{"product_id":"bankers-in-the-selling-role-isbn-9780471572657","title":"Bankers in the Selling Role","description":"Intended to develop the essential selling skills needed to effectively market the broad range of credit and noncredit services banks now offer. Assist bankers in their roles as financial consultants to their customers. Updated and revised, it offers bankers a framework they can use to assess their sales effectiveness, improve their post-sales-call evaluation, and recover during a call. Product Knowledge.\u003cbr\u003e \u003cbr\u003e Consultative Sales Approach.\u003cbr\u003e \u003cbr\u003e Aspects of Developing and Managing Relationships.\u003cbr\u003e \u003cbr\u003e Sales Tips.\u003cbr\u003e \u003cbr\u003e Self-Training for Line Bankers.\u003cbr\u003e \u003cbr\u003e Reader's Feedback Summary.\u003cbr\u003e \u003cbr\u003e Index.  \u003cp\u003eLinda Richardson is founder, CEO, and president of Richardson, a leader in the global sales training industry.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47988787740901,"sku":"NP9780471572657","price":44.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471572657.jpg?v=1761781591","url":"https:\/\/k12savings.com\/products\/bankers-in-the-selling-role-isbn-9780471572657","provider":"K12savings","version":"1.0","type":"link"}