Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship
Sold out
Original price
$31.00
-
Original price
$31.00
Original price
$31.00
$31.00
-
$31.00
Current price
$31.00
Description
The new way to transform a sales culture with clarity, authenticity, and emotional intelligence
Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy.
Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction. Elevate your career with this essential guide for sales professionals and entrepreneurs alike.
Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy.
Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction. Elevate your career with this essential guide for sales professionals and entrepreneurs alike.
PUBLISHER:
Penguin Publishing Group
ISBN-10:
1591842263
ISBN-13:
9781591842262
BINDING:
Hardback
PUBLICATION YEAR:
2008
NUMBER OF PAGES:
288
BOOK DIMENSIONS:
1.05(H) x 6.31(W) x 9.54(D)
AUDIENCE TYPE:
General / adult
LANGUAGE:
English