{"product_id":"information-technology-and-innovation-isbn-9781118155783","title":"Information, Technology, and Innovation","description":"\u003cb\u003eA big-picture look at how the latest trends in information management and technology are impacting business models and innovation worldwide\u003c\/b\u003e  \u003cp\u003eWith all of the recent emphasis on \"big data,\" analytics and visualization, and emerging technology architectures such as smartphone networks, social media, and cloud computing, the way we do business is undergoing rapid change. The right business model can create overnight sensations—think of Groupon, the iPad, or Facebook. At the same time, alternative models for organizing resources such as home schooling, Linux, or Kenya's Ushihidi tool transcend conventional business designs. Timely and visionary, \u003ci\u003eInformation, Technology, and the Future of Commerce\u003c\/i\u003e looks at how the latest technology trends and their impact on human behavior are impacting business practices from recruitment through marketing, supply chains, and customer service.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDiscusses information economics, human behavior, technology platforms, and other facts of contemporary life\u003c\/li\u003e \u003cli\u003eExamines how humans organize resources and do work in the changing landscape\u003c\/li\u003e \u003cli\u003eProvides case studies profiling how competitive advantage can be a direct result of innovative business models that exploit these trends\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eRevealing why traditional strategy formulation is challenged by the realities of the connected world, \u003ci\u003eInformation, Technology, and the Future of Commerce\u003c\/i\u003e ties technology to business and social environments in an approachable, informed manner with innovative, big-picture analysis of what's taking place now in information strategy and technology.\u003c\/p\u003e \u003cp\u003ePreface xv\u003c\/p\u003e \u003cp\u003eAcknowledgments xix\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection I Foundations 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Introduction 3\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCognition 4\u003c\/p\u003e \u003cp\u003eInnovation 6\u003c\/p\u003e \u003cp\u003eThe Macro Picture 8\u003c\/p\u003e \u003cp\u003eEarthquakes Every Year 11\u003c\/p\u003e \u003cp\u003eThemes 18\u003c\/p\u003e \u003cp\u003eWe’ve Seen This Movie Before 21\u003c\/p\u003e \u003cp\u003eNotes 23\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Demographics 25\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIs There a “Net Generation”? 26\u003c\/p\u003e \u003cp\u003eDigital Natives 28\u003c\/p\u003e \u003cp\u003eMillennials at Work 29\u003c\/p\u003e \u003cp\u003eBehavior and Expectations 30\u003c\/p\u003e \u003cp\u003eLooking Ahead 30\u003c\/p\u003e \u003cp\u003eNotes 33\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Behavioral Economics 35\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChallenges to Economic Man 35\u003c\/p\u003e \u003cp\u003eBehavioral Economics in a Networked Age 37\u003c\/p\u003e \u003cp\u003eLooking Ahead 40\u003c\/p\u003e \u003cp\u003eNotes 41\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Information Economics 43\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInformation Goods 44\u003c\/p\u003e \u003cp\u003ePricing Information: Versioning and Bundling 46\u003c\/p\u003e \u003cp\u003eNetwork Effects 48\u003c\/p\u003e \u003cp\u003eLock-in 49\u003c\/p\u003e \u003cp\u003eLooking Ahead 50\u003c\/p\u003e \u003cp\u003eNotes 55\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Platforms 57\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStrategic Levers 60\u003c\/p\u003e \u003cp\u003eLooking Ahead 63\u003c\/p\u003e \u003cp\u003eNotes 63\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Power Laws and Their Implications 65\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eA Bit of History 65\u003c\/p\u003e \u003cp\u003eLong-Tail Successes 67\u003c\/p\u003e \u003cp\u003eCautionary