":"Default Title","offer_id":46299903525093,"sku":"NP9780262539487","price":17.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780262539487.jpg?v=1767732785","url":"https:\/\/k12savings.com\/products\/mismatch-isbn-9780262539487","provider":"K12savings","version":"1.0","type":"link"}