{"product_id":"designing-serious-games-isbn-9780262049986","title":"Designing Serious Games","description":"\u003cb\u003eA comprehensive guide to the design and development process of games for impact.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSerious games—or games for impact—encompass everything from educational, therapeutic, and rehabilitative games to games for social, scientific, and cultural impact. While the field is flourishing, the practice of actually designing such games is not readily understood. Filling this gap, \u003ci\u003eDesigning Serious Games\u003c\/i\u003e provides a comprehensive guide to the design and development process of this unique interdisciplinary field. The book guides readers through a user-centric design process that includes methods to define the game’s goal, understand its target audience, design accordingly, and evaluate outcomes. Featuring diverse case studies, actionable advice, and incisive interviews with transformational game practitioners and industry leaders, this practical book is an essential resource for anyone interested in designing serious games.\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eProvides game design instruction tailored to the needs of serious games\u003c\/li\u003e\n\u003cli\u003eOffers step-by-step activities and guidance on concept design, preproduction, production, and postproduction\u003c\/li\u003e\n\u003cli\u003eHighlights industry perspective through interviews sharing real-life insights of development practice\u003c\/li\u003e\n\u003cli\u003eIncludes extensive exercises and case studies\u003c\/li\u003e\n\u003cli\u003eSuits both students and professionals\u003c\/li\u003e\n\u003c\/ul\u003ePart I\u003cbr\u003e1 Serious Games: An Introduction\u003cbr\u003e2 Designing and Developing Serious Games\u003cbr\u003e3 What Is Impact?\u003cbr\u003e4 The Business of Serious Games\u003cbr\u003ePart II\u003cbr\u003e5 Understanding Users\u003cbr\u003e6 Defining the Target Audience\u003cbr\u003ePart III\u003cbr\u003e7 Concept Design\u003cbr\u003e8 Pre-Production\u003cbr\u003e9 Production and Polish\u003cbr\u003ePart IV\u003cbr\u003e10 Game Useability through Heuristics\u003cbr\u003e11 User Studies\u003cbr\u003e12 Evaluating Playability and Engagement\u003cbr\u003e13 Conclusion and Remarks on Measuring Impact\u003cb\u003eENDORSEMENTS\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e“The most grounded and multi-voiced introduction to serious games available—told by the people who’ve actually built, sold, and studied them.”\u003cbr\u003e\u003cb\u003e—David J. Gagnon, Director, Field Day Lab, University of Wisconsin–Madison; founder of Vault Learning Games and Open Game Data\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e“An excellent textbook detailing the design of serious games that weaves together industry-driven and science-driven perspectives to create a powerful user-centered design process.”\u003cbr\u003e\u003cb\u003e—Jan L. Plass, Paulette Goddard Chair, Digital Media and Learning Sciences, and Co-Director, Games for Learning Institute, New York University; coeditor of \u003ci\u003eHandbook of Game-Based Learning\u003c\/i\u003e; coauthor of \u003ci\u003eRethinking Cognitive Load Theory\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003ci\u003e \u003c\/i\u003e\u003cb\u003eMagy Seif El-Nasr\u003c\/b\u003e is Professor and Department Chair of Computational Media at the University of California, Santa Cruz, where she directs the Game User Interaction and Intelligence (GUII) Lab. She has been recently appointed the UC Presidential Chair at Santa Cruz to support her work on AI literacy and innovations in AI and Education. Her research focuses on developing new methods that push the boundary of research in understanding and augmenting human experiences towards making social impact in areas of education, training, and health.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eElin Carstensdottir\u003c\/b\u003e is Assistant Professor of Computational Media at the University of California, Santa Cruz, where she directs the Interaction Dynamics (ID) Lab. Her research focuses on the development and design of research tools and games for impact, where she investigates the dynamics between interfaces, AI and user experience with a focus on interactive narrative, virtual characters and social simulation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eMichael John\u003c\/b\u003e is Associate Teaching Professor of Computational Media at the University of California, Santa Cruz, where he directs the Games and Playable Media MS Degree Program, teaching courses in game development as well as games for impact. He previously worked in the commercial industry for both entertainment games and educational games, including as a co-founder of the GlassLab educational games studio.","brand":"The MIT Press","offers":[{"title":"Default Title","offer_id":48233083044069,"sku":"NP9780262049986","price":85.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780262049986.jpg?v=1767725023","url":"https:\/\/k12savings.com\/products\/designing-serious-games-isbn-9780262049986","provider":"K12savings","version":"1.0","type":"link"}