Tales 67\u003c\/p\u003e \u003cp\u003eFacts of Life 68\u003c\/p\u003e \u003cp\u003eImplications 69\u003c\/p\u003e \u003cp\u003eLooking Ahead 70\u003c\/p\u003e \u003cp\u003eNotes 71\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Security and Risk 73\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLandscape 73\u003c\/p\u003e \u003cp\u003eInformation Space Is Neither Average nor Normal 75\u003c\/p\u003e \u003cp\u003ePeople Systematically Misestimate Risk 76\u003c\/p\u003e \u003cp\u003eDoing It Right 77\u003c\/p\u003e \u003cp\u003eLooking Ahead 81\u003c\/p\u003e \u003cp\u003eNotes 81\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection II Work and Organization 83\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 A Brief History of Organizational Innovation 85\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1776: Division of Labor 85\u003c\/p\u003e \u003cp\u003e1860–1890: Railroads and the Rise of Administration 86\u003c\/p\u003e \u003cp\u003e1910: Scientific Management and the Further Division of Labor 87\u003c\/p\u003e \u003cp\u003e1930s: Alfred Sloan at General Motors 88\u003c\/p\u003e \u003cp\u003e1937–1981: Transaction Costs 88\u003c\/p\u003e \u003cp\u003e1980s: Economies of Scope and Core Competencies 89\u003c\/p\u003e \u003cp\u003e1995: Linux as “Commons-Based Peer Production” 90\u003c\/p\u003e \u003cp\u003e2000: Offshore 91\u003c\/p\u003e \u003cp\u003eLooking Ahead 91\u003c\/p\u003e \u003cp\u003eNotes 92\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Firms, Ecosystems, and Collaboratives 93\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEmerging Nonfirm Models 93\u003c\/p\u003e \u003cp\u003eDistributed Capital 98\u003c\/p\u003e \u003cp\u003eLooking Ahead 100\u003c\/p\u003e \u003cp\u003eNotes 101\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 Government 103\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Biggest Employer 104\u003c\/p\u003e \u003cp\u003eGovernment Hiring at a Crossroads 107\u003c\/p\u003e \u003cp\u003eInevitable Downsizing 108\u003c\/p\u003e \u003cp\u003eGovernment on the Technology Landscape 110\u003c\/p\u003e \u003cp\u003eLooking Ahead 112\u003c\/p\u003e \u003cp\u003eNotes 113\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Crowds 115\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCrowdsourcing: Group Effort 115\u003c\/p\u003e \u003cp\u003eInformation Markets and Other Crowd Wisdom 119\u003c\/p\u003e \u003cp\u003eVarieties of Market Experience 122\u003c\/p\u003e \u003cp\u003eLooking Ahead 123\u003c\/p\u003e \u003cp\u003eNotes 124\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Mobility 127\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBottom Up 127\u003c\/p\u003e \u003cp\u003eSearch Costs 130\u003c\/p\u003e \u003cp\u003eSupply Chain Efficiency 130\u003c\/p\u003e \u003cp\u003eMobile Phone Industry Impact 131\u003c\/p\u003e \u003cp\u003eRisk Mitigation 132\u003c\/p\u003e \u003cp\u003eApps for Change 133\u003c\/p\u003e \u003cp\u003eLooking Ahead 136\u003c\/p\u003e \u003cp\u003eNotes 137\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13 Work 139\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Big Picture: Macro Trends 139\u003c\/p\u003e \u003cp\u003eWhere 141\u003c\/p\u003e \u003cp\u003eOutputs 143\u003c\/p\u003e \u003cp\u003eSkills 144\u003c\/p\u003e \u003cp\u003eWork 146\u003c\/p\u003e \u003cp\u003eLooking Ahead 149\u003c\/p\u003e \u003cp\u003eNotes 150\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14 Productivity 153\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eClassic Productivity Definitions 154\u003c\/p\u003e \u003cp\u003eServices Productivity 155\u003c\/p\u003e \u003cp\u003eServices Productivity and Information Technology 156\u003c\/p\u003e \u003cp\u003eInformation Technology and Unemployment 158\u003c\/p\u003e \u003cp\u003eLooking Ahead 159\u003c\/p\u003e \u003cp\u003eNotes 160\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection III Business Model Disruption 161\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 15 Business Model Overview 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDefinition 