{"product_id":"fender-stratocaster-70-years-deluxe-box-edition-isbn-9780760396032","title":"Fender Stratocaster 70 Years Deluxe Box Edition","description":"\u003cb\u003eAuthoritatively written and lavishly packaged, \u003ci\u003eFender Stratocaster® 70 Years: Deluxe Box Edition\u003c\/i\u003e is the ultimate visual celebration of the company and its legendary instruments.\u003cbr\u003e\u003cbr\u003e\u003c\/b\u003eThis stunning collector’s edition is packaged in a Fender-inspired presentation case that also includes a custom envelope featuring two \u003cb\u003eexclusive decals \u003c\/b\u003eand a set of \u003cb\u003eexclusive picks\u003c\/b\u003e not available elsewhere; a \u003cb\u003e9.5\" × 12.5\" exploded diagram poster\u003c\/b\u003e suitable for framing; a signed and numbered \u003cb\u003ecertificate of authenticity\u003c\/b\u003e; and \u003cb\u003ethe official history of Fender Stratocaster® guitars\u003c\/b\u003e.\u003cbr\u003e\u003cbr\u003eIn Fender Stratocaster® 70 Years, musician and guitar historian Dave Hunter traces Stratocaster® guitars across seven decades and into the present, beginning with Leo Fender’s triumph of mid-century design originating in 1954 from his modest shop in Fullerton, California. From there, Hunter explores:\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eGroundbreaking features of the new design\u003c\/b\u003e in the context of the contemporary guitar market and Fender’s existing Telecaster® guitar.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe Stratocaster’s solidbody three-pickup configuration, “tremolo” bridge, bolt-on neck, and contoured body\u003c\/b\u003e, as well as the roles that country pickers played in the guitar’s early development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDesign improvements\u003c\/b\u003e undertaken throughout the Stratocaster’s first decade, such as the introduction of a rosewood fingerboard and Custom Color options to complement the initial Sunburst finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCBS’s 1965 acquisition of Fender\u003c\/b\u003e and its effects on company culture and the Stratocaster, as well as the 1985 acquisition of Fender spearheaded by a group of employees.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe creation of the Fender Custom Shop\u003c\/b\u003e and that elite group’s relationship to the Stratocaster over the years.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFender’s forward-thinking combination\u003c\/b\u003e of vintage specs and materials with modern features in Stratocaster guitars that offer classic styling and current conveniences.\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cbr\u003eAlong the way, Hunter contextualizes the evolving Stratocaster within the contemporary guitar industry and shows the relationships that \u003cb\u003eadmired players\u003c\/b\u003e throughout the decades have enjoyed with this guitar, including Jeff Beck, Eric Clapton, Dick Dale, Jimi Hendrix, Yngwie Malmsteen, Bonnie Raitt, Stevie Ray Vaughan, Buddy Guy, and H.E.R.—to name a few!\u003cbr\u003e \u003cbr\u003eIllustrated throughout with \u003cb\u003erare images from the Fender archives\u003c\/b\u003e, \u003ci\u003eFender Stratocaster® 70 Years: Deluxe Box Edition\u003c\/i\u003e treats readers to rare behind-the-scenes views of the shop floor and Custom Shop throughout the years, studio imagery of the guitars, rare period advertising and brochures, and performance images of Fender players.\u003cbr\u003e\u003cbr\u003eOften imitated but never duplicated, the Fender Stratocaster® remains a triumph of design more than seven decades on. This is the official and definitive illustrated story of this guitar, presented in a sturdy gift box packed with extras—it’s a must-have for every guitar enthusiast.","brand":"Motorbooks","offers":[{"title":"Default Title","offer_id":47819186372837,"sku":"NP9780760396032","price":175.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/396f718b-ffd6-41d6-b0e2-b1b60171ea06.jpg?v=1773081093","url":"https:\/\/k12savings.com\/products\/fender-stratocaster-70-years-deluxe-box-edition-isbn-9780760396032","provider":"K12savings","version":"1.0","type":"link"}