{"product_id":"health-communication-in-the-21st-century-isbn-9780470672723","title":"Health Communication in the 21st Century","description":"\u003cp\u003eThis popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eFully revised second edition of this popular and authoritative text\u003c\/li\u003e \u003cli\u003eIncludes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication\u003c\/li\u003e \u003cli\u003eNew case studies, examples, and updated glossary keep the work relevant and student-friendly\u003c\/li\u003e \u003cli\u003eProvides effective strategies for healthcare organizations and individuals in communicating with patients\u003c\/li\u003e \u003cli\u003eUpdated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at \u003ca href=\"http:\/\/www.wiley.com\/go\/wright\"\u003ewww.wiley.com\/go\/wright\u003c\/a\u003e\n\u003c\/li\u003e \u003c\/ul\u003e  \u003cp\u003e\u003cb\u003ePART I: INTRODUCTION 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 Overview of Communication and Health 3\u003c\/p\u003e \u003cp\u003eArguments for the Need to Study Health Communication 3\u003c\/p\u003e \u003cp\u003eDefi ning Health Communication 5\u003c\/p\u003e \u003cp\u003eA Brief History of Health Communication Research 6\u003c\/p\u003e \u003cp\u003eCurrent Challenges to the Healthcare System and the Role of Health Communication Research 8\u003c\/p\u003e \u003cp\u003eOverview of the Book 11\u003c\/p\u003e \u003cp\u003eSummary 12\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART II: INTERPERSONAL PERSPECTIVES 15\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e2 Provider–Patient Communication 17\u003c\/p\u003e \u003cp\u003eProvider and Patient Views of Health and Healthcare 18\u003c\/p\u003e \u003cp\u003eProvider Perspective 18\u003c\/p\u003e \u003cp\u003ePatient Perspective 25\u003c\/p\u003e \u003cp\u003eProvider–Patient Interaction 30\u003c\/p\u003e \u003cp\u003eImproving Provider–Patient Communication 33\u003c\/p\u003e \u003cp\u003eOutcomes of Provider–Patient Communication 36\u003c\/p\u003e \u003cp\u003eCommunication and Medical Malpractice Lawsuits 38\u003c\/p\u003e \u003cp\u003eOther Challenges of Provider–Patient Communication 39\u003c\/p\u003e \u003cp\u003eSummary 46\u003c\/p\u003e \u003cp\u003e3 Caregiving and Communication 55\u003c\/p\u003e \u003cp\u003eCaregiving 56\u003c\/p\u003e \u003cp\u003eHospice and Palliative Care 63\u003c\/p\u003e \u003cp\u003eOlder Adult Health Concerns and Communication Issues 69\u003c\/p\u003e \u003cp\u003eAttitudes Toward Death and Dying 77\u003c\/p\u003e \u003cp\u003eSummary 82\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART III: SOCIAL, CULTURAL, AND ORGANIZATIONAL CONTEXTS 91\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4 Social Support and Health 93\u003c\/p\u003e \u003cp\u003eHistory of Social Support and Health Research 94\u003c\/p\u003e \u003cp\u003eTypes and Functions of Social Support 94\u003c\/p\u003e \u003cp\u003eModels of Social Support and Health 98\u003c\/p\u003e \u003cp\u003ePerceptions of Support Providers 103\u003c\/p\u003e \u003cp\u003eStrong Tie Versus Weak Tie Support Networks 105\u003c\/p\u003e \u003cp\u003eThe Role of Communication in the Social Support Process 108\u003c\/p\u003e \u003cp\u003eCommunication within Social Networks, Social Support Processes, and Health 110\u003c\/p\u003e \u003cp\u003eSupport Groups for People with Health Concerns 111\u003c\/p\u003e \u003cp\u003eCommunication Processes within Support Groups 114\u003c\/p\u003e \u003cp\u003eSupport Group Participation and Health Outcomes 116\u003c\/p\u003e \u003cp\u003eSocial Support Interventions 116\u003c\/p\u003e \u003cp\u003eSummary 117\u003c\/p\u003e \u003cp\u003e5 Culture and Diversity Issues in Healthcare 124\u003c\/p\u003e \u003cp\u003ePatient Diversity and Issues with Healthcare 125\u003c\/p\u003e \u003cp\u003eCultural Differences in Concepts of Health and Medicine 127\u003c\/p\u003e \u003cp\u003eRecognizing Cultural Diversity in Health Beliefs 131\u003c\/p\u003e \u003cp\u003eAlternative Medicine 133\u003c\/p\u003e \u003cp\u003eSpirituality, Culture, and Health 135\u003c\/p\u003e \u003cp\u003eSocial Implications of Illness 139\u003c\/p\u003e \u003cp\u003eChanging Social Perceptions of Stigmatized Health Issues through Communication 143\u003c\/p\u003e \u003cp\u003eCulturally Centered Health Campaigns 145\u003c\/p\u003e \u003cp\u003eProvider Diversity 146\u003c\/p\u003e \u003cp\u003eSummary 148\u003c\/p\u003e \u003cp\u003e6 Communication and Healthcare Organizations 