164\u003c\/p\u003e \u003cp\u003eChanging Minds, Changing Models 165\u003c\/p\u003e \u003cp\u003eDisruptive Innovation 166\u003c\/p\u003e \u003cp\u003eDisruptive Innovation as Paradigm Shift 168\u003c\/p\u003e \u003cp\u003eLooking Ahead 168\u003c\/p\u003e \u003cp\u003eNotes 169\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 16 Data and Communications 171\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEvolution of the Incumbent Business Model, 1877–1996 171\u003c\/p\u003e \u003cp\u003eBusiness Model Disruption, 1996–2010 174\u003c\/p\u003e \u003cp\u003eImplications of “Stupid” Networks 177\u003c\/p\u003e \u003cp\u003eLooking Ahead 178\u003c\/p\u003e \u003cp\u003eNotes 178\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 17 Software Business Models 179\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIncumbent Model Pre-2000 179\u003c\/p\u003e \u003cp\u003eBusiness Model Disruption after 1998 181\u003c\/p\u003e \u003cp\u003eLooking Ahead 187\u003c\/p\u003e \u003cp\u003eNotes 188\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 18 Music Business Models 189\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIncumbent Model Pre-2000 189\u003c\/p\u003e \u003cp\u003eBusiness Model Disruption Pre-Napster 192\u003c\/p\u003e \u003cp\u003eBusiness Model Disruption Post-Napster 194\u003c\/p\u003e \u003cp\u003eLooking Ahead 197\u003c\/p\u003e \u003cp\u003eNotes 198\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 19 News 199\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIncumbent Formula Pre-2005 199\u003c\/p\u003e \u003cp\u003eBusiness Model Disruption 203\u003c\/p\u003e \u003cp\u003eLooking Ahead 205\u003c\/p\u003e \u003cp\u003eNotes 207\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 20 Healthcare 209\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDefinitions 210\u003c\/p\u003e \u003cp\u003eHealthcare as Car Repair for People? 211\u003c\/p\u003e \u003cp\u003eFollowing the Money 212\u003c\/p\u003e \u003cp\u003eWhere Information Technology Can and Cannot Help 214\u003c\/p\u003e \u003cp\u003eDisruptive Innovation 216\u003c\/p\u003e \u003cp\u003eLooking Ahead 219\u003c\/p\u003e \u003cp\u003eNotes 220\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 21 Two Disruptions that Weren’t 221\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eRetail 221\u003c\/p\u003e \u003cp\u003eReal Estate 227\u003c\/p\u003e \u003cp\u003eNotes 229\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection IV Technology Landscapes 231\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 22 Code 233\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIntangibility 234\u003c\/p\u003e \u003cp\u003eFungibility 235\u003c\/p\u003e \u003cp\u003eCode Embeds Value Judgments 236\u003c\/p\u003e \u003cp\u003eMetadata 237\u003c\/p\u003e \u003cp\u003eSocial Metadata 238\u003c\/p\u003e \u003cp\u003eLooking Ahead 240\u003c\/p\u003e \u003cp\u003eNotes 241\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 23 Sensors 243\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eHistorical Roots 243\u003c\/p\u003e \u003cp\u003eUbiquity 244\u003c\/p\u003e \u003cp\u003eCurrent Examples 246\u003c\/p\u003e \u003cp\u003ePhones as Sensors 249\u003c\/p\u003e \u003cp\u003eLooking Ahead 250\u003c\/p\u003e \u003cp\u003eNotes 251\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 24 The Internet and Other Networks 253\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLegacy Telecom Network Principles 254\u003c\/p\u003e \u003cp\u003eDefense Origins of the Internet 255\u003c\/p\u003e \u003cp\u003eInternet Principles 257\u003c\/p\u003e \u003cp\u003eConsequences of Internet Principles 259\u003c\/p\u003e \u003cp\u003eLooking Ahead 260\u003c\/p\u003e \u003cp\u003eNotes 260\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 25 Location Awareness 263\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eVariations on a Theme 265\u003c\/p\u003e \u003cp\u003eLandmarks 266\u003c\/p\u003e \u003cp\u003eLocation, Mobility, and Identity 268\u003c\/p\u003e \u003cp\u003eLooking Ahead 270\u003c\/p\u003e \u003cp\u003eNotes 