{"product_id":"health-analytics-isbn-9781118383049","title":"Health Analytics","description":"\u003cb\u003eA hands-on, analytics road map for health industry leaders\u003c\/b\u003e  \u003cp\u003eThe industry-wide transformation taking place across the health and life sciences ecosystem is mandating that organizations adopt new decision-making capabilities, based on science and real-world information. Analytics will be a required competency for the modern health enterprise; this book is about how to \"cross the chasm.\" The ultimate analytics guide for the health industry leader, this essential book equips business leaders with little-to-no experience in analytics to understand how to incorporate analytics as a cornerstone of their 21st century competitive business strategy.\u003c\/p\u003e \u003cul\u003e \u003cli\u003ePaints the picture for a new health enterprise, one focused on the patient\u003c\/li\u003e \u003cli\u003eExplores the financial components of this new operating model, using analytics to optimize the tradeoffs between cost and value\u003c\/li\u003e \u003cli\u003eDeals with the rising role of the consumer, using analytics to create a completely new health engagement model with individual recipients of care\u003c\/li\u003e \u003cli\u003eLooks at how analytics can drive innovations in care practice, patient-experienced medical outcomes, and analytically driven novel therapies optimized for the individual patient\u003c\/li\u003e \u003cli\u003ePresents a variety of text, tables, and graphics illustrating the various concepts being described\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWithin each section and chapter, \u003ci\u003eHealth Analytics\u003c\/i\u003e assesses the current landscape, proposing a new model\/concept, sharing real-world stories of how the old and new world come together, and framing a \"how-to\" for the reader in terms of growing that particular set of capabilities in their own enterprises.\u003c\/p\u003e \u003cp\u003eForeword xi\u003c\/p\u003e \u003cp\u003ePreface xv\u003c\/p\u003e \u003cp\u003eAcknowledgements xix\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 A Changing Business for a Changing Science 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Gathering 1\u003c\/p\u003e \u003cp\u003eHow Can Medicine Become Smarter? 3\u003c\/p\u003e \u003cp\u003eComplexity Exceeding Cognition 4\u003c\/p\u003e \u003cp\u003eLearning from Other Industries 6\u003c\/p\u003e \u003cp\u003eNancy 7\u003c\/p\u003e \u003cp\u003eCharacterizing Health Analytics 8\u003c\/p\u003e \u003cp\u003eThe Gathering Revisited 10\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Convergence and the Capability Map 11\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNice Job, But . . . 11\u003c\/p\u003e \u003cp\u003eFifty Flashlights 12\u003c\/p\u003e \u003cp\u003eConvergence Defined 13\u003c\/p\u003e \u003cp\u003eIs Convergence Really Required? 14\u003c\/p\u003e \u003cp\u003eThe Rush to Health It 17\u003c\/p\u003e \u003cp\u003eThe Capability Map 18\u003c\/p\u003e \u003cp\u003ePutting the Capability Map to Use 21\u003c\/p\u003e \u003cp\u003eHealth Analytics as a Discipline 23\u003c\/p\u003e \u003cp\u003eNotes 25\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 The Four Enterprise Disciplines of Health Analytics 27\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eHeresy 27\u003c\/p\u003e \u003cp\u003eHealth Analytics for the Nonanalytical 29\u003c\/p\u003e \u003cp\u003eInformation Management 30\u003c\/p\u003e \u003cp\u003eStatistics 36\u003c\/p\u003e \u003cp\u003eInformation Delivery 39\u003c\/p\u003e \u003cp\u003eHigh-Performance Computing 41\u003c\/p\u003e \u003cp\u003eMaturation and Scale 42\u003c\/p\u003e \u003cp\u003eEnterprise-Class Analytics: Putting it All Together 44\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Dealing with Data 47\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCallimachus 47\u003c\/p\u003e \u003cp\u003eNot a Drop to Drink 48\u003c\/p\u003e \u003cp\u003eDefining Data 48\u003c\/p\u003e \u003cp\u003eBig Data 49\u003c\/p\u003e \u003cp\u003eGrowth in Data Provisioning 52\u003c\/p\u003e \u003cp\u003eThe Excuses Every Leader Needs to Know 54\u003c\/p\u003e \u003cp\u003eBuilding for Tomorrow 58\u003c\/p\u003e \u003cp\u003eConclusion 60\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 BEST Care, First Time, Every Time 63\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eBy Dr. Graham Hughes, Chief Medical Officer, SAS Center for Health Analytics and Insights\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eMedicine: Art, Science, or Both? 63\u003c\/p\u003e \u003cp\u003eLeveraging Evidence to Deliver Improved Outcomes 66\u003c\/p\u003e \u003cp\u003eWhat are Clinical Outcomes? 