{"product_id":"job-searching-with-social-media-for-dummies-isbn-9781118678565","title":"Job Searching with Social Media For Dummies","description":"\u003cb\u003eHarness social media to land your dream job\u003c\/b\u003e \u003cp\u003eFor anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. \u003ci\u003eJob Searching with Social Media For Dummies\u003c\/i\u003e enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eJob Searching with Social Media For Dummies\u003c\/i\u003e features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy; getting to know Twitter, the only real-time job board with literally thousands of jobs posted daily; using social media sites to uncover opportunities in the \"hidden job market\" ahead of the competition; and much more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eTakes the mystery out of Facebook, Twitter, and LinkedIn\u003c\/li\u003e \u003cli\u003eOffers advice on how to brand yourself online\u003c\/li\u003e \u003cli\u003eIncludes coverage of the latest changes to social platforms and websites\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIf you're a recent graduate, changing careers, or have been away from the job-search scene for a while, turn to the trusted guidance and expert insight of \u003ci\u003eJob Searching with Social Media For Dummies\u003c\/i\u003e.\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: Preparing for Your Job Search 5\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: The Lowdown on Social Media for Job Hunters 7\u003c\/p\u003e \u003cp\u003eChapter 2: Setting Yourself Up for a Successful Job Search 17\u003c\/p\u003e \u003cp\u003eChapter 3: Reviewing the Essentials of Online Networking 37\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Marketing Yourself with a Personal Brand 53\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4: Personal Branding 101 55\u003c\/p\u003e \u003cp\u003eChapter 5: Crafting Keywords, Value Statements, and More 75\u003c\/p\u003e \u003cp\u003eChapter 6: Blogging Your Way to a Job Interview 91\u003c\/p\u003e \u003cp\u003eChapter 7: Facing Your Online Reputation 109\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Crafting Web Résumés with LinkedIn, Video, and More 129\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 8: Updating Your Résumé for an Online Audience 131\u003c\/p\u003e \u003cp\u003eChapter 9: Using LinkedIn to Put Your Best Profile Forward 145\u003c\/p\u003e \u003cp\u003eChapter 10: Producing a Compelling Video Résumé 179\u003c\/p\u003e \u003cp\u003eChapter 11: Casting a Wide Net with Other Online Résumés 199\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Using Twitter, Facebook, and Other Sites to Find a Position 217\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 12: Uncovering the Hidden Job Market with Twitter 219\u003c\/p\u003e \u003cp\u003eChapter 13: Using Facebook as a Job Hunter 245\u003c\/p\u003e \u003cp\u003eChapter 14: Getting Familiar with Other Networks for Job Hunters 265\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: Executing Your Proactive Social Media Job Hunt Strategies 279\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 15: Triangulating Opportunities, Companies, and People to Target 281\u003c\/p\u003e \u003cp\u003eChapter 16: Discovering a Company’s Needs 295\u003c\/p\u003e \u003cp\u003eChapter 17: Embracing the Informational Interview for an Insider Advantage 303\u003c\/p\u003e \u003cp\u003eChapter 18: Engaging with Hiring Managers through Social Media 317\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI: The Part of Tens 331\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 19: Ten Ways the Job Search Has Evolved in the 21st Century 333\u003c\/p\u003e \u003cp\u003eChapter 20: (Almost) Ten Ways to Stay Up-to-Date with Social Media Changes 337\u003c\/p\u003e \u003cp\u003eChapter 21: Ten Common Mistakes People Make When Using Social Media 341\u003c\/p\u003e \u003cp\u003eIndex 347\u003c\/p\u003e \u003cp\u003e\u003cb\u003eJoshua Waldman\u003c\/b\u003e, MBA, is an authority on leveraging social media to find employment. His writing has appeared in \u003ci\u003eForbes\u003c\/i\u003e, \u003ci\u003eHuffington Post\u003c\/i\u003e, \u003ci\u003eMashable,\u003c\/i\u003e and the \u003ci\u003eInternational Business Times\u003c\/i\u003e. Joshua's career blog, CareerEnlightenment.com, won the About.com Readers' Choice Award for Best Career Blog 2013. Joshua presents keynotes, trainings, and breakout sessions around the world for students, career advisors, and professional organizations.\u003c\/p\u003e  \u003cp\u003eLearn to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eSpeed up your job search with Facebook®, Twitter®, and LinkedIn®\u003c\/li\u003e \u003cli\u003eCreate, establish, and promote a winning personal brand\u003c\/li\u003e \u003cli\u003eLeverage the power of social media to enhance your career\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eHarness social media to land your dream job\u003c\/p\u003e \u003cp\u003eFor anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. \u003ci\u003eJob Searching with Social Media For Dummies\u003c\/i\u003e enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGet social  find out how social media has changed the job search spectrum and get a refresher on online networking basics\u003c\/li\u003e \u003cli\u003ePersonal Branding 101  discover the importance of personal branding and how to best promote and communicate your message online\u003c\/li\u003e \u003cli\u003eOut with the old school resume  find out why creating a complete profile on LinkedIn is so important and get easy-to-follow guidance on adapting your resume for an online audience\u003c\/li\u003e \u003cli\u003ePut social networking to work  grasp how to use Twitter, Facebook, and other social networking sites in new ways to make connections you never dreamed possible\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eOpen the book and find:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eThe importance of having an online presence\u003c\/li\u003e \u003cli\u003eWhat your personal brand is and why it's essential\u003c\/li\u003e \u003cli\u003eHow to review your online reputation (and how you can repair it)\u003c\/li\u003e \u003cli\u003eGuidance on crafting web resumes with LinkedIn, video, and more\u003c\/li\u003e \u003cli\u003eUsing Twitter, Facebook, and other sites to land a position\u003c\/li\u003e \u003cli\u003eMistakes people make when using social media sites\u003c\/li\u003e \u003c\/ul\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":47989490188517,"sku":"NP9781118678565","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118678565.jpg?v=1761784311","url":"https:\/\/k12savings.com\/products\/job-searching-with-social-media-for-dummies-isbn-9781118678565","provider":"K12savings","version":"1.0","type":"link"}