Adland: Searching for the Meaning of Life on a Branded Planet
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Original price
$15.95
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Original price
$15.95
Original price
$15.95
$15.95
-
$15.95
Current price
$15.95
Description
James P. Othmer, advertising executive turned novelist, gives us a hilarious, personal, and sneakily profound chronicle of the past, present, and future of the advertising business. On one level it’s the wickedly funny, compelling personal chronicle of the rise and fall of a modern-day ad man; a riveting insider’s look at the astonishing transformation taking place in advertising's hottest idea factories. But take a step back from the tales of lavish shoots, agencies on the brink, and pampered mega-brands and Adland becomes much more: a snapshot of how we are living our lives thirty seconds at a time. Funny, deeply thoughtful, and utterly unique, this book is both a wildly amusing ride in Adland, brilliantly recounted, and an exploration of the value of life in the information age.
PUBLISHER:
Knopf Doubleday Publishing Group
ISBN-10:
0767928970
ISBN-13:
9780767928977
BINDING:
Paperback
BISAC:
BIOGRAPHY & AUTOBIOGRAPHY
PUBLICATION YEAR:
2010
NUMBER OF PAGES:
336
BOOK DIMENSIONS:
0.74(H) x 5.31(W) x 7.9(D)
AUDIENCE TYPE:
General / adult
LANGUAGE:
English