{"product_id":"google-blogger-for-dummies-isbn-9780470407424","title":"Google Blogger For Dummies","description":"Are you bemused by blogs? Eager to become a blogger? \u003ci\u003eGoogle Blogger For Dummies\u003c\/i\u003e can help you start blogging sooner than you think.  \u003cp\u003eMore than 14 million people are promoting a business, connecting with family and friends, and sharing opinions with Google Blogger. This book helps you start a Blogger account, create content, build an audience, make money from your blog, and more, all without learning to program. You’ll be able to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eLearn the parts of a blog, what Blogger does, and how to choose goals and blog topics\u003c\/li\u003e \u003cli\u003eChoose a domain name, learn to use the dashboard, pick a template, and configure settings\u003c\/li\u003e \u003cli\u003eDress up your blog with themes and find out where to get plenty of free ones\u003c\/li\u003e \u003cli\u003eLearn blogging etiquette and some secrets for long-term success\u003c\/li\u003e \u003cli\u003eMake money from your blog with Google Adsense, contextual and text link ads, and merchandising with CafePress\u003c\/li\u003e \u003cli\u003eSet up multi-user blogs or branch into mobile blogging, podcasting, or video blogging\u003c\/li\u003e \u003cli\u003eTake advantage of social networking sites and learn simple search engine optimization techniques\u003c\/li\u003e \u003cli\u003eMaintain your blog with tools like Blog This! and Quick Edit\u003c\/li\u003e \u003cli\u003eModerate comments effectively, track your stats, and more\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eGoogle Blogger is a great choice for beginning bloggers, and \u003ci\u003eGoogle Blogger For Dummies\u003c\/i\u003e gives you the know-how to venture confidently into the blogosphere.\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: Introducing Google Blogger 7\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Choosing Blogger as Your Blogging Software 9\u003c\/p\u003e \u003cp\u003eChapter 2: Welcome to the Blogosphere 19\u003c\/p\u003e \u003cp\u003eChapter 3: Blogging Basics and Buzzwords 29\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Using Google Blogger 41\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4: Getting Started with Blogger 43\u003c\/p\u003e \u003cp\u003eChapter 5: Setting Up Your Blog 57\u003c\/p\u003e \u003cp\u003eChapter 6: Writing and Publishing Blog Posts 81\u003c\/p\u003e \u003cp\u003eChapter 7: Enhancing Your Blog with Templates 99\u003c\/p\u003e \u003cp\u003eChapter 8: Adding Features and Functionality with Elements and Gadgets 121\u003c\/p\u003e \u003cp\u003eChapter 9: Managing Your Blog 157\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Making Money with Blogger 179\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10: The Business of Blogging 181\u003c\/p\u003e \u003cp\u003eChapter 11: Maximizing Revenue with Google AdSense 209\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Growing Your Audience 235\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 12: The Power of Networking and Relationship Building 237\u003c\/p\u003e \u003cp\u003eChapter 13: Boosting Your Search Engine Ranking 259\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: Extending Your Blog 273\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14: Growing or Downsizing Your Blog 275\u003c\/p\u003e \u003cp\u003eChapter 15: Blogging from Different Media 287\u003c\/p\u003e \u003cp\u003eChapter 16: Moving Beyond Blogger 297\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI: The Part of Tens 307\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 17: Ten Useful Social Networking and Social Bookmarking Sites 309\u003c\/p\u003e \u003cp\u003eChapter 18: Ten Common Blogger Problems and Possible Solutions 319\u003c\/p\u003e \u003cp\u003eChapter 19: Ten Places to Find Free Blogger Themes and Templates 327\u003c\/p\u003e \u003cp\u003eGlossary 337\u003c\/p\u003e \u003cp\u003eIndex 345\u003c\/p\u003e \u003cb\u003eSusan Gunelius\u003c\/b\u003e is President and CEO of KeySplash Creative, Inc., a full-service marketing communications provider. She is also a professional blogger and seasoned marketing and branding expert with two other books to her credit. In addition to being the Guide to Web Logs for About.com, she authors blogs for a variety of clients as well as her own blogs, WomenOnBusiness.com and KeySplashCreative.com.  \u003cb\u003eHere's what you need to know to get started with Google Blogger\u003c\/b\u003e  \u003cp\u003eWant to share your opinions, promote your business, network with others, and maybe pick up a few extra dollars, all without learning to program? Millions of people are doing it with Google Blogger, and you can too. This book helps you create a Blogger account, write compelling content, build an audience, make money from your blog, and more!\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eWhat's a blog, and what's Blogger? — learn the parts of a blog, what Blogger does, and how to choose goals and blog topics\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eNuts and bolts — choose a domain name, learn to use the dashboard, pick a template, and configure settings\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eBlog effectively — learn blogosphere etiquette and some secrets for long-term success\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eFun bells and whistles — dress up your blog with templates (lots of them are free!)\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eDoes making dollars make sense? — explore options for Google Adsense®, contextual and text link ads, paid posts, and merchandising with CafePress\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eSpread the word — promote your blog through search engines and social networking sites\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eA family of blogs — set up multi-user blogs or branch into mobile blogging, podcasting, or video blogging\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eGet more Google — use Picasa®, YouTube, Feedburner, and more\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eOpen the book and find:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eHow to choose a blog topic and personalize your blog\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eWhat you should know about moderating comments\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eHow to maintain your blog with tools like Blog This! and Quick Edit\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eSimple search engine optimization techniques\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eTips for tracking your blog traffic\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eWhere to find cool free templates\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eHow to make money from your blog\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eTen useful social networking sites\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":47989304393957,"sku":"NP9780470407424","price":26.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470407424.jpg?v=1761783593","url":"https:\/\/k12savings.com\/products\/google-blogger-for-dummies-isbn-9780470407424","provider":"K12savings","version":"1.0","type":"link"}