{"product_id":"fintech-feminists-isbn-9781394273584","title":"Fintech Feminists","description":"\u003cp\u003e\u003cb\u003eInspiring stories and actionable advice from highly successful women in fintech\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eThrough a thematic table of contents, \u003ci\u003eFintech Feminists: Increasing Inclusion, Redefining Innovation, and Changing the Future for Women Around the World\u003c\/i\u003e takes readers on a journey that unveils the profound impact of the fintech industry on our global economy, fueled by the inspiring stories of women leaders who play an integral role in reshaping the financial landscape. Written by Nicole Casperson, an award-winning journalist and leading figure in the fintech sector, this book delivers actionable strategies and insights to navigate the fintech industry, drive positive change, and contribute to the ongoing transformation of the digital era. \u003c\/p\u003e\u003cp\u003eIn this book, readers will find stories from women such as: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eShivani Siroya, Founder and CEO of Tala, showing how she communicated her vision to investors effectively, emphasizing its market potential, social impact, and alignment with emerging industry trends\u003c\/li\u003e \u003cli\u003eLule Demmissie, CEO of eToro US, explaining how she successfully navigated corporate environments by building supportive networks and advocating for diversity\u003c\/li\u003e \u003cli\u003eSallie Krawcheck, Founder and CEO of Ellevest, revealing negotiation tactics that enable successful women entrepreneurs in fintech to secure funding\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eFintech Feminists: Increasing Inclusion, Redefining Innovation, and Changing the Future for Women Around the World\u003c\/i\u003e delivers a roadmap for success to women in fintech, along with all business leaders and entrepreneurs who seek to thrive in an evolving and inclusive financial landscape. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIntroduction 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBecoming a Fintech Feminist 6\u003c\/p\u003e \u003cp\u003eWhat to Expect 13\u003c\/p\u003e \u003cp\u003eNotes 16\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 What the Fintech? 17\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eA Brief Fintech History 23\u003c\/p\u003e \u003cp\u003eFintech’s Mass Adoption Moment 29\u003c\/p\u003e \u003cp\u003eEntrance into Cultural Consciousness 30\u003c\/p\u003e \u003cp\u003eRewriting Money Narratives 31\u003c\/p\u003e \u003cp\u003eFinancial Illiteracy Exposed 38\u003c\/p\u003e \u003cp\u003eBe a Trojan Horse 39\u003c\/p\u003e \u003cp\u003eBitcoin’s Brief Glory 43\u003c\/p\u003e \u003cp\u003eReclaiming My Time 45\u003c\/p\u003e \u003cp\u003eAI: Fintech’s New Paradigm of Growth 48\u003c\/p\u003e \u003cp\u003eOpen Banking and Generative AI 51\u003c\/p\u003e \u003cp\u003eThe Women Who Kicked Down Fintech’s Doors 52\u003c\/p\u003e \u003cp\u003eNotes 56\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Get In, We’re Rescuing the Economy 65\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBetting On Black 66\u003c\/p\u003e \u003cp\u003eConsumer Fintech Is Alive and Well 69\u003c\/p\u003e \u003cp\u003eHow Women Became a Growth Market 71\u003c\/p\u003e \u003cp\u003eHarnessing the Power of the Female Dollar 72\u003c\/p\u003e \u003cp\u003eHow Hard Is It to Raise a Series B? 80\u003c\/p\u003e \u003cp\u003eYou Can’t Wait to Have Fun 87\u003c\/p\u003e \u003cp\u003eUnlocking the Care Economy 90\u003c\/p\u003e \u003cp\u003eAI for Chief Household Officers 95\u003c\/p\u003e \u003cp\u003eTapping into Wealth Tech 100\u003c\/p\u003e \u003cp\u003eTen-Year Overnight Success 103\u003c\/p\u003e \u003cp\u003eNotes 108\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Defying the Odds 113\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy Women-Owned Start-ups Are a Better Bet 115\u003c\/p\u003e \u003cp\u003eMore Disparity than Diversity 117\u003c\/p\u003e \u003cp\u003eA Brief History of the VC Bro 121\u003c\/p\u003e \u003cp\u003eCreating New Systems and Patterns 124\u003c\/p\u003e \u003cp\u003eFrom Overlooked to on Trend 128\u003c\/p\u003e \u003cp\u003eIncrease the Swell of Female Founders 132\u003c\/p\u003e \u003cp\u003eNetwork Effect 133\u003c\/p\u003e \u003cp\u003eTapping into Latina-Owned Businesses 136\u003c\/p\u003e \u003cp\u003eBirth of a Super Angel 138\u003c\/p\u003e \u003cp\u003eInvesting in Women’s Health 151\u003c\/p\u003e \u003cp\u003eNotes 153\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Financial Health Is Health 