Idea Plush Egg

This idea is just waiting to follow you around! A perfect companion to our New York Times bestselling book What Do You Do With an Idea? book, this idea plush is a great desktop or bedside reminder to give your ideas plenty of time, attention, and space to grow.

Give kids a companion that celebrates their creativity with this empowering Idea plush—created to pair perfectly with the beloved book What Do You Do With an Idea? This imaginative friend is a tangible reminder that ideas are special, worth nurturing, and full of possibility.

Designed to sit upright and keep you company, this plush friend offers a steady presence wherever creativity happens. Whether paired with the book or given on its own, it’s a thoughtful, giftable companion that helps turn an empowering message into something kids (and adults, too) can see, hold, and believe in again and again.