{"product_id":"attention-grabbing-events-isbn-9781118691595","title":"Attention-Grabbing Events","description":"\u003cp\u003eOriginally published by Stevenson, Inc., this practical resource covers a wide variety of strategies to help garner more attention and support for nonprofit events. In addition to tips, techniques, and best practices, it includes examples successfully used by other nonprofit organizations and associations.\u003c\/p\u003e \u003cp\u003eImportant topics covered include:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eEvent publicity\u003c\/li\u003e \u003cli\u003eLeveraging important dates and anniversaries\u003c\/li\u003e \u003cli\u003eEmployee retirement\u003c\/li\u003e \u003cli\u003eAwards\u003c\/li\u003e \u003cli\u003eSupporter engagement\u003c\/li\u003e \u003cli\u003eCelebrity involvement\u003c\/li\u003e \u003cli\u003eGrand openings\u003c\/li\u003e \u003cli\u003eGuest engagement\u003c\/li\u003e \u003cli\u003eHoliday events\u003c\/li\u003e \u003cli\u003eFundraising\u003c\/li\u003e \u003cli\u003eOrganization and planning\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003ePlease note that some content featured in the original version of this title has been removed in this published version due to permissions issues.\u003c\/i\u003e\u003c\/p\u003e CHAPTER 1 Announcements, Press Releases and Promotional Strategies (Pages: 4-6) \u003cp\u003eCHAPTER 2 Leveraging Anniversaries and Milestones (Pages: 7-10)\u003c\/p\u003e \u003cp\u003eCHAPTER 3 Awards and Appreciation Events (Pages: 11-15)\u003c\/p\u003e \u003cp\u003eCHAPTER 4 Programs and Experiences that Make an Impact (Pages: 16-20)\u003c\/p\u003e \u003cp\u003eCHAPTER 5 Utilizing Celebrities and Speakers (Pages: 21-24)\u003c\/p\u003e \u003cp\u003eCHAPTER 6 Construction and Dedication Events (Pages: 25-27)\u003c\/p\u003e \u003cp\u003eCHAPTER 7 Engaging Tours and Open Houses (Pages: 28-31)\u003c\/p\u003e \u003cp\u003eCHAPTER 8 Reaching Out through Volunteer-Focused Events (Pages: 32-35)\u003c\/p\u003e \u003cp\u003eCHAPTER 9 Notable Fundraisers and Friend-Raisers (Pages: 36-43)\u003c\/p\u003e \u003cp\u003eCHAPTER 10 Keys to Creating Top-Notch Events (Pages: 44-48)\u003c\/p\u003e \u003cp\u003eCHAPTER 11 Online, Virtual and Electronic Tools (Pages: 49-52)\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e  \u003cp\u003eScott C. Stevenson is the editor of Attention-Grabbing Events: Nonprofit Events That Draw Interest and Support to Your Cause, published by Wiley.\u003c\/p\u003e","brand":"Jossey-Bass","offers":[{"title":"Default Title","offer_id":47988775256293,"sku":"NP9781118691595","price":69.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118691595.jpg?v=1761781543","url":"https:\/\/k12savings.com\/products\/attention-grabbing-events-isbn-9781118691595","provider":"K12savings","version":"1.0","type":"link"}