{"product_id":"managingnonprofits-org-isbn-9780471395270","title":"ManagingNonprofits.org","description":"Nonprofit managers have been slow to embrace the digital age.Although technology has transformed the face of the for-profitsector and how it operates, nonprofit use of technology to improveinternal functioning and to change the way services are deliveredis almost nonexistent. These limitations actually have opened thedoor for for-profits to \"compete\" successfully for traditionalnonprofit business, such as moving people from welfare towork.\u003cbr\u003e \u003cbr\u003e ManagingNonprofits.org is both a call to action and a roadmap forchange. Each chapter defines an element of Dynamic Management andidentifies \"digital hotspots\" or places within that element, andthe nonprofit's implementation of that element, where digitalissues will most likely arise and need to be addressed. Inaddition, at the end of each chapter, Maxims of Dynamic Managementor core truths that the authors have found helpful to follow intheir day-to-day experience as nonprofit leaders in bringingDynamic Management to their organization are provided. Finally, theauthors highlight the experience of various nonprofit andfor-profit organizations that have successfully made elements ofDynamic Management a reality in their organizations. Foreword.\u003cbr\u003e \u003cbr\u003e Preface.\u003cbr\u003e \u003cbr\u003e Acknowledgments.\u003cbr\u003e \u003cbr\u003e About the Authors.\u003cbr\u003e \u003cbr\u003e Chapter 1. Nonprofits and the Digital Age.\u003cbr\u003e \u003cbr\u003e Understanding the Forces of Change.\u003cbr\u003e \u003cbr\u003e Forces of Change at Work.\u003cbr\u003e \u003cbr\u003e Learning to Operate in New Ways.\u003cbr\u003e \u003cbr\u003e Building the Dynamic Management Map: Thriving on Change.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 2. Dynamic Management and Dynamic Organizations.\u003cbr\u003e \u003cbr\u003e Dynamic Management Defined.\u003cbr\u003e \u003cbr\u003e Dynamic Management Map.\u003cbr\u003e \u003cbr\u003e Using the Map.\u003cbr\u003e \u003cbr\u003e What if You Don?t Invert the Pyramid?\u003cbr\u003e \u003cbr\u003e Implementing Dynamic Management.\u003cbr\u003e \u003cbr\u003e Is Dynamic Management Really Possible?\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 3. Organizational Context: Taking the Pulse.\u003cbr\u003e \u003cbr\u003e Why Ask ?What is Going On??\u003cbr\u003e \u003cbr\u003e Holding the Mirror up to Yourself: Checking Your Own Pulse.\u003cbr\u003e \u003cbr\u003e 28 Holding the Mirror up to Your Organization and the Worldaround You.\u003cbr\u003e \u003cbr\u003e Two Organizations That Took Their Pulse and Changed Forever.\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 4. Corporate Culture: Vision, Values, and People.\u003cbr\u003e \u003cbr\u003e The Importance of Culture.\u003cbr\u003e \u003cbr\u003e Vision.\u003cbr\u003e \u003cbr\u003e Repositioning Your Vision: Vision and the Role of Leaders.\u003cbr\u003e \u003cbr\u003e Values.\u003cbr\u003e \u003cbr\u003e People.\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 5. The Business Model and the Customer.\u003cbr\u003e \u003cbr\u003e Defining ?Business Model?.\u003cbr\u003e \u003cbr\u003e The Customer.\u003cbr\u003e \u003cbr\u003e Expanded Customer Choices.\u003cbr\u003e \u003cbr\u003e Expanding Your Customer Base.\u003cbr\u003e \u003cbr\u003e Sustainability.\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 6. Content?Products and Services.\u003cbr\u003e \u003cbr\u003e Reflecting on Content.\u003cbr\u003e \u003cbr\u003e The New Frontier for Products and Services: The Internet DoubleHelix.\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 7. Infrastructure.\u003cbr\u003e \u003cbr\u003e What Is the Infrastructure?\u003cbr\u003e \u003cbr\u003e Senior Management.\u003cbr\u003e \u003cbr\u003e Creating the Environment.\u003cbr\u003e \u003cbr\u003e Having a Vision for the Net.\u003cbr\u003e \u003cbr\u003e Stable and Diverse Resources.\u003cbr\u003e \u003cbr\u003e Technology.\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 8. Alignment.\u003cbr\u003e \u003cbr\u003e The Role of the Leader in Aligning the Organization.\u003cbr\u003e \u003cbr\u003e Tools for Alignment.\u003cbr\u003e \u003cbr\u003e Corporate Structure and Organizational Chart.\u003cbr\u003e \u003cbr\u003e Reflect and Reposition.\u003cbr\u003e \u003cbr\u003e Guiding Principles.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 9. Living the Map: The One Economy Story.\u003cbr\u003e \u003cbr\u003e Who We Are and How We Got Here.\u003cbr\u003e \u003cbr\u003e Holding the Mirror up to Ourselves.\u003cbr\u003e \u003cbr\u003e Building the Culture: Vision, Values, and People.\u003cbr\u003e \u003cbr\u003e Developing the Business Model.\u003cbr\u003e \u003cbr\u003e Building the Infrastructure.\u003cbr\u003e \u003cbr\u003e Alignment.\u003cbr\u003e \u003cbr\u003e What the Future Holds.\u003cbr\u003e \u003cbr\u003e Share Your Experiences Living the Map.\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Chapter 10. What?s in Store for the Dynamic Manager: Looking atthe Future of Nonprofit Management.\u003cbr\u003e \u003cbr\u003e The Horn \u0026amp; Hardart-ization of Customers.\u003cbr\u003e \u003cbr\u003e The Melting Pot in the Lunch Room.\u003cbr\u003e \u003cbr\u003e Good-bye Tonto, or the End of the Lone Ranger.\u003cbr\u003e \u003cbr\u003e The Corporate Facelift.\u003cbr\u003e \u003cbr\u003e How Do I Respond to These Trends?\u003cbr\u003e \u003cbr\u003e Notes.\u003cbr\u003e \u003cbr\u003e Appendix A: Resources for Online Fundraising.\u003cbr\u003e \u003cbr\u003e Glossary of Internet Terms.