Have a Good Day on Purpose

Portable pep talks and affirmations from Alethea Crimmins that are as bold, vibrant, and funny as the "positivity queen" herself.

Sometimes, you just need a hype girl to get your mind clear and start your day off right. That’s why Alethea Crimmins would give herself pep talks in her car before work, which she then filmed and shared online. To her surprise, the humor and authenticity in her videos resonated with people worldwide and attracted an audience of millions. Now, whenever you need a boost of encouragement along with Alethea’s compassionate insight, you can pick up your Have a Good Day on Purpose affirmation deck. Each of the 52 cards includes cheeky mantras and motivational “real talk” from your favorite hype girl about self-love, courage, setting boundaries, knowing your worth, and the power of positivity.Alethea Crimmins, widely known as the “positivity queen,” is an influential motivational speaker, content creator, and entrepreneur with more than three million followers across her social media platforms. Renowned for her uplifting daily mantras like “Be Great in Their Face” and “Have a Good Day on Purpose,” she empowers individuals to embrace their authentic selves and live unapologetically. As a former preschool teacher of 15 years, Alethea brings creativity and relatability to her work, helping people find their confidence and joy. A proud LGBTQ+ advocate, wife, and mother of three, she combines humor, raw honesty, and boundless energy to inspire others to shine like glitter—making a mark wherever they go.