{"product_id":"will-work-for-fun-isbn-9780470231791","title":"Will Work for Fun","description":"\u003ci\u003eWill Work for Fun\u003c\/i\u003e presents a simple three-step process for turning your favorite hobby or interest into a reliable source of income. Why stay trapped in a job you hate, when you could turn your fun into your job? No matter what your interests are, Alan Bechtold will show you how to what you love into a real moneymaking career. Packed with stories, examples, exercises, and links to online resources, Will Work for Fun is the cure for another dull day at the office.  \u003cp\u003eAcknowledgments ix\u003c\/p\u003e \u003cp\u003eForeword Dr. Joe Vitale xi\u003c\/p\u003e \u003cp\u003ePrologue “Why Don’t They Stop?” xiii\u003c\/p\u003e \u003cp\u003eA Million to One xiv\u003c\/p\u003e \u003cp\u003eWhat Would You Do? xvi\u003c\/p\u003e \u003cp\u003eWe Can All Be Rock Stars xvii\u003c\/p\u003e \u003cp\u003eIntroduction The True Nature of Work xix\u003c\/p\u003e \u003cp\u003eRound-the-Clock Non-Workaholic xx\u003c\/p\u003e \u003cp\u003eWork: A Different View xxi\u003c\/p\u003e \u003cp\u003eA Best-Selling Author’s Life—Without Writing a Word xxiii\u003c\/p\u003e \u003cp\u003ePublishers Make the Real Money xxvii\u003c\/p\u003e \u003cp\u003eAbout the Author xxix\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHAPTER 1 The Sitcom as Life 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhy Your Life Never Matches What You See on the Screen—And How Easy It Is to Create a Life That Does 1\u003c\/p\u003e \u003cp\u003eInventorying Your Life Experience 14\u003c\/p\u003e \u003cp\u003eIdentifying Your Real Passion 17\u003c\/p\u003e \u003cp\u003eWhere You Are Now—And Why 23\u003c\/p\u003e \u003cp\u003eGetting Where You Want to Be—Fast 31\u003c\/p\u003e \u003cp\u003eFUN Money Profile: Erik D. Stafford 38\u003c\/p\u003e \u003cp\u003eWrap-Up 40\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHAPTER 2 Which Friend Are You? 43\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eJenny Gets Started 44\u003c\/p\u003e \u003cp\u003eA Different Definition of Work 46\u003c\/p\u003e \u003cp\u003eRachel, Monica, Chandler, or Ross? 50\u003c\/p\u003e \u003cp\u003eWhat about Phoebe—Or Joey? 52\u003c\/p\u003e \u003cp\u003eDiscovering the Character You Really Play in Your Life 53\u003c\/p\u003e \u003cp\u003eReinventing the Character You Really Play in Your Life 56\u003c\/p\u003e \u003cp\u003eFUN Money Profile: Jorge Arguello 59\u003c\/p\u003e \u003cp\u003eWrap-Up 61\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHAPTER 3 It All Starts with a Book 63\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFree Fun Is Great Fun 64\u003c\/p\u003e \u003cp\u003eMail Boxed In 66\u003c\/p\u003e \u003cp\u003ePlotting Your New Life 67\u003c\/p\u003e \u003cp\u003eStoryboarding Your New Life: It’s like Planning a Screenplay—But a Lot Easier 71\u003c\/p\u003e \u003cp\u003eCasting Call: Plugging In Your Character 75\u003c\/p\u003e \u003cp\u003eCharacters Count 78\u003c\/p\u003e \u003cp\u003eBe Your Own Nielsen—Finding Out What Your Prospects Want to Buy before You Spend One Minute\u003cbr\u003e Developing Anything 80\u003c\/p\u003e \u003cp\u003ePlanning the Happy Ending 84\u003c\/p\u003e \u003cp\u003eFUN Money Profile: Lori Steffen and Jeff Wark 86\u003c\/p\u003e \u003cp\u003eWrap-Up 90\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHAPTER 4 Scripting the Pilot 93\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eA Small Social Experiment 94\u003c\/p\u003e \u003cp\u003eIf You Can Write—Great! 95\u003c\/p\u003e \u003cp\u003eIf You Can’t Write or Simply Don’t Want to Write—Great! 98\u003c\/p\u003e \u003cp\u003eThe Key to FUN Money: Think like a Publisher 100\u003c\/p\u003e \u003cp\u003eFinding the Right Resources 104\u003c\/p\u003e \u003cp\u003ePreselling the Fall Season 119\u003c\/p\u003e \u003cp\u003eSelecting the Right Product\/Promotional Mix 120\u003c\/p\u003e \u003cp\u003eFUN Money Profile: Don Strinz 139\u003c\/p\u003e \u003cp\u003eWrap-Up 143\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHAPTER 5 The “Pitch” 147\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSelling Isn’t Hard When You’re Selling You 147\u003c\/p\u003e \u003cp\u003eSetting Your Marketing System Goals 148\u003c\/p\u003e \u003cp\u003eYou Have to Sell Free, Too 149\u003c\/p\u003e \u003cp\u003eHow to Create a Marketing Campaign That Will Attract Prospects 150\u003c\/p\u003e \u003cp\u003eMr. Whipple Really Knew His Marketing 151\u003c\/p\u003e \u003cp\u003eA Driving Rain—of Prospects, Customers, and Cash 160\u003c\/p\u003e \u003cp\u003eAn Easy Marketing System for $200 or Less 160\u003c\/p\u003e \u003cp\u003eVirtually Lock Out Any Potential Competitors 166\u003c\/p\u003e \u003cp\u003eFUN Money Profile: Randy Charach 168\u003c\/p\u003e \u003cp\u003eWrap-Up 173\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHAPTER 6 The Payday That Never Ends 177\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eRecycling: It’s Not Just for Aluminum Cans 177\u003c\/p\u003e \u003cp\u003eHow to Repurpose Everything You Do 178\u003c\/p\u003e \u003cp\u003eYour Newsletter—The Constant Marketer 180\u003c\/p\u003e \u003cp\u003eContinue Developing and Finding New, Profitable Products and Services to Sell to Your Growing List of Fans 182\u003c\/p\u003e \u003cp\u003eFUN Money Profile: C. J. Bronstrup 185\u003c\/p\u003e \u003cp\u003eWrap-Up 189\u003c\/p\u003e \u003cp\u003eEpilogue 191\u003c\/p\u003e \u003cp\u003eFUN Money Profile: Lee and Robin Collins 192\u003c\/p\u003e \u003cp\u003eAfterword Mark Joyner 203\u003c\/p\u003e \u003cp\u003eIndex 205\u003c\/p\u003e \u003cb\u003eAlan R. Bechtold\u003c\/b\u003e is a veteran of more than twenty-three years of on-line publishing and mar-keting. A leading online marketer—known as \"The Wise Old Man of the Internet\"—he delivers live seminars on online marketing and publishes multiple newsletters read by more than 45,000 subscribers. Alan is also extremely accessible. He can be reached by simply visiting: www.AlanBechtold.com.  