68\u003c\/p\u003e \u003cp\u003eSupplementing the Unaided Human Mind 72\u003c\/p\u003e \u003cp\u003eHealth Care’s Dark Fiber 74\u003c\/p\u003e \u003cp\u003eIdentifying Hidden Patterns 75\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Financial Performance and Reimbursement 79\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGoals 79\u003c\/p\u003e \u003cp\u003eStructures and Models 80\u003c\/p\u003e \u003cp\u003eMany Names, Common Attributes 83\u003c\/p\u003e \u003cp\u003eWhat is Needed 86\u003c\/p\u003e \u003cp\u003eSurviving and Thriving 91\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Health Outcomes Analysis 95\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNo Leeches Necessary 95\u003c\/p\u003e \u003cp\u003eOrientation 96\u003c\/p\u003e \u003cp\u003eThe Big Seven + One 97\u003c\/p\u003e \u003cp\u003eTiming is Everything 98\u003c\/p\u003e \u003cp\u003eGroupers 100\u003c\/p\u003e \u003cp\u003eThe Population-Patient Pivot 101\u003c\/p\u003e \u003cp\u003ePatients Like this One 104\u003c\/p\u003e \u003cp\u003eOne Model, Many Beneficiaries 107\u003c\/p\u003e \u003cp\u003eThe Role of Rules Engines 109\u003c\/p\u003e \u003cp\u003eChallenges in Health Outcomes Analytics 110\u003c\/p\u003e \u003cp\u003eHealth Outcomes Analytics in Practice 113\u003c\/p\u003e \u003cp\u003eThe Marvelous Leech 114\u003c\/p\u003e \u003cp\u003eNote 115\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Health Value and Cost 117\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAn Asymmetrical Industry 117\u003c\/p\u003e \u003cp\u003eKaplan and Porter’s Stand 120\u003c\/p\u003e \u003cp\u003eThe Elusive Health Value 121\u003c\/p\u003e \u003cp\u003eDissecting Value 123\u003c\/p\u003e \u003cp\u003eLinking Costs to Risk 132\u003c\/p\u003e \u003cp\u003eValue Innovation 133\u003c\/p\u003e \u003cp\u003eNote 134\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 The New Behavioral Health 135\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDangerous Portals 135\u003c\/p\u003e \u003cp\u003eThe Health-Mindedness Gene Experiment 136\u003c\/p\u003e \u003cp\u003eEngel’s Model 137\u003c\/p\u003e \u003cp\u003eThe New Evolving Science of Behavioral Health 138\u003c\/p\u003e \u003cp\u003eWhat You Are 140\u003c\/p\u003e \u003cp\u003eWhat You Experience 142\u003c\/p\u003e \u003cp\u003eWhat You Do 143\u003c\/p\u003e \u003cp\u003eWhat You Believe 145\u003c\/p\u003e \u003cp\u003eInfluencing Change 145\u003c\/p\u003e \u003cp\u003ePutting Into Practice 146\u003c\/p\u003e \u003cp\u003eOutcomes 148\u003c\/p\u003e \u003cp\u003eNotes 149\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 Customer Insights 151\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Consumerized Patient 151\u003c\/p\u003e \u003cp\u003eWill the Real Customer Please Stand Up? 151\u003c\/p\u003e \u003cp\u003eWhat are Customer Analytics? 154\u003c\/p\u003e \u003cp\u003eA Framework of Customer Analytics 155\u003c\/p\u003e \u003cp\u003eSharing Insights 161\u003c\/p\u003e \u003cp\u003eAdherence 163\u003c\/p\u003e \u003cp\u003eBeyond Commercial 165\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Risk Management 167\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eRisky Business 167\u003c\/p\u003e \u003cp\u003eWhy are Risks So Hard? 168\u003c\/p\u003e \u003cp\u003eRecharacterizing Risk Factors 169\u003c\/p\u003e \u003cp\u003eThe Example of Customer Segmentation 170\u003c\/p\u003e \u003cp\u003eRisk Interdependencies 171\u003c\/p\u003e \u003cp\u003eEverybody in the Pool 173\u003c\/p\u003e \u003cp\u003eThe Catch 175\u003c\/p\u003e \u003cp\u003eRisk Adjustment 176\u003c\/p\u003e \u003cp\u003eBorrowing from Other Industries 178\u003c\/p\u003e \u003cp\u003eGrowing Risks 179\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Quality and Safety 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDefining Quality 181\u003c\/p\u003e \u003cp\u003eNot Your Father’s Toyota 184\u003c\/p\u003e \u003cp\u003eOn Track 185\u003c\/p\u003e \u003cp\u003eAvoiding the Obvious 187\u003c\/p\u003e \u003cp\u003eWe