157\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNecessity Is the Greatest Catalyst for Innovation 158\u003c\/p\u003e \u003cp\u003eHiding the Vegetables 159\u003c\/p\u003e \u003cp\u003eUnderstanding Financial Behaviors 162\u003c\/p\u003e \u003cp\u003eThe Megaphone of Identity 164\u003c\/p\u003e \u003cp\u003eExercise Daily 166\u003c\/p\u003e \u003cp\u003eMaking Personal Finance Apps – Personal 169\u003c\/p\u003e \u003cp\u003eFearlessly Funding Females 175\u003c\/p\u003e \u003cp\u003eMental Health Meets Fintech 178\u003c\/p\u003e \u003cp\u003eProduct Inclusion – In Reality 180\u003c\/p\u003e \u003cp\u003eFintech for the Female Gaze 183\u003c\/p\u003e \u003cp\u003eNotes 189\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Community Is Your Competitive Advantage 193\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInvesting in Gen Z 194\u003c\/p\u003e \u003cp\u003eRethinking Retirement Savings 197\u003c\/p\u003e \u003cp\u003eBridges and Tunnels 204\u003c\/p\u003e \u003cp\u003eGrowing out of Business 208\u003c\/p\u003e \u003cp\u003eAn Outsider’s Fresh Perspective 213\u003c\/p\u003e \u003cp\u003eMoney Circles 217\u003c\/p\u003e \u003cp\u003eNotes 221\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Making Finance Work Worldwide 225\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhen In India 226\u003c\/p\u003e \u003cp\u003eWhy Women Are the Best Borrowers 235\u003c\/p\u003e \u003cp\u003eServing the Global Majority 243\u003c\/p\u003e \u003cp\u003eNotes 252\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Root of Problems 255\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNo More Band-Aids 256\u003c\/p\u003e \u003cp\u003eAccess to Data to Drive Innovation Differently 263\u003c\/p\u003e \u003cp\u003eTackling Student Debt – And its Ripple Effects 269\u003c\/p\u003e \u003cp\u003eDefeating Inequity with Data 277\u003c\/p\u003e \u003cp\u003eFrom the Military to Fintech 285\u003c\/p\u003e \u003cp\u003eNotes 293\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 The Room Where It Happens 297\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNot Throwing Away Our Shot 298\u003c\/p\u003e \u003cp\u003eTone at the Top 308\u003c\/p\u003e \u003cp\u003ePlaying the Cards We’re Dealt 311\u003c\/p\u003e \u003cp\u003eAin’t No Hold ’Em 313\u003c\/p\u003e \u003cp\u003eAn Unconventional Fintech CEO 321\u003c\/p\u003e \u003cp\u003eNotes 327\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Progress Is Possible 329\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Next Era 330\u003c\/p\u003e \u003cp\u003eCause I Slay 332\u003c\/p\u003e \u003cp\u003eThe Fintech Future Is Female 335\u003c\/p\u003e \u003cp\u003eBuild As Fintech Feminists 338\u003c\/p\u003e \u003cp\u003eNotes 339\u003c\/p\u003e \u003cp\u003eAbout the Author 341\u003c\/p\u003e \u003cp\u003eIndex 343\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eNICOLE CASPERSON\u003c\/b\u003e is an award-winning journalist, podcast host, and a leading figure in the fintech sector, distinguished for her unwavering commitment to inclusivity and innovation. As the founder of Fintech Is Femme, she offers authoritative insights into the convergence of gender equity, finance, and technology.  \u003c\/p\u003e\u003cp\u003e\u003ci\u003eFintech Feminists: Increasing Inclusion, Redefining Innovation, and Changing the Future for Women Around the World\u003c\/i\u003e takes readers on a journey that unveils the profound impact of the fintech industry on our global economy, fueled by the inspiring stories of women and diverse leaders who play an integral role in reshaping the financial landscape and driving positive change. By the end of this book, readers will not only be inspired, but also possess actionable strategies and insights to navigate the fintech industry, drive positive change themselves, and contribute to the ongoing transformation of the digital era.\u003c\/p\u003e \u003cp\u003eWritten by Nicole Casperson, an award-winning journalist, podcast host, and a leading figure in the fintech sector, this book discusses topics such as:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eIdentifying unconventional paths to success, such as collaborative partnerships and niche market targeting\u003c\/li\u003e \u003cli\u003eEffectively communicating the value of your venture, showcasing its potential for financial success and positive societal impact, in order to secure funding\u003c\/li\u003e \u003cli\u003eDeveloping strategies for creating or supporting initiatives that bridge the financial gap for underserved populations, aligning business goals with social impact\u003c\/li\u003e \u003cli\u003eCreating a personal action plan via mentorship programs, networking initiatives, and organizational involvement promoting diversity and equity\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cbr\u003eCasperson pays special attention to the concept of financial inclusion, a promise of fintech, and how it is hampered by a severe lack of female leadership, creating an untapped $700 billion revenue opportunity, highlighting the urgent need for social change to drive innovation and progress in the rapidly evolving fintech industry.