{"product_id":"managing-technology-to-meet-your-mission-isbn-9780470343654","title":"Managing Technology to Meet Your Mission","description":"\u003cp\u003e\u003cb\u003eManaging Technology\u003c\/b\u003e to Meet Your Mission \u003c\/p\u003e \u003cp\u003e\u003ci\u003eManaging Technology to Meet Your Mission\u003c\/i\u003e is a practical resource that will help nonprofit professionals make smart, strategic decisions about technology. The book shows how to \u003ci\u003eeffectively manage technology\u003c\/i\u003e and offers practical advice for decision makers and staff alike who often have little or no experience with technology.  \u003c\/p\u003e\u003cp\u003eWith contributions from the top experts in the nonprofit technology field, this must-have guide addresses technology planning and people. It includes the tools you need to get the work done, and the knowledge that will help you communicate better, evaluate technology investments, raise money, and more. Written in nontechnical language the book covers a broad spectrum of topics including: \u003c\/p\u003e\u003cp\u003e\u003cb\u003eAchieving IT Alignment with Your Mission \u003c\/b\u003e\u003cbr\u003e STEVE HEYE, YMCA of the USA  \u003c\/p\u003e\u003cp\u003e\u003cb\u003eManaging Technology Change \u003c\/b\u003e\u003cbr\u003e DAHNA GOLDSTEIN, PhilanTech \u003c\/p\u003e\u003cp\u003e\u003cb\u003eMeasuring the Return on Investment of Technology \u003c\/b\u003e\u003cbr\u003e BETH KANTER, trainer, blogger and consultant \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIT Planning and Prioritizing\u003c\/b\u003e\u003cbr\u003e  PETER CAMPBELL, Earthjustice \u003c\/p\u003e\u003cp\u003e\u003cb\u003eFinding and Keeping the Right People\u003c\/b\u003e\u003cbr\u003e JAMES L. WEINBERG and CASSIE SCARANO, Commongood Careers \u003c\/p\u003e\u003cp\u003e\u003cb\u003eBudgeting For and Funding Technology \u003c\/b\u003e\u003cbr\u003e SCOTT MCCALLUM and KEITH R. THODE, Aidmatrix Foundation \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIntroduction to IT and Systems \u003c\/b\u003e\u003cbr\u003e KEVIN LO and WILLOW COOK, \u003cbr\u003e TechSoup Global \u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhere Are Your Stakeholders, and What Are They Doing Online? \u003c\/b\u003e\u003cbr\u003e MICHAEL CERVINO, Beaconfire Consulting \u003c\/p\u003e\u003cp\u003e\u003cb\u003eEffective Online Communications\u003c\/b\u003e\u003cbr\u003e JOHN KENYON, nonprofit technology strategist \u003c\/p\u003e\u003cp\u003e\u003cb\u003eEffective Online Fundraising \u003c\/b\u003e\u003cbr\u003e MADELINE STANIONIS, Watershed \u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Future of IT in Nonprofits\u003c\/b\u003e\u003cbr\u003e EDWARD GRANGER-HAPP, Save the Children \u003c\/p\u003e\u003cp\u003e\u003cb\u003ePraise for\u003c\/b\u003e\u003ci\u003e Managing Technology to Meet Your Mission\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e“This invaluable guide for nonprofit leaders proves that nonprofit organizations can and should embrace technology, rather than being scared of or intimidated by it!” \u003c\/p\u003e\u003cp\u003e—KRISTIE FERKETICH, SENIOR STRATEGIST, GOOGLE GRANTS, GOOGLE INC. \u003c\/p\u003e\u003cp\u003e“NTEN’s \u003ci\u003eManaging Technology to Meet Your Mission\u003c\/i\u003e can help leaders craft a technology strategy that makes sense and builds ROI while also providing inspiration for their staff and supporters!” \u003c\/p\u003e\u003cp\u003e—JONATHON D. COLMAN, ASSOCIATE DIRECTOR AND WEB EVANGELISTA, DIGITAL MARKETING, THE NATURE CONSERVANCY \u003c\/p\u003e\u003cp\u003eAcknowledgments ix\u003c\/p\u003e \u003cp\u003eThe Authors xi\u003c\/p\u003e \u003cp\u003eThe Editors xvii\u003c\/p\u003e \u003cp\u003eIntroduction xix\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One Planning and People 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Mission First: Achieving IT Alignment 3\u003cbr\u003e\u003ci\u003eSteve Heye\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 2 Managing Technology Change 35\u003cbr\u003e\u003ci\u003eDahna Goldstein\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 3 Measuring the Return on Investment of Technology 53\u003cbr\u003e\u003ci\u003eBeth Kanter\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 4 How to Decide: IT Planning and Prioritizing 79\u003cbr\u003e\u003ci\u003ePeter Campbell\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 5 Finding and Keeping the Right People 101\u003cbr\u003e\u003ci\u003eJames L. Weinberg, Cassie Scarano\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 6 Budgeting for and Funding Technology 133\u003cbr\u003e\u003ci\u003eScott McCallum, Keith R. Thode\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two The Tools 157\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 7 The Foundation: Introduction to IT and Systems 159\u003cbr\u003e\u003ci\u003eKevin Lo, Willow Cook\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 8 Where Are Your Stakeholders, and What Are They Doing Online? 187\u003cbr\u003e\u003ci\u003eMichael Cervino\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 9 Effective Online Communications 213\u003cbr\u003e\u003ci\u003eJohn Kenyon\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 10 Donate Now: Online Fundraising 245\u003cbr\u003e\u003ci\u003eMadeline Stanionis\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 11 Where Will We Be Tomorrow? 269\u003cbr\u003e\u003ci\u003eEdward Granger-Happ\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eIndex 283\u003c\/p\u003e \u003cp\u003e\u003cb\u003eTHE EDITORS\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eHolly Ross\u003c\/b\u003e is the executive director of The Nonprofit Technology Network (NTEN).  \u003c\/p\u003e\u003cp\u003e\u003cb\u003eKatrin Verclas\u003c\/b\u003e is a former executive director and current board member of NTEN. She is an IT consultant and project manager.   \u003c\/p\u003e\u003cp\u003e\u003cb\u003eAlison Levine \u003c\/b\u003eis a special projects fellow with NTEN and has worked in the nonprofit sector for over ten years. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Nonprofit Technology Network (NTEN)\u003c\/b\u003e provides hands-on training, sector-wide research and a network of peers to nonprofit staff to help them effectively use technology in their work. They believe that technology allows nonprofits to work smarter, more efficiently, and with greater social impact.  \u003c\/p\u003e\u003cp\u003e\u003cb\u003eManaging Technology\u003c\/b\u003e to Meet Your Mission \u003c\/p\u003e \u003cp\u003e\u003ci\u003eManaging Technology to Meet Your Mission\u003c\/i\u003e is a practical resource that will help nonprofit professionals make smart, strategic decisions about technology. The book shows how to \u003ci\u003eeffectively manage technology\u003c\/i\u003e and offers practical advice for decision makers and staff alike who often have little or no experience with technology.  \u003c\/p\u003e\u003cp\u003eWith contributions from the top experts in the nonprofit technology field, this must-have guide addresses technology planning and people. It includes the tools you need to get the work done, and the knowledge that will help you communicate better, evaluate technology investments, raise money, and more. Written in nontechnical language the book covers a broad spectrum of topics including: \u003c\/p\u003e\u003cp\u003e\u003cb\u003eAchieving IT Alignment with Your Mission \u003c\/b\u003e\u003cbr\u003e STEVE HEYE, YMCA of the USA  \u003c\/p\u003e\u003cp\u003e\u003cb\u003eManaging Technology Change \u003c\/b\u003e\u003cbr\u003e DAHNA GOLDSTEIN, PhilanTech \u003c\/p\u003e\u003cp\u003e\u003cb\u003eMeasuring the Return on Investment of Technology \u003c\/b\u003e\u003cbr\u003e BETH KANTER, trainer, blogger and consultant \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIT Planning and Prioritizing\u003c\/b\u003e\u003cbr\u003e  PETER CAMPBELL, Earthjustice \u003c\/p\u003e\u003cp\u003e\u003cb\u003eFinding and Keeping the Right People\u003c\/b\u003e\u003cbr\u003e JAMES L. WEINBERG and CASSIE SCARANO, Commongood Careers \u003c\/p\u003e\u003cp\u003e\u003cb\u003eBudgeting For and Funding Technology \u003c\/b\u003e\u003cbr\u003e SCOTT MCCALLUM and KEITH R. THODE, Aidmatrix Foundation \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIntroduction to IT and Systems \u003c\/b\u003e\u003cbr\u003e KEVIN LO and WILLOW COOK, \u003cbr\u003e TechSoup Global \u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhere Are Your Stakeholders, and What Are They Doing Online? \u003c\/b\u003e\u003cbr\u003e MICHAEL CERVINO, Beaconfire Consulting \u003c\/p\u003e\u003cp\u003e\u003cb\u003eEffective Online Communications\u003c\/b\u003e\u003cbr\u003e JOHN KENYON, nonprofit technology strategist \u003c\/p\u003e\u003cp\u003e\u003cb\u003eEffective Online Fundraising \u003c\/b\u003e\u003cbr\u003e MADELINE STANIONIS, Watershed \u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Future of IT in Nonprofits\u003c\/b\u003e\u003cbr\u003e EDWARD GRANGER-HAPP, Save the Children \u003c\/p\u003e\u003cp\u003e\u003cb\u003ePraise for\u003c\/b\u003e\u003ci\u003e Managing Technology to Meet Your Mission\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e“This invaluable guide for nonprofit leaders proves that nonprofit organizations can and should embrace technology, rather than being scared of or intimidated by it!” \u003c\/p\u003e\u003cp\u003e—KRISTIE FERKETICH, SENIOR STRATEGIST, GOOGLE GRANTS, GOOGLE INC. \u003c\/p\u003e\u003cp\u003e“NTEN’s \u003ci\u003eManaging Technology to Meet Your Mission\u003c\/i\u003e can help leaders craft a technology strategy that makes sense and builds ROI while also providing inspiration for their staff and supporters!” \u003c\/p\u003e\u003cp\u003e—JONATHON D. COLMAN, ASSOCIATE DIRECTOR AND WEB EVANGELISTA, DIGITAL MARKETING, THE NATURE CONSERVANCY\u003c\/p\u003e","brand":"Jossey-Bass","offers":[{"title":"Default Title","offer_id":47989568274661,"sku":"NP9780470343654","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470343654.jpg?v=1761784632","url":"https:\/\/k12savings.com\/products\/managing-technology-to-meet-your-mission-isbn-9780470343654","provider":"K12savings","version":"1.0","type":"link"}