156\u003c\/p\u003e \u003cp\u003eHealthcare Organizations as Systems 157\u003c\/p\u003e \u003cp\u003eTypes of Healthcare Organizations 161\u003c\/p\u003e \u003cp\u003eCommunication within Healthcare Organizations 163\u003c\/p\u003e \u003cp\u003eHealthcare Organization Culture 165\u003c\/p\u003e \u003cp\u003eInfl uences on Healthcare Organization Communication 167\u003c\/p\u003e \u003cp\u003eProvider Stress, Confl ict, and Support within Healthcare Organizations 173\u003c\/p\u003e \u003cp\u003eSummary 177\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART IV: INFLUENCES OF TECHNOLOGIES AND MEDIA 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e7 New Technologies and Health Communication 183\u003c\/p\u003e \u003cp\u003eHealth Information on the Internet 184\u003c\/p\u003e \u003cp\u003eNew Technologies and Patient–Patient Communication 189\u003c\/p\u003e \u003cp\u003eNew Technologies and Provider–Provider Communication 191\u003c\/p\u003e \u003cp\u003eNew Technologies and Provider–Patient Communication 196\u003c\/p\u003e \u003cp\u003eNew Technologies and Health Campaigns 201\u003c\/p\u003e \u003cp\u003eSummary 202\u003c\/p\u003e \u003cp\u003e8 Mass Communication and Health 208\u003c\/p\u003e \u003cp\u003eTwo Perspectives of Media Infl uence 209\u003c\/p\u003e \u003cp\u003eNeeds Fulfi lled by the Mass Media Concerning Health 210\u003c\/p\u003e \u003cp\u003eMedia Usage, Health Portrayals, and Health Behaviors 214\u003c\/p\u003e \u003cp\u003eHealth News Stories in the Media 222\u003c\/p\u003e \u003cp\u003eSummary 226\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART V: RISK, CAMPAIGNS, COMMUNITIES, AND TEAMS 233\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e9 Risk and Crisis Communication 235\u003c\/p\u003e \u003cp\u003eDefi ning Risk Communication 236\u003c\/p\u003e \u003cp\u003eGlobal and Large-Scale Health Threats 240\u003c\/p\u003e \u003cp\u003eAt-Risk Communities within the United States 245\u003c\/p\u003e \u003cp\u003eCommunication Strategies for Addressing Health Risks 248\u003c\/p\u003e \u003cp\u003eCommunity-Based Health Initiatives for At-Risk or Marginalized Populations 252\u003c\/p\u003e \u003cp\u003eRisk Communication Strategies at the Provider–Patient Level 254\u003c\/p\u003e \u003cp\u003eSummary 255\u003c\/p\u003e \u003cp\u003e10 Health Campaigns and Community Health Initiatives 259\u003c\/p\u003e \u003cp\u003eCampaign Goals 261\u003c\/p\u003e \u003cp\u003eTheoretical Approaches to Health Campaigns 262\u003c\/p\u003e \u003cp\u003eThe Process of Conducting a Health Campaign 270\u003c\/p\u003e \u003cp\u003eFormative Campaign Evaluation 279\u003c\/p\u003e \u003cp\u003eSummary 282\u003c\/p\u003e \u003cp\u003e11 Interdisciplinary Healthcare Teams 285\u003c\/p\u003e \u003cp\u003eDiversity of Healthcare Professionals 285\u003c\/p\u003e \u003cp\u003eImportance of Interdisciplinary Teams 286\u003c\/p\u003e \u003cp\u003eContinuum of Healthcare Teams 288\u003c\/p\u003e \u003cp\u003eModel of Synergistic Healthcare Teams 289\u003c\/p\u003e \u003cp\u003eSummary 302\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART VI: CONTEXTS, CHALLENGES, AND CHOICES 307\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e12 Political Issues and Health Communication 309\u003c\/p\u003e \u003cp\u003ePolitics and Health Communication 311\u003c\/p\u003e \u003cp\u003eMessage Framing Theory and Political Communication 313\u003c\/p\u003e \u003cp\u003eCurrent Political Issues Surrounding Health and Healthcare 314\u003c\/p\u003e \u003cp\u003eHealth Literacy 317\u003c\/p\u003e \u003cp\u003eHealth Stigma, Discrimination, and Politics 320\u003c\/p\u003e \u003cp\u003eThe Medical Marijuana Debate 322\u003c\/p\u003e \u003cp\u003eThe Politics of Life and Death 323\u003c\/p\u003e \u003cp\u003eRight to Life Issues in the Media 323\u003c\/p\u003e \u003cp\u003eThe Politics of Nutrition 324\u003c\/p\u003e \u003cp\u003eInternational Health Communication Issues 327\u003c\/p\u003e \u003cp\u003eSummary 327\u003c\/p\u003e \u003cp\u003e13 Epilogue: Looking Toward the Future of Health Communication Research 331\u003c\/p\u003e \u003cp\u003eEmerging Trends and Challenges in Health and New Communication Technologies 331\u003c\/p\u003e \u003cp\u003eEmerging Trends and Challenges in Communication and Mental Health Issues 332\u003c\/p\u003e \u003cp\u003eEmerging Trends and Challenges in Intercultural Health Communication 333\u003c\/p\u003e \u003cp\u003eEmerging Trends and Challenges in Risk\/Crisis Communication 334\u003c\/p\u003e \u003cp\u003eOngoing Theoretical, Methodological, and Dissemination Issues Surrounding Health Communication Research 335\u003c\/p\u003e \u003cp\u003eSummary 336\u003c\/p\u003e \u003cp\u003eIndex 337\u003c\/p\u003e  \u003cp\u003e“Provides a general overview of a wide range of topics, from the micro level of communication between health provider and patient to mid-level issues of communication within a health care organization to the macro level of community-wide health campaigns. Particularly timely are chapters on communication and cultural diversity, technology, and the Affordable Care Act ... Summing Up: Recommended. Lower-division undergraduates and two-year technical program students; general readers.”  (\u003ci\u003eChoice\u003c\/i\u003e, 1 August 2013)\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eKevin Bradley Wright\u003c\/b\u003e is Professor and Chair of the Department of Communication at Saint Louis University, USA. \u003c\/p\u003e \u003cp\u003e\u003cb\u003eLisa Sparks\u003c\/b\u003e is Foster and Mary McGaw Endowed Professor in Behavioral Sciences at Chapman University, USA, and Full Faculty Member of the NCI-designated Chao Family Comprehensive Cancer Center at the University of California, Irvine.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eH. Dan O’Hair\u003c\/b\u003e is a Presidential Professor in the Department of Communication at the University of Oklahoma, USA.\u003c\/p\u003e  \u003cp\u003eNow in an updated second edition, this much-admired primer for students offers an accessible and reliable introduction to health communication. Health is such an important and complex topic that how and what we communicate to one another about it is of central concern. Integrating the latest thinking and covering a host of fresh topics, this fully revised text features new and enhanced material on risk and crisis communication, health issues of global significance, spirituality and health, disparities in health provision, and political issues in health communication. The diversity of content reflects the span of the subject – from media campaigns to sensitive dialogue with terminally ill patients.\u003c\/p\u003e \u003cp\u003eFor this edition, the authors have added substantially to the content and reworked existing chapters to reflect new methods and results. They maintain their student-centered approach with fresh case studies neatly summarizing fundamental points, a full glossary, and chapter summaries with discussion questions. This engaging work guides students majoring in public health, communications or any healthcare discipline to a solid understanding of the intricate links between health and the processes of communication.\u003c\/p\u003e  “I applaud the new edition of \u003ci\u003eHealth Communication in the 21st Century\u003c\/i\u003e as a comprehensive and incisive review of health communication scholarship written by three of the field's leading scholars.”\u003cbr\u003e - \u003ci\u003eGary L. Kreps, George Mason University\u003cbr\u003e \u003c\/i\u003e \u003cbr\u003e “The second edition of this excellent foundational health communication text effectively captures the changing dynamic of the complex health care system and the central role health communication plays within any attempt to understand how individuals, communities and governments struggle to maintain healthy lifestyles. I am most impressed by how this book moves well beyond all other health communication texts, with the emphasis placed upon coverage of formal and informal caregiving, cultural diversity, interdisciplinary healthcare teams, and new technologies.”\u003cbr\u003e - \u003ci\u003eJon Nussbaum, Penn State University\u003cbr\u003e \u003c\/i\u003e \u003cbr\u003e “The second edition of \u003ci\u003eHealth Communication in the 21st Century\u003c\/i\u003e is a thorough and illuminating examination of the health communication literature.  It is well researched, clearly written, and a book that students will both enjoy and benefit from.”  \u003cbr\u003e – \u003ci\u003eJames D. Robinson, Professor Department of Communication, University of Dayton\u003cbr\u003e \u003c\/i\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Default Title","offer_id":47989350465765,"sku":"NP9780470672723","price":57.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470672723.jpg?v=1761783772","url":"https:\/\/k12savings.com\/products\/health-communication-in-the-21st-century-isbn-9780470672723","provider":"K12savings","version":"1.0","type":"link"}