{"product_id":"the-practical-guide-to-information-design-isbn-9780471662952","title":"The Practical Guide to Information Design","description":"The definitive, behind-the-scenes guide to mastering information design\u003cbr\u003e \u003cbr\u003e Finally, in one usable format, here's your single-volume resource for designing clear projects that really work for your audience. The Practical Guide to Information Design provides all the tools, resources, and best practices that designers need to create highly successful print and digital information design projects.\u003cbr\u003e \u003cbr\u003e A brilliant combination of practice and theory, this highly visual book covers the principles of design, perception, and usability, complete with step-by-step examples that feature the work of today's leading professionals. Comprehensively illustrated with hundreds of valuable graphs, maps, tables, line drawings, and photos, The Practical Guