{"product_id":"the-startup-community-way-isbn-9781119613602","title":"The Startup Community Way","description":"\u003cp\u003e\u003cb\u003eThe Way Forward for Entrepreneurship Around the World\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWe are in the midst of a startup revolution. The growth and proliferation of innovation-driven startup activity is profound, unprecedented, and global in scope. Today, it is understood that communities of support and knowledge-sharing go along with other resources. The importance of collaboration and a long-term commitment has gained wider acceptance. These principles are adopted in many startup communities throughout the world.\u003c\/p\u003e \u003cp\u003eAnd yet, much more work is needed. Startup activity is highly concentrated in large cities. Governments and other actors such as large corporations and universities are not collaborating with each other nor with entrepreneurs as well as they could. Too often, these actors try to control activity or impose their view from the top-down, rather than supporting an environment that is led from the bottom-up. We continue to see a disconnect between an entrepreneurial mindset and that of many actors who wish to engage with and support entrepreneurship. There are structural reasons for this, but we can overcome many of these obstacles with appropriate focus and sustained practice.\u003c\/p\u003e \u003cp\u003eNo one tells this story better than Brad Feld and Ian Hathaway. The \u003ci\u003eStartup Community Way: Evolving an Entrepreneurial Ecosystem\u003c\/i\u003e explores what makes startup communities thrive and how to improve collaboration in these rapidly evolving, complex environments.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eThe Startup Community Way\u003c\/i\u003e is an explanatory guide for startup communities. Rooted in the theory of complex systems, this book establishes the systemic properties of entrepreneurial ecosystems and explains why their complex nature leads people to make predictable mistakes. As complex systems, value creation occurs in startup communities primarily through the interaction of the \"parts\" - the people, organizations, resources, and conditions involved - not the parts themselves. This continual process of bottom-up interactions unfolds naturally, producing value in novel and unexpected ways. Through these complex, emergent processes, the whole becomes greater and substantially different than what the parts alone could produce.\u003c\/p\u003e \u003cp\u003eBecause of this, participants must take a fundamentally different approach than is common in much of our civic and professional lives. Participants must take a whole-system view, rather than simply trying to optimize their individual part. They must prioritize experimentation and learning over planning and execution. Complex systems are uncertain and unpredictable. They cannot be controlled, only guided and influenced. Each startup community is unique. Replication is enticing but impossible. The race to become \"The Next Silicon Valley\" is futile - even Silicon Valley couldn't recreate itself.\u003c\/p\u003e \u003cp\u003eThis book:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOffers practical advice for entrepreneurs, community builders, government officials, and other stakeholders who want to harness the power of entrepreneurship in their city\u003c\/li\u003e \u003cli\u003eDescribes the core components of startup communities and entrepreneurial ecosystems, as well as an explanation of the differences between these two related, but distinct concepts\u003c\/li\u003e \u003cli\u003eAdvances a new framework for effective startup community building based on the theory of complex systems and insights from systems thinking\u003c\/li\u003e \u003cli\u003eIncludes contributions from leading entrepreneurial voices\u003c\/li\u003e \u003cli\u003eIs a must-have resource for entrepreneurs, venture capitalists, executives, business and community leaders, economic development authorities, policymakers, university officials, and anyone wishing to understand how startup communities work anywhere in the world\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eForeword xiii\u003c\/p\u003e \u003cp\u003ePreface xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter One Introduction 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Next Generation 2\u003c\/p\u003e \u003cp\u003eOur Approach 3\u003c\/p\u003e \u003cp\u003eA Deeper Motivation 5\u003c\/p\u003e \u003cp\u003eThe