Most of us think of work as a doleful daily chore we have no choice but to suffer through until we retire. Or, if we're really lucky, maybe we'll win the lottery. But it doesn't have to be that way! You don't have to wait until retirement to start enjoying life. Work can be rewarding, fulfilling, and even fun. The secret is creating a job that pays you to do what you love to do anyway.  \u003cp\u003eIn \u003ci\u003eWill Work for Fun,\u003c\/i\u003e veteran online marketer Alan Bechtold shows you how to generate real, long-lasting income from your hobbies and interests. No matter what you're into—even if it's just flying kites—Bechtold's proven system presents simple steps you can follow to turn your favorite hobby into a fun and exciting career.\u003c\/p\u003e \u003cp\u003eThink about the life of your favorite rock star. Sure, musicians make plenty of money. But, more important than the money is the fact that they make a living doing the thing they love doing most. How great must it feel to get paid doing what you love? You can find out too. You won't necessarily make rock star money doing it, but with the right plan, you can turn your interest or hobby into a moneymaking career that makes work fun.\u003c\/p\u003e \u003cp\u003eEven better, you don't need any special skills or expensive resources in order to make it happen. All you need is access to a computer, basic understanding of the Internet, and simple word processing skills. With those three ingredients, \u003ci\u003eWill Work for Fun\u003c\/i\u003e will help you turn whatever it is you love doing into a profit-generating small business that will earn you money and eventually let you quit your regular job.\u003c\/p\u003e \u003cp\u003eBechtold has made an entire career out of pursuing his interests and following his heart. Follow the proven system in \u003ci\u003eWill Work for Fun\u003c\/i\u003e and you'll be able to turn fun into income too. Why wait any longer to enjoy life? When you work for fun, it's hardly work at all!\u003c\/p\u003e  Praise for \u003cb\u003eWill Work for Fun:\u003c\/b\u003e  \u003cp\u003e\"Bechtold is the Pied Piper for the New Millennium. Follow him and you will learn to enjoy your life and your work; and you will quickly come to agree that fun really is the best thing to have!\"\u003cbr\u003e \u003cb\u003e—TIM KNOX\u003c\/b\u003e, bestselling author of Everything I Know About Business I Learned from My Mama, www.timknox.com\u003c\/p\u003e \u003cp\u003e\"Finally . . . the truth is revealed. Work is not a four-letter word when you love what you do. Alan delivers a rollicking good read that gives you a step-by-step blueprint for making money while having fun.\"\u003cbr\u003e \u003cb\u003e—SHAWN CASEY,\u003c\/b\u003e founder and CEO of eSpider Squad Franchises,www.shawncasey.com\u003c\/p\u003e \u003cp\u003e\"This book should be required reading for anyone who hates their job and wants to live a life of their biggest dreams . . . and still make huge sums of money! This is a rare gem your boss does not want you to read.\"\u003cbr\u003e \u003cb\u003e—T.J. ROHLEDER\u003c\/b\u003e, President and CEO of M.O.R.E. Inc.\u003c\/p\u003e \u003cp\u003e\"I've worked with hundreds of CEOs and I always tell them, if it isn't fun—if it's not rewarding and satisfying—don't do it. Now I'm going to make Bechtold's \u003ci\u003eWill Work for Fun\u003c\/i\u003e required reading, so they have the exact same road map to turn their passions into profits and, as Bechtold says, 'make their play pay.' Give this book to your children. It will help them get a head start on the only sane way to earn a living: doing what you love for money.\"\u003cbr\u003e \u003cb\u003e—PAUL LEMBERG\u003c\/b\u003e, CEO of Axcelus Advisors, and bestselling author of Be Unreasonable, www.paullemberg.com\u003c\/p\u003e \"You simply cannot succeed in a big way unless your work is fun for you. But no one discusses this important topic. At last that's all changed in Alan R. Bechtold's new book. 'Will Work for Fun.' What are the author's qualifications? Perhaps he has enjoyed the longest Internet success, publishing and marketing online for 23 years and averaging more than $1 million in sales per year doing what he loves doing most. Alan reveals three simple steps for turning any hobby or interest into a big cash generating machine for you!\" --- Ted Nicholas, author Billion Dollar Marketing Secrets","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990493282533,"sku":"NP9780470231791","price":24.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470231791.jpg?v=1761788048","url":"https:\/\/k12savings.com\/es\/products\/will-work-for-fun-isbn-9780470231791","provider":"K12savings","version":"1.0","type":"link"}