{"product_id":"the-ultimate-book-of-influence-isbn-9781118641309","title":"The Ultimate Book of Influence","description":"\u003cp\u003e\u003cb\u003eMaster the power of influence and persuasion to achieve more in work and life\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFor business leaders and managers, as well as those who work in sales, the power of influence can be a potent advantage. The ability to persuade others based on what you know about them is the first step to convincing someone to buy your product or buy into your business vision. In \u003ci\u003eThe Ultimate Book of Influence,\u003c\/i\u003e author Chris Helder—a master of communication and one of Australia’s most sought after speakers on influence—shares ten essential tools that will enable you to influence others so you win the sale or seal the deal.\u003c\/p\u003e \u003cp\u003eThe tools in this book will show you how to read body language, uncover what’s most important to a client, convince others to take action, understand the four essential types of people at your workplace, and much more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eWritten by one of Australia’s most successful speakers on the art of influence\u003c\/li\u003e \u003cli\u003eIncludes ten powerful tools that allow you to understand what matters most to a client or colleague and use that knowledge to influence their actions and behaviors\u003c\/li\u003e \u003cli\u003eIdeal for salespeople, business leaders, corporate executives, and anyone who must regularly convince others to take action\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBefore you can truly influence people, you need to learn how to communicate effectively. \u003ci\u003eThe Ultimate Book of Influence\u003c\/i\u003e teaches you how to choose the right kind of communication technique for any situation, so when you speak, you know people are listening.\u003c\/p\u003e  \u003cp\u003eForeword ix\u003c\/p\u003e \u003cp\u003eAbout Chris Helder xi\u003c\/p\u003e \u003cp\u003eIntroduction: the new reality xiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Influencing yourself — action and clarity 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 Tool number 1: breaking down the e-wall 3\u003c\/p\u003e \u003cp\u003e2 Tool number 2: the butterfly 15\u003c\/p\u003e \u003cp\u003e3 Tool number 3: the sunset 25\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Influencing others: getting your own way 45\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4 Tool number 4: act as if 47\u003c\/p\u003e \u003cp\u003e5 Tool number 5: FORD 65\u003c\/p\u003e \u003cp\u003e6 Tool number 6: positive, positive, positive — negative 83\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Reading people 95\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e7 Tool number 7: the colours 97\u003c\/p\u003e \u003cp\u003e8 Tool number 8: reading body language 117\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV Selling and winning: certainty and simplicity 133\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e9 Tool number 9: same, same but different 135\u003c\/p\u003e \u003cp\u003e10 Tool number 10: move to the side 149\u003c\/p\u003e \u003cp\u003eConclusion 163\u003c\/p\u003e \u003cp\u003eAppendix: How are you tracking? 165\u003c\/p\u003e \u003cp\u003eSpecial acknowledgements 171\u003c\/p\u003e \u003cp\u003eIndex 173\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eCHRIS HELDER\u003c\/b\u003e is one of the world's most outstanding speakers on the topic of communication, leadership and influence. He is also the author of \u003ci\u003eUseful Belief\u003c\/i\u003e.   \u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhat if you could magically increase your power to influence people? Imagine how it could increase your bottom line!\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eBetter yet, what if you could influence yourself to achieve greater success? Imagine the impact that would have on your life and fortunes.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Ultimate Book of Influence\u003c\/i\u003e takes these ideas out of the realm of what-if and turns them into reality. \u003c\/p\u003e\u003cp\u003eThis book will give you the powerful tools to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eunderstand what drives your team to boost results\u003c\/li\u003e \u003cli\u003emake stronger connections with customers and close more sales\u003c\/li\u003e \u003cli\u003ezero in on people's feelings, dreams and desires and appeal to them directly\u003c\/li\u003e \u003cli\u003eengage, inspire and motivate your staff to achieve more than they ever thought they could.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWhether you're a new manager looking for direction, an experienced leader looking to hone your skills or a sales professional looking for better ways to connect, \u003ci\u003eThe Ultimate Book of Influence\u003c\/i\u003e is for you!\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990359130341,"sku":"NP9781118641309","price":27.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118641309.jpg?v=1761787503","url":"https:\/\/k12savings.com\/es\/products\/the-ultimate-book-of-influence-isbn-9781118641309","provider":"K12savings","version":"1.0","type":"link"}