Just Have to Do This 188\u003c\/p\u003e \u003cp\u003eThe Growing Inventory 189\u003c\/p\u003e \u003cp\u003eStrategy and Performance Management 191\u003c\/p\u003e \u003cp\u003eTransparency and Benchmarking 192\u003c\/p\u003e \u003cp\u003eSetting Quality Targets 195\u003c\/p\u003e \u003cp\u003eDrug Safety 197\u003c\/p\u003e \u003cp\u003eThe Burden of Insight 198\u003c\/p\u003e \u003cp\u003eNotes 199\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13 The New Research and Development 201\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eReturning to Alexandria 201\u003c\/p\u003e \u003cp\u003eThe End of Theory 202\u003c\/p\u003e \u003cp\u003eGoals of a New Research Model 205\u003c\/p\u003e \u003cp\u003eCharacteristics of a New Research Paradigm 207\u003c\/p\u003e \u003cp\u003eTarget Improvement Areas 209\u003c\/p\u003e \u003cp\u003eThe Data Conundrum 216\u003c\/p\u003e \u003cp\u003eThe Big Four 219\u003c\/p\u003e \u003cp\u003eOne That Does What It Should 221\u003c\/p\u003e \u003cp\u003eNotes 223\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14 Conclusions 225\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eTaking on Research 227\u003c\/p\u003e \u003cp\u003eFive Phases of Value-Based Analytical Innovation 230\u003c\/p\u003e \u003cp\u003ePhase 0: The Plan 232\u003c\/p\u003e \u003cp\u003eManaging Capability Maturity 233\u003c\/p\u003e \u003cp\u003eWisdom and Health 237\u003c\/p\u003e \u003cp\u003eAbout the Author 239\u003c\/p\u003e \u003cp\u003eIndex 241\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eJASON BURKE\u003c\/b\u003e is founder of Burke Advisory Group, an executive consulting firm focused on helping health leaders pursue transformational programs using data, technology, and analytics. He holds an adjunct faculty appointment with the University of North Carolina at Chapel Hill School of Medicine, where he focuses on the development of new health informatics capabilities for health practitioners, researchers, and patients.    \u003c\/p\u003e\u003cp\u003eDon’t let “analytics anxiety” keep your health organization from improving its outcomes and bottom line. Now your organization can make the most of the explosion in its amount of clinical data—turning it into dramatically lowered costs, enhanced profitability, improved patient outcomes, and reduced fraud.  \u003c\/p\u003e\u003cp\u003eWritten with a refreshing lack of jargon for non-technical, non-mathematical industry professionals, \u003ci\u003eHealth Analytics\u003c\/i\u003e fully defines what a new health care ecosystem can look like, powered by information. Author and health analytics pioneer Jason Burke paints a tangible picture of a different future for health care that’s more closely connected to the evolving science of medicine \u003ci\u003eand\u003c\/i\u003e the growing role of individual health care consumers.  \u003c\/p\u003e\u003cp\u003eFilled with examples and featuring a Foreword by Babson College Distin-guished Professor Thomas Davenport, \u003ci\u003eHealth Analytics\u003c\/i\u003e explores:  \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow medicine can become smarter \u003c\/li\u003e \u003cli\u003eLearning from other industries \u003c\/li\u003e \u003cli\u003eHealth analytics as a discipline \u003c\/li\u003e \u003cli\u003eThe four enterprise disciplines of health analytics \u003c\/li\u003e \u003cli\u003eDealing with data\u003c\/li\u003e \u003cli\u003eHealth outcomes analysis\u003c\/li\u003e \u003cli\u003eHealth value and cost\u003c\/li\u003e \u003cli\u003eThe new evolving science of behavioral health\u003c\/li\u003e \u003cli\u003eRisk management\u003c\/li\u003e \u003cli\u003eTransparency and benchmarking\u003c\/li\u003e \u003cli\u003eThe new research and development\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eThis timely book reveals that, just as other major industries are reaping the rewards of advanced analytics every day, the health industry can also take advantage of analytics to consume, unlock, and apply new insights from the precious data already at its fingertips.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989349548261,"sku":"NP9781118383049","price":63.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118383049.jpg?v=1761783768","url":"https:\/\/k12savings.com\/products\/health-analytics-isbn-9781118383049","provider":"K12savings","version":"1.0","type":"link"}