{"product_id":"coolhunting-isbn-9781400232536","title":"Coolhunting: Chasing Down the Next Big Thing","description":"\u003cp\u003e\u003cstrong\u003eWhat do the iPhone, Instagram, and TikTok all have in common? They’re fresh, they’re sexy, and most importantly -- they’re cool. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBut while many companies embark on the eternal quest for the next big thing, very few know how to actually find it. \u003cem\u003eCoolhunting\u003c\/em\u003e will take readers into the very heart of the search and show them how to find trendsetters, spot innovations, and turn brilliant ideas into hot new trends. Major companies like Starbucks and Proctor \u0026amp; Gamble have already discovered the power of coolhunting. Now, anyone can learn how to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTap into the \"Tao of Cool\" and identify the trends that are truly cutting-edge\u003c\/li\u003e\n\u003cli\u003eCultivate the skills and techniques of highly effective coolhunters\u003c\/li\u003e\n\u003cli\u003ePinpoint developing trends on the Internet by using smartbadges\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAn invaluable tool for businesses of all sizes, \u003cem\u003eCoolhunting\u003c\/em\u003e will show leaders how to stay ahead of the curve and on the cutting edge of where their customers want to be taken.\u003c\/p\u003e","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":46142878056677,"sku":"NP9781400232536","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781400232536.jpg?v=1747941428","url":"https:\/\/k12savings.com\/products\/coolhunting-isbn-9781400232536","provider":"K12savings","version":"1.0","type":"link"}