{"product_id":"fisher-investments-on-consumer-staples-isbn-9780470416655","title":"Fisher Investments on Consumer Staples","description":"The third installment of the \u003ci\u003eFisher Investments On\u003c\/i\u003e series is a comprehensive guide to the Consumer Staples industry—which includes companies that manufacture and sell food and beverages, tobacco, prescription drugs, and household products, to name a few.  \u003cp\u003eThis reliable resource provides you with the tools to help you understand and analyze opportunities within today's global Consumer Staples sector. With this book as your guide, you can quickly become familiar with how the Consumer Staples sector is segmented by industries, their respective macroeconomic drivers, and the challenges facing companies in this sector. Additionally, there are chapters dedicated to explaining many of the unique aspects of Consumer Staples products in emerging markets and security analysis techniques focused on Consumer Staples firms.\u003c\/p\u003e \u003cp\u003eYou don't have to be a professional to learn to better invest in the Consumer Staples sector—but you do need to be prepared. \u003ci\u003eFisher Investments on Consumer Staples\u003c\/i\u003e can help get you up to speed in this area and help you make better decisions through any market conditions.\u003c\/p\u003e \u003cp\u003eFor more information visit www. consumerstaples.fisherinvestments.com\u003c\/p\u003e \u003cp\u003eForeword ix\u003c\/p\u003e \u003cp\u003ePreface xi\u003c\/p\u003e \u003cp\u003eAcknowledgments xv\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Getting Started in Consumer Staples 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Consumer Staples Basics 3\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOverview 4\u003c\/p\u003e \u003cp\u003eStaples’ Distant Cousin—Consumer Discretionary 7\u003c\/p\u003e \u003cp\u003eThe Business Cycle’s Winds of Change 10\u003c\/p\u003e \u003cp\u003eBoring Can Be Beautiful 15\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 History of Consumerism in America 21\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eColonial America and Consumerism 22\u003c\/p\u003e \u003cp\u003eMass Production in the Late Nineteenth Century 26\u003c\/p\u003e \u003cp\u003eThe Roaring Twenties and the Consumer Economy (1921–1929) 28\u003c\/p\u003e \u003cp\u003eMass Marketing and Modern Consumer Products 35\u003c\/p\u003e \u003cp\u003eThe Modern Landscape 37\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Consumer Staples Sector Drivers 39\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEconomic Drivers 39\u003c\/p\u003e \u003cp\u003ePolitical Drivers 52\u003c\/p\u003e \u003cp\u003eSentiment Drivers 55\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Next Steps: Consumer Staples Details 59\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Consumer Staples Sector Breakdown 61\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGlobal Industry Classification Standard (GICS) 62\u003c\/p\u003e \u003cp\u003eGlobal Consumer Staples Benchmarks 63\u003c\/p\u003e \u003cp\u003eFood, Beverage \u0026amp; Tobacco 65\u003c\/p\u003e \u003cp\u003eHousehold \u0026amp; Personal Products 86\u003c\/p\u003e \u003cp\u003eFood \u0026amp; Staples Retailers 90\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Challenges in the Consumer Staples Sector 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChallenge 1: Growing in Mature Industries 101\u003c\/p\u003e \u003cp\u003eChallenge 2: Dealing With Volatile Input Costs 113\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Consumer Staples in Emerging Markets 123\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOpportunity Knocks 123\u003c\/p\u003e \u003cp\u003eEmerging Markets and Consumer Products 125\u003c\/p\u003e \u003cp\u003eInvestment Idiosyncrasies 135\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Thinking Like a Portfolio Manager 139\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 The Top-Down Method 141\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInvesting Is a Science 141\u003c\/p\u003e \u003cp\u003eThe Top-Down Method 145\u003c\/p\u003e \u003cp\u003eTop-Down Deconstructed 150\u003c\/p\u003e \u003cp\u003eManaging Against a Consumer Staples Benchmark 158\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Security Analysis 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMake Your Selection 164\u003c\/p\u003e \u003cp\u003eA Five-Step Process 165\u003c\/p\u003e \u003cp\u003eImportant Questions to Ask 173\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Consumerize Your Portfolio—Investing Strategies 181\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStrategy 1: Playing the Market Cycle 182\u003c\/p\u003e \u003cp\u003eStrategy 2: Playing Style Shifts 186\u003c\/p\u003e \u003cp\u003eStrategy 3: Develop New Categorizations 189\u003c\/p\u003e \u003cp\u003eImplementing Your Strategy 191\u003c\/p\u003e \u003cp\u003eAppendix: Consumer Staples Sector Resources 195\u003c\/p\u003e \u003cp\u003eNotes 199\u003c\/p\u003e \u003cp\u003eAbout the Authors 209\u003c\/p\u003e \u003cp\u003eIndex 211\u003c\/p\u003e   \u003cp\u003e\u003cb\u003eMICHAEL CANNIVET\u003c\/b\u003e is a Consumer Staples Research Analyst at Fisher Investments. He is also a contributing columnist for MarketMinder.com. Michael is a graduate of Georgetown University. Originally from Chicago, he currently resides in the Bay Area with his wife, Jennifer. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eANDREW S. TEUFEL\u003c\/b\u003e has been with Fisher Investments since 1995 where he currently serves as a Co-President and the Director of Research. Prior to joining Fisher Investments, he worked at Bear Stearns as a corporate finance analyst in its Global Technology Group. Andrew also instructs at many seminars and educational workshops throughout the United States and United Kingdom, and lectures at the Haas School of Business at UC Berkeley. He is also the Editor in Chief of MarketMinder.com. Andrew is a graduate of UC Berkeley.     \u003c\/p\u003e\u003cul\u003e \u003cli\u003eAn in-depth look at the global Consumer Staples investment universe including food, beverages, household products, retailers, and more\u003c\/li\u003e \u003cli\u003eTips and tools for security analysis and portfolio management\u003c\/li\u003e \u003cli\u003eA useful guide for investing in any market condition\u003c\/li\u003e \u003c\/ul\u003e  \u003cp\u003e\u003cb\u003eFISHER INVESTMENTS™\u003c\/b\u003e on \u003cb\u003eCONSUMER STAPLES\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eThe third installment of the \u003ci\u003eFisher Investments On\u003c\/i\u003e series is an all-encompassing guide to the Consumer Staples industry—which includes companies that manufacture and sell food and beverages, tobacco, prescription drugs, and household products to name a few. \u003c\/p\u003e\u003cp\u003eThis reliable resource provides you with the tools necessary to understand and analyze opportunities within today's global Consumer Staples sector. With this book as your guide, you can quickly become familiar with how the investment universe of the Consumer Staples sector is segmented by industries, their respective macroeconomic drivers, and the challenges facing companies in this sector. Additionally, there are chapters dedicated to explaining the unique aspects of Consumer Staples products in emerging markets and security analysis techniques focused on the Consumer Staples sphere. \u003c\/p\u003e\u003cp\u003eYou don't have to be a professional to successfully invest in the Consumer Staples sector—but you do need to be prepared. \u003ci\u003eFisher Investments on Consumer Staples\u003c\/i\u003e can get you up to speed in this area and help you make the most of your time in any market.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989217591525,"sku":"NP9780470416655","price":35.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470416655.jpg?v=1761783248","url":"https:\/\/k12savings.com\/products\/fisher-investments-on-consumer-staples-isbn-9780470416655","provider":"K12savings","version":"1.0","type":"link"}