Boulder Thesis 7\u003c\/p\u003e \u003cp\u003eStartup Communities are Complex Adaptive Systems 8\u003c\/p\u003e \u003cp\u003eWhere We Were in 2012 10\u003c\/p\u003e \u003cp\u003eWhere We are Now in 2020 12\u003c\/p\u003e \u003cp\u003eUsing Complexity Theory to Explain Startup Communities 14\u003c\/p\u003e \u003cp\u003eEvolving the Boulder Thesis to the Startup Community Way 17\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Introduction to Startup Communities 21\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Two Why Startup Communities Exist 23\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Entrepreneurs Do 23\u003c\/p\u003e \u003cp\u003eThe External Environment 25\u003c\/p\u003e \u003cp\u003eNetworks over Hierarchies 27\u003c\/p\u003e \u003cp\u003eNetworks of Trust 29\u003c\/p\u003e \u003cp\u003eDensity and Agglomeration 33\u003c\/p\u003e \u003cp\u003eQuality of Place 35\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Three The Actors 41\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLeaders, Feeders, and Instigators 42\u003c\/p\u003e \u003cp\u003eActors 45\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Four The Factors 59\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Seven Capitals 60\u003c\/p\u003e \u003cp\u003eFactors 62\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Five Startup Communities\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eversus Entrepreneurial Ecosystems 75\u003c\/p\u003e \u003cp\u003eEntrepreneurial Ecosystems 77\u003c\/p\u003e \u003cp\u003eAlignment of Actors 78\u003c\/p\u003e \u003cp\u003eDifferent, but Mutually Reinforcing, Purpose 80\u003c\/p\u003e \u003cp\u003eSystems within Systems 81\u003c\/p\u003e \u003cp\u003eEntrepreneurial Success 84\u003c\/p\u003e \u003cp\u003eCommunity\/Ecosystem Fit 85\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Startup Communities as Complex Systems 93\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Six Putting the System Back into Ecosystem 95\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIntroduction to Systems 96\u003c\/p\u003e \u003cp\u003eThe Whole System 97\u003c\/p\u003e \u003cp\u003eSimple, Complicated, and Complex Activities 103\u003c\/p\u003e \u003cp\u003eMoving from Activities to Systems 107\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Seven Unpredictable Creativity 115\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEmergence 117\u003c\/p\u003e \u003cp\u003eSynergies and Nonlinearity 118\u003c\/p\u003e \u003cp\u003eSelf-Organization 120\u003c\/p\u003e \u003cp\u003eDynamism 121\u003c\/p\u003e \u003cp\u003eThe Study of Interactions 125\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Eight The Myth of Quantity 133\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMore of Everything 134\u003c\/p\u003e \u003cp\u003eOutliers, Not Averages 136\u003c\/p\u003e \u003cp\u003eEntrepreneurial Recycling 138\u003c\/p\u003e \u003cp\u003eLeaders as Supernodes 140\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Nine The Illusion of Control 151\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNot Controllable 152\u003c\/p\u003e \u003cp\u003eNot Fully Knowable 154\u003c\/p\u003e \u003cp\u003eFeedbacks and Contagion 156\u003c\/p\u003e \u003cp\u003eGetting Unstuck 158\u003c\/p\u003e \u003cp\u003eLetting Go 160\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Ten The Absence of a Blueprint 165\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eInitial Conditions and Basins of Attraction 168\u003c\/p\u003e \u003cp\u003eThe Narrative Fallacy 170\u003c\/p\u003e \u003cp\u003eBuilding on Strengths and Learning from Failures 172\u003c\/p\u003e \u003cp\u003eCultivating Topophilia 174\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Eleven The Measurement Trap 183\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Fundamental Measurement Problem 184\u003c\/p\u003e \u003cp\u003eActor and Factor Models: A Categorical Approach 186\u003c\/p\u003e \u003cp\u003eStandardized Metrics Models: A Comparative Approach 188\u003c\/p\u003e \u003cp\u003eNetwork Models: A Relational Approach 190\u003c\/p\u003e \u003cp\u003eDynamic Models: An Evolutionary Approach 192\u003c\/p\u003e \u003cp\u003eCultural-Social Models: A Behavioral Approach 194\u003c\/p\u003e \u003cp\u003eLogic Models: A Causal Approach 195\u003c\/p\u003e \u003cp\u003eAgent-Based Models: A Simulation Approach 198\u003c\/p\u003e \u003cp\u003eApplying the Different Models 199\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III From the Boulder Thesis