{"product_id":"visual-design-solutions-isbn-9781118863565","title":"Visual Design Solutions","description":"\u003cb\u003eEnhance learners' interest and understanding with visual design for instructional and information products\u003c\/b\u003e  \u003cp\u003eNo matter what medium you use to deliver content, if the visual design fails, the experience falls flat. Meaningful graphics and a compelling visual design supercharge instruction, training, and presentations, but this isn't easy to accomplish. Now you can conquer your design fears and knowledge gaps with \u003ci\u003eVisual Design Solutions\u003c\/i\u003e: a resource for learning professionals seeking to raise the bar on their graphics and visual design skills. This informal and friendly book guides you through the process and principles used by professional graphic designers. It also presents creative solutions and examples that you can start using right away. Anyone who envisions, designs, or creates instructional or informational graphics will benefit from the design strategies laid out in this comprehensive resource.\u003c\/p\u003e \u003cp\u003eWritten by Connie Malamed, an art educator and instructional designer, this book will help you tap into your creativity, design with intention, and produce polished work. Whereas most graphic design books focus on logos, packaging, and brochures, \u003ci\u003eVisual Design Solutions\u003c\/i\u003e focuses on eLearning, presentations, and performance support. \u003ci\u003eVisual Design Solutions\u003c\/i\u003e includes practical guidelines for making smart design choices, ways to create professional-looking products, and principles for successful graphics that facilitate learning. Ideal for instructional designers, trainers, presenters, and professors who want to advance from haphazard to intentional design, this book will help them realize their design potential.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGain the knowledge and confidence to design impressive, effective visuals for learning\u003c\/li\u003e \u003cli\u003eIncrease learner comprehension and retention with visual strategies offered by an expert author\u003c\/li\u003e \u003cli\u003eServes as a reference and a resource, with a wealth of examples for inspiration and ideas\u003c\/li\u003e \u003cli\u003eAddresses an intimidating topic in an informal, friendly style\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIn four parts, the book provides a thorough overview of the design process and design concepts; explores space, image, and typography; and presents workable solutions for your most persistent and puzzling design problems. Get started and begin creating captivating graphics for your learners.\u003c\/p\u003e \u003cp\u003eList of Figures and Tables vii\u003c\/p\u003e \u003cp\u003ePreface xix\u003c\/p\u003e \u003cp\u003eIntroduction xxi\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1 The Big Ideas\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Like a Hand in Glove 3\u003c\/p\u003e \u003cp\u003eChapter 2: Think Like a Designer; You are One 11\u003c\/p\u003e \u003cp\u003eChapter 3: Work Like a Designer 23\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2 Building Blocks of Design\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4: Organizing Graphic Space 45\u003c\/p\u003e \u003cp\u003eChapter 5: Selecting and Creating Images 66\u003c\/p\u003e \u003cp\u003eChapter 6: Working with Type 102\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3 Power Principles\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 7: Use Color with Purpose 133\u003c\/p\u003e \u003cp\u003eChapter 8: Establish a Visual Hierarchy 157\u003c\/p\u003e \u003cp\u003eChapter 9: Unify The Design 171\u003c\/p\u003e \u003cp\u003eChapter 10: Create Contrast 181\u003c\/p\u003e \u003cp\u003eChapter 11: Group for Meaning 194\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4 Practicing Design\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 12: Show Them Where to Look 211\u003c\/p\u003e \u003cp\u003eChapter 13: Add Some Excitement 229\u003c\/p\u003e \u003cp\u003eChapter 14: Enhance Meaning 253\u003c\/p\u003e \u003cp\u003eChapter 15: Tell Stories with Visuals 282\u003c\/p\u003e \u003cp\u003eChapter 16: Make Numbers Interesting 310\u003c\/p\u003e \u003cp\u003eReferences 339\u003c\/p\u003e \u003cp\u003eAbout the Author 343\u003c\/p\u003e \u003cp\u003eIndex 345\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eCONNIE MALAMED\u003c\/b\u003e consults, writes, and speaks in the fields of online learning, visual communication, and information design, through her company, Connie Malamed Consulting. She has more than 20 years of experience designing learning and visual solutions for nonprofit organizations, higher education, government, and businesses. She is the author of \u003ci\u003eVisual Language for Designers,\u003c\/i\u003e the publisher of heelearningcoach.com, and the creator of Instructional Design Guru, a mobile reference app for instructional design. With degrees in art education and instructional design, Malamed energetically pursues ways to improve instructional and information graphics. You can connect with her on Twitter at @elearningcoach.    \u003c\/p\u003e\u003cp\u003e\u003cb\u003eCapture Interest and Enhance Understanding with the Right VISUAL DESIGN\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003eVisual Design Solutions\u003c\/i\u003e shows you how to achieve accessible, engaging visual designs for instructional materials. Visual communication educator and learning design specialist Connie Malamed shows you how to use targeted design to create materials that make information meaningful, relevant, and memorable. \u003c\/p\u003e\u003cp\u003eThis unique guide is a learning designer's visual design book. It approaches design from your perspective, whether you're designing training for the workplace or creating educational materials. Malamed explains the process and principles used by professional graphic designers, with creative solutions and examples you can apply immediately. Learn to use space, images, and typography to facilitate learning. Explore solutions for eLearning, presentations, and performance support. You'll discover practical guidelines for making smart design choices while enhancing the learning process, ways to create impeccable products, and the best methods to make your graphics more captivating. \u003c\/p\u003e\u003cp\u003eToday's media-savvy audiences are surrounded with high-quality visuals. Your instructional materials have to measure up. Find out how to tap into your creativity, design with intention, and produce polished work that accomplishes its purpose.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990458220773,"sku":"NP9781118863565","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118863565.jpg?v=1761787909","url":"https:\/\/k12savings.com\/es\/products\/visual-design-solutions-isbn-9781118863565","provider":"K12savings","version":"1.0","type":"link"}