{"product_id":"digital-multimedia-isbn-9780470512166","title":"Digital Multimedia","description":"Designed as the foundation text in multimedia, this comprehensive resource covers basic principles of each media type - text, graphics, audio, animation and video - describing their digitization and progressing onto issues that arise when media are combined.  \u003cp\u003eThis edition includes completely revised and re-written pedagogy which takes account of substantial instructor feedback, as well as market research and development on other Chapman titles. There is also a web\/Flash emphasis and proper coverage of MPEG4 and DVD in line with current technology trends.\u003c\/p\u003e \u003cp\u003eThere are also extensive resources to be found at the author's website at:\u003c\/p\u003e \u003cp\u003e\u003ca href=\"http:\/\/www.digitalmultimedia.org\/\"\u003ehttp:\/\/www.digitalmultimedia.org\/\u003c\/a\u003e\u003c\/p\u003e  Preface.  \u003cp\u003e1 Introduction.\u003c\/p\u003e \u003cp\u003e2 Fundamentals.\u003c\/p\u003e \u003cp\u003e3 Vector Graphics.\u003c\/p\u003e \u003cp\u003e4 Bitmapped Images.\u003c\/p\u003e \u003cp\u003e5 Colour.\u003c\/p\u003e \u003cp\u003e6 Video.\u003c\/p\u003e \u003cp\u003e7 Animation.\u003c\/p\u003e \u003cp\u003e8 Sound.\u003c\/p\u003e \u003cp\u003e9 Text and Typography.\u003c\/p\u003e \u003cp\u003e10 Hypermedia.\u003c\/p\u003e \u003cp\u003e11 Design Principles.\u003c\/p\u003e \u003cp\u003e12 Interactivity.\u003c\/p\u003e \u003cp\u003e13 Accessibility.\u003c\/p\u003e \u003cp\u003e14 Scripting.\u003c\/p\u003e \u003cp\u003e15 XML and Multimedia.\u003c\/p\u003e \u003cp\u003e16 Multimedia and Networks.\u003c\/p\u003e \u003cp\u003eAppendix: Standards.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eNigel Chapman\u003c\/strong\u003e, Writer and technical consultant, MacAvon Media Productions, Highlands, Scotland. \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eJenny Chapman\u003c\/strong\u003e, Artist-filmmaker, Edinburgh College of Art and MacAvon Media Productions, Highlands, Scotland.   Digital photography and video, MP3 players, smart phones and the World Wide Web have become essential in today's world. The digital representation of images, video, animation, sound and text has become integrated in every part of our lives and their combination into multimedia is routine.  \u003c\/p\u003e\u003cp\u003eDigital multimedia is often interactive. People can interact with multimedia using playback controls, or more innovatively using direct manipulation, and they can interact through multimedia – user interfaces that incorporate multimedia elements permit new ways of working with data and computation.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eDigital Multimedia\u003c\/i\u003e is the best selling core text for undergraduate and masters courses in the exciting discipline of multimedia, combining a broad and deep account of technology with an inside understanding of multimedia content and its practical application. Beginning with an overview of the nature of multimedia and digital representations, it continues with chapters devoted to each media type, detailing how they are represented in digital form and how they are created and manipulated on computers. Later chapters describe how media may be combined and how scripting may be used to add interactivity. Whole chapters are devoted to visual design and accessibility, and to how multimedia may be delivered over the Internet. Each chapter includes key point summaries and exercises. An extensive glossary of important terms is provided.\u003c\/p\u003e \u003cp\u003eThis third edition has been extensively revised and updated to reflect changes in technology, the increasing importance of interactivity and the emerging role of multimedia as an interface to applications and services.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989067481317,"sku":"NP9780470512166","price":57.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470512166.jpg?v=1761782659","url":"https:\/\/k12savings.com\/products\/digital-multimedia-isbn-9780470512166","provider":"K12savings","version":"1.0","type":"link"}