\u003cbr\u003e \u003cbr\u003e Index. BEN HECHT, JD, CPA, is an experienced nonprofit executive, author,and lecturer. In 2000, he and Rey Ramsey founded One EconomyCorporation, a national nonprofit dedicated to maximizing the powerof technology to expand opportunities for low-income people toimprove their standard of living. He currently serves as OneEconomy's President and Chief Operating Officer.\u003cbr\u003e REY RAMSEY, JD, is a seasoned executive and social entrepreneur. Hecurrently serves as Chief Executive Officer and Board Chair of OneEconomy. From 1996 to 2000, the authors worked together applyingprinciples of dynamic management at The Enterprise Foundation andits network of 1,500 community-based organizations nationwide.  Over the next few years, certain fundamentals about the way the nonprofit industry operates will change. The digital economy demands a new way of doing business for nonprofit and for-profit organizations alike. Only the organizations that understand and anticipate these fundamental changes will survive, and doing so means adapting. Utilizing new technologies, new sources of money, and new management techniques will be imperative to the nonprofit organization in the twenty-first century. ManagingNonprofits.org can help you make this transition.  \u003cp\u003eThis book shows any nonprofit how to thrive in these times of change. It enables nonprofits to harness the power of technology to strengthen the organization, to provide value-added products and services to an expanding customer base, and to adapt to new dynamic management practices.\u003c\/p\u003e \u003cp\u003eDynamic management is a continual process of organizational self-reflection and repositioning that enables organizations to embrace change, capture market opportunities, and serve customers. The precepts of dynamic management are designed for the everyday operation of nonprofit organizations, but are just as applicable to the biggest multinational corporations.\u003c\/p\u003e \u003cp\u003eManagingNonprofits.org is both a call to action and a road map for change. Each chapter defines and discusses an element of dynamic management and identifies situations in which digital issues will need to be addressed. In addition, the authors present core truths that they have found helpful in their day-to-day experience putting dynamic management techniques to work in nonprofits. Also included throughout the book are real-life examples of business leaders and nonprofit organizations that have successfully made elements of dynamic management a reality in their organizations.\u003c\/p\u003e \u003cp\u003eManagingNonprofits.org provides expert guidance and proven methods for bringing your nonprofit into the digital age and building an organization that doesn’t fear change–but thrives on it.\u003c\/p\u003e  Praise for ManagingNonprofits.org  \u003cp\u003e\"Hecht and Ramsey have hit a home run. ManagingNonprofits.org not only applies lessons learned from the dot.com world’s use of technology and the Internet to the nonprofit sector but helps nonprofit managers to adapt the best new management and leadership practices to their efforts. It is an invaluable tool for helping nonprofits reshape their old ways of doing business.\"\u003cbr\u003e –Milton J. Little Jr.\u003cbr\u003e Executive Vice President and Chief Operating Officer\u003cbr\u003e National Urban League\u003c\/p\u003e \u003cp\u003e\"Ben Hecht and Rey Ramsey pull no punches in stating forcefully why non-profits have to modernize their approaches to management in the digital age. Lessons abound as to why this is so, and the authors’ new book presents them most effectively.\"\u003cbr\u003e –Lawrence M. Small\u003cbr\u003e Former President and Chief Operating Officer\u003cbr\u003e Fannie Mae\u003c\/p\u003e \u003cp\u003e\"This book is the only one on the market specifically designed to help nonprofit managers understand and harness the power of technology and the Internet to strengthen the organization and better serve customers. Start building your Digital Culture today by buying this book and giving it to your employees, your board, your funders.\"\u003cbr\u003e –Paul Shoemaker\u003cbr\u003e Executive Director\u003cbr\u003e Social Venture Partners\u003c\/p\u003e \u003cp\u003e\"This book is the road map to the 21st century that nonprofits so desperately need–and have been waiting for. Any organization that aspires to a role in our changing economy will find in these pages the tools they need to embrace and leverage such change for positive growth. Ben Hecht and Rey Ramsey have combined vision along with practical experience to produce a book that will not only help organizations survive and get to scale, but will ultimately save lives through stronger communities.\"\u003cbr\u003e –Bill Shore\u003cbr\u003e Founder and Executive Director\u003cbr\u003e Share Our Strength\u003c\/p\u003e \u003cp\u003e\"The power of technology to help solve societal problems is awesome. But first, technology and the right applications must get into the culture and hands of our most committed and knowledgeable–the not-for-profit sector and its legions of staff and volunteers. This exciting book shows the way.\"\u003cbr\u003e –Angela Glover Blackwell\u003cbr\u003e Founder and President\u003cbr\u003e PolicyLink\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989569683685,"sku":"NP9780471395270","price":34.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471395270.jpg?v=1761784638","url":"https:\/\/k12savings.com\/products\/managingnonprofits-org-isbn-9780471395270","provider":"K12savings","version":"1.0","type":"link"}