\u003c\/p\u003e \u003cp\u003eWhether you’re seeking insights into the pivotal role of women in reshaping digital finance, tapping into the $31 trillion female economy, fostering inclusivity, or gaining actionable strategies for success, \u003ci\u003eFintech Feminists\u003c\/i\u003e is your comprehensive guide to navigating the complexities of fintech, inspiring you to join the cause and lead the way in this financial revolution.\u003c\/p\u003e  \u003cp\u003e\u003cb\u003epraise for Fintech \u003ci\u003efeminists\u003c\/i\u003e\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e“Every chapter of \u003ci\u003eFintech Feminists \u003c\/i\u003einspires and motivates readers to break barriers and innovate.”\u003cbr\u003e \u003cb\u003e—SHEENA YAP CHAN,\u003c\/b\u003e \u003ci\u003eWall Street Journal \u003c\/i\u003e\u0026amp; \u003ci\u003ePublishers Weekly\u003c\/i\u003e Bestselling Author of \u003ci\u003eThe Tao of Self-Confidence\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e“The power of storytelling can move history, and we’re lucky that with \u003ci\u003eFintech Feminists\u003c\/i\u003e, Nicole Casperson has the pen!”\u003cbr\u003e \u003cb\u003e—LULE DEMMISSIE,\u003c\/b\u003e Former CEO and Board Member of eToro US \u003c\/p\u003e\u003cp\u003e“\u003ci\u003eFintech Feminists\u003c\/i\u003e is a must-read for anyone looking to understand the dynamic intersection of gender and financial technology. Nicole’s unique voice and sharp analysis make this an essential addition to the discourse on innovation and equality.”\u003cbr\u003e \u003cb\u003e—DR. DANIEL CROSBY,\u003c\/b\u003e \u003ci\u003eNew York Times\u003c\/i\u003e and \u003ci\u003eUSA Today\u003c\/i\u003e Bestselling Author of \u003ci\u003ePersonal Benchmark: Integrating Behavioral Finance and Investment Management\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e“Through riveting interviews and hard-hitting data, \u003ci\u003eFintech Feminists \u003c\/i\u003eis an invaluable resource for any woman navigating the rapidly-changing fintech industry.”\u003cbr\u003e \u003cb\u003e—LISA CARMEN WANG,\u003c\/b\u003e 4X National Champion \u0026amp; USA Hall of Fame gymnast, Founder \u0026amp; GP of Bad Bitch Empire  \u003c\/p\u003e\u003cp\u003e\"Every chapter of \u003ci\u003eFintech Feminists\u003c\/i\u003e inspires and motivates readers to break barriers and innovate.\"\u003cbr\u003e\u003cb\u003e—SHEENA YAP CHAN, \u003ci\u003eWall Street Journal \u003c\/i\u003e\u0026amp; \u003ci\u003ePublishers Weekly \u003c\/i\u003eBestselling Author of \u003ci\u003eThe Tao of Self-Confidence\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"The power of storytelling can move history, and we're lucky that with \u003ci\u003eFintech Feminists\u003c\/i\u003e, Nicole Casperson has the pen!\"\u003cbr\u003e\u003cb\u003e—LULE DEMMISSIE, Former CEO and Board Member of eToro US\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e\"\u003ci\u003eFintech Feminists\u003c\/i\u003e is a must-read for anyone looking to understand the dynamic intersection of gender and financial technology. Nicole's unique voice and sharp analysis make this an essential addition to the discourse on innovation and equality.\"\u003cbr\u003e\u003cb\u003e—DR. DANIEL CROSBY, \u003ci\u003eNew York Times \u003c\/i\u003eand \u003ci\u003eUSA Today \u003c\/i\u003eBestselling Author of \u003ci\u003ePersonal Benchmark: Integrating Behavioral Finance and Investment Management\u003cbr\u003e\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Through riveting interviews and hard-hitting data, \u003ci\u003eFintech Feminists\u003c\/i\u003e is an invaluable resource for any woman navigating the rapidly changing fintech industry.\" \u003cbr\u003e—\u003cb\u003eLISA CARMEN WANG, 4X National Champion \u0026amp; USA Hall of Fame gymnast, Founder \u0026amp; GP of Bad Bitch Empire\u003c\/b\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989215166693,"sku":"NP9781394273584","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781394273584.jpg?v=1761783238","url":"https:\/\/k12savings.com\/products\/fintech-feminists-isbn-9781394273584","provider":"K12savings","version":"1.0","type":"link"}