270\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 26 Clouds 271\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBoth Technical and Economic Innovation 272\u003c\/p\u003e \u003cp\u003eCloud Computing and the Enterprise 273\u003c\/p\u003e \u003cp\u003eThe Cloud Will Change How\u003c\/p\u003e \u003cp\u003eResources Are Organized 275\u003c\/p\u003e \u003cp\u003ePractical Considerations 276\u003c\/p\u003e \u003cp\u003eLooking Ahead 278\u003c\/p\u003e \u003cp\u003eNotes 278\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 27 Wireless 281\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePrecedents 281\u003c\/p\u003e \u003cp\u003eThe Breakthrough 286\u003c\/p\u003e \u003cp\u003eLooking Ahead 289\u003c\/p\u003e \u003cp\u003eNotes 290\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 28 Search 291\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy Search Matters: Context 291\u003c\/p\u003e \u003cp\u003eThe Wide Reach of Search 294\u003c\/p\u003e \u003cp\u003eValuing Search 296\u003c\/p\u003e \u003cp\u003eLooking Ahead 297\u003c\/p\u003e \u003cp\u003eNotes 301\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 29 Analytics 303\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy Now? 304\u003c\/p\u003e \u003cp\u003ePractical Considerations: Why Analytics Is Still Hard 308\u003c\/p\u003e \u003cp\u003eLooking Ahead 309\u003c\/p\u003e \u003cp\u003eNotes 310\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 30 Information Visualization 311\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSupply 311\u003c\/p\u003e \u003cp\u003eDemand 311\u003c\/p\u003e \u003cp\u003eAudience 312\u003c\/p\u003e \u003cp\u003eDefinition and Purpose 312\u003c\/p\u003e \u003cp\u003eCurrent State 313\u003c\/p\u003e \u003cp\u003eLooking Ahead 316\u003c\/p\u003e \u003cp\u003eNotes 317\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSection V Some Big Questions 319\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 31 Identity and Privacy 321\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePrivacy 322\u003c\/p\u003e \u003cp\u003eScale 323\u003c\/p\u003e \u003cp\u003eInvisibility 325\u003c\/p\u003e \u003cp\u003eIdentity 326\u003c\/p\u003e \u003cp\u003eLooking Ahead 327\u003c\/p\u003e \u003cp\u003eNotes 329\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 32 Communications and Relationships 331\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eConnections 331\u003c\/p\u003e \u003cp\u003eNetworks 336\u003c\/p\u003e \u003cp\u003eCreation 340\u003c\/p\u003e \u003cp\u003eLooking Ahead 341\u003c\/p\u003e \u003cp\u003eNotes 342\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 33 Place, Space, and Time 343\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eVirtuality 345\u003c\/p\u003e \u003cp\u003eOrganizations 346\u003c\/p\u003e \u003cp\u003eAutomata 347\u003c\/p\u003e \u003cp\u003eImplications 348\u003c\/p\u003e \u003cp\u003eLooking Ahead 349\u003c\/p\u003e \u003cp\u003eNotes 350\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 34 Conflict 351\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWarfare between Nation-States 351\u003c\/p\u003e \u003cp\u003eNon-Nation-State Actors 353\u003c\/p\u003e \u003cp\u003eEmerging Offensive Weapons 357\u003c\/p\u003e \u003cp\u003eLooking Ahead 358\u003c\/p\u003e \u003cp\u003eNotes 359\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 35 Innovation 361\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAmazon 361\u003c\/p\u003e \u003cp\u003eCrowds 367\u003c\/p\u003e \u003cp\u003eLooking Ahead 369\u003c\/p\u003e \u003cp\u003eNotes 370\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 36 Information, Technology, and Innovation 371\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMacro Issues 371\u003c\/p\u003e \u003cp\u003eGlobalization 372\u003c\/p\u003e \u003cp\u003eStrategy 373\u003c\/p\u003e \u003cp\u003eOrganizations 380\u003c\/p\u003e \u003cp\u003eMarketing 381\u003c\/p\u003e \u003cp\u003eSupply Chains 385\u003c\/p\u003e \u003cp\u003eThe IT Shop 386\u003c\/p\u003e \u003cp\u003eImplications 387\u003c\/p\u003e \u003cp\u003eThe Last Word . . . 