to the Startup Community Way 207\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Twelve Simplifying Complexity 209\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Boulder Thesis 210\u003c\/p\u003e \u003cp\u003eThe Rainforest 212\u003c\/p\u003e \u003cp\u003eApplying Systems Thinking 214\u003c\/p\u003e \u003cp\u003eLooking Deeply 216\u003c\/p\u003e \u003cp\u003eLeverage Points 219\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Thirteen Leadership is Key 231\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBe a Mentor 234\u003c\/p\u003e \u003cp\u003eEntrepreneurs as Role Models 235\u003c\/p\u003e \u003cp\u003eKey Leadership Characteristics 237\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Fourteen Think in Generations 243\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eProgress is Uneven and Often Feels Slow 245\u003c\/p\u003e \u003cp\u003eThe Endless Long-Term Game 247\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Fifteen Diversity is a Feature, Not a Bug 255\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCultivate Diversity 256\u003c\/p\u003e \u003cp\u003eEmbracing Diversity 259\u003c\/p\u003e \u003cp\u003eThink Broadly about Entrepreneurship 260\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Sixteen Be Active, Not Passive 267\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSelf-Similarity and Replication 268\u003c\/p\u003e \u003cp\u003eDon’t Wait or Ask Permission 269\u003c\/p\u003e \u003cp\u003ePlay a Positive-Sum Game 270\u003c\/p\u003e \u003cp\u003eContinuously and Actively Engage 275\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV Conclusion 281\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter Seventeen Conclusion 283\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eReflections 283\u003c\/p\u003e \u003cp\u003eSummary of the Book 285\u003c\/p\u003e \u003cp\u003eFinal Thoughts 291\u003c\/p\u003e \u003cp\u003eAbout the Authors 295\u003c\/p\u003e \u003cp\u003eAcknowledgments 297\u003c\/p\u003e \u003cp\u003eNotes 301\u003c\/p\u003e \u003cp\u003eIndex 325\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eBRAD FELD\u003c\/b\u003e has been an early-stage investor and entrepreneur for over 30 years. He is currently a partner at Foundry Group and is a co-founder of Techstars. In addition to his investing efforts, Brad runs the Anchor Point Foundation with his wife Amy Batchelor. Brad is a nationally recognized speaker on the topics of venture capital investing and entrepreneurship. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eIAN HATHAWAY\u003c\/b\u003e is an analyst, strategist, and writer. He has been an advisor and executive for leaders in technology, media, and finance on a range of innovation, strategy, and policy initiatives. He is a leading thinker and writer in the areas of entrepreneurship, innovation, cities, and the economy. Ian also advises and invests in startups in the United States and Europe.   \u003c\/p\u003e\u003cp\u003eWe are in the midst of a startup revolution. The growth and proliferation of innovation-driven startup activity is profound, unprecedented, and global in scope. Today, it is understood that communities of support and knowledge-sharing go along with other resources. The importance of collaboration and a long-term commitment has gained wider acceptance. These principles are adopted in many startup communities throughout the world. \u003c\/p\u003e\u003cp\u003eAnd yet, much more work is needed. Startup activity is still highly concentrated in large cities. Governments and other actors such as large corporations and universities are not collaborating with each other nor with entrepreneurs as well as they could. Too often, these actors try to control activity or impose their view from the top-down, rather than supporting an environment that is led from the bottom-up. There are structural reasons for this, but we can overcome many of these obstacles with appropriate focus and sustained practice. \u003c\/p\u003e\u003cp\u003eNo one tells this story better than Brad Feld and Ian Hathaway. \u003ci\u003eThe Startup Community Way: Evolving an Entrepreneurial Ecosystem\u003c\/i\u003e explores what makes startup communities thrive and how to improve collaboration in these rapidly evolving, complex environments. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Startup Community Way\u003c\/i\u003e is an explanatory guide for startup communities. Rooted in the theory of complex systems, this book establishes the systemic properties of entrepreneurial ecosystems and explains why their complex nature leads people to make predictable mistakes. As complex systems, value creation occurs in startup communities primarily through the interaction of the parts—the people, organizations, resources, and conditions involved—not the parts themselves. This continual process of bottom-up interactions unfolds autonomously, producing value in novel and unexpected ways. Through these complex, emergent processes, the whole becomes greater and substantially different than what the parts alone could produce. \u003c\/p\u003e\u003cp\u003eAlthough we are living in a booming age for startups, we need to think about the future. When the boom times slow, what will happen to our startup communities, and how will we ensure that entrepreneurial success is still within reach for everyone? This book provides a framework for answering these questions, looking at startup communities as complex systems that—given the right resources and support—can help entrepreneurs succeed and benefit society as a whole.    \u003c\/p\u003e\u003cp\u003e\u003cb\u003eAN ESSENTIAL GUIDE TO CREATING A THRIVING STARTUP COMMUNITY IN YOUR CITY USING THE THEORY OF COMPLEX SYSTEMS\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\"\u003ci\u003eThe Startup Community Way\u003c\/i\u003e zooms out to look at the big picture even as it provides a close, highly detailed look at each of the actors, factors, and conditions that can combine to create a successful entrepreneurial ecosystem . . . The work of innovation is continuous, and thinking truly long-term is crucial in order to reap its true benefits. What I mean by long-term thinking is an ongoing, honest, and comprehensive consideration of what we want our companies to look like—and our country and our world—for upcoming generations. In order to have the future we strive for, one in which opportunity and assets are fairly distributed, and thoughtful management and care for the planet and all of the people who live on it with us is central, we need to look beyond the right now to the realization of all the promise of the work that's already been done. This book is a perfect entry point for doing just that.\"\u003cbr\u003e \u003cb\u003e—From the Foreword by Eric Ries\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eWhen entrepreneurs, investors, and visionaries come together in one location to develop companies and support each other, magic happens. From bestselling author and entrepreneur Brad Feld and Ian Hathaway, entrepreneurship expert and startup advisor, \u003ci\u003eThe Startup Community Way\u003c\/i\u003e introduces a new framework for thinking about startup communities and entrepreneurial ecosystems. Using the theory of complex systems, the authors show how you can foster openness, collaboration, and creativity that can't be controlled or engineered—but that will generate successful entrepreneurs and a vibrant society. \u003c\/p\u003e\u003cp\u003eFollowing up Feld's bestselling \u003ci\u003eStartup Communities: Building an Entrepreneurial Ecosystem in Your City\u003c\/i\u003e, this book expounds the principles of innovation through collaboration. You'll discover how to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eProvide and encourage committed, long-term leadership from within the startup community, bucking outdated top-down trends\u003c\/li\u003e \u003cli\u003eEmbrace unpredictability, dynamism, and diversity to encourage the widest possible participation in the startup community\u003c\/li\u003e \u003cli\u003eAssess the applicability of various measurement models for your unique startup situation, and recognize the long-term nature of the entrepreneurial ecosystem development\u003c\/li\u003e \u003cli\u003eFocus on support and collaboration, root out unhelpful behavior, and build an engaged, positive sum mindset into your startup culture\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eAnyone engaged in the business of innovation will find endless inspiration in \u003ci\u003eThe Startup Community Way\u003c\/i\u003e. Regardless of your role, you'll find new ways to engage with your startup community while building a long-term, healthy entrepreneurial ecosystem.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990346318053,"sku":"NP9781119613602","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119613602.jpg?v=1761787450","url":"https:\/\/k12savings.com\/es\/products\/the-startup-community-way-isbn-9781119613602","provider":"K12savings","version":"1.0","type":"link"}