388\u003c\/p\u003e \u003cp\u003eNotes 388\u003c\/p\u003e \u003cp\u003eAbout the Author 391\u003c\/p\u003e \u003cp\u003eIndex 393\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eJOHN M. JORDAN\u003c\/b\u003e is a clinical professor in the Department of Supply Chain and Information Systems at the Smeal College of Business, Penn State University, where he teaches IT strategy to undergraduates, MBAs, and executives. His research focuses on emerging technologies and their impact on business strategy, design, and practice.   \u003c\/p\u003e\u003cp\u003e\u003cb\u003eInformation, Technology, and Innovation\u003cbr\u003e Resources for Growth in a Connected World\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eIncredibly rapid innovation is a hallmark of our time. The social media discount site Groupon went from revenues of $33 million in 2009 to $760 million in 2010. Facebook has crossed 800 million users since its launch in a dorm room seven years ago. Kiva—the online lending platform—funded $200 million in microloans to people around the world in less than six years. While these types of organizations and achievements were inconceivable only a decade ago, many other corporate giants have either lost their competitive foothold or completely closed shop. \u003ci\u003eInformation, Technology, and Innovation\u003c\/i\u003e provides you with the tools and knowledge to survive the shifting sands of today's rapidly changing business models. \u003c\/p\u003e\u003cp\u003eAuthor and IT strategist John Jordan examines basic principles underlying technology, management, and economics to show how rapid innovation is reinventing competition in today's fast-paced global marketplace. Addressing the many ways in which IT has drastically altered the business landscape over the past forty years—the personal computer, the Internet, GPS, cell phones, and smartphones—\u003ci\u003eInformation, Technology, and Innovation\u003c\/i\u003e reviews the consequences of our technological revolution and shows how to move forward by incorporating these traits into new innovations. \u003c\/p\u003e\u003cp\u003eBy examining several recently displaced industries, \u003ci\u003eInformation, Technology, and Innovation\u003c\/i\u003e reveals a variety of ways that technology innovation can translate into a mix of threats to established patterns of business behavior, as well as opportunities, including: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eThe Music Industry: How at least a dozen changes to the music industry business model—including MTV and the surge of mega-retailers—helped set the stage for the disruptive threat from Napster\u003c\/li\u003e \u003cli\u003eNewspapers: Was Google the sole culprit in the demise of news readership and will the increase of tablet users help re-energize the business?\u003c\/li\u003e \u003cli\u003eHealth Care: How Wal-Mart, CVS, and Walgreens are placing clinics in selected pharmacies to address routine matters that would often otherwise require an emergency room visit\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eInformation, Technology, and Innovation\u003c\/i\u003e also discusses the various technologies you can use as building blocks to move your business forward and concludes with five broad areas of rapid change in the foreseeable future. \u003c\/p\u003e\u003cp\u003eThe ways people behave, relate to each other, and organize themselves to work are changing at warp speed. \u003ci\u003eInformation, Technology, and Innovation\u003c\/i\u003e shows you how to make sense of today's rapid changes by moving beyond a mindset of \u003ci\u003eoptimization\u003c\/i\u003e. Instead, the wealth of technological and organizational changes is the starting point for tomorrow's business \u003ci\u003etransformations.\u003c\/i\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989421310181,"sku":"NP9781118155783","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118155783.jpg?v=1761784038","url":"https:\/\/k12savings.com\/products\/information-technology-and-innovation-isbn-9781118155783","provider":"K12savings","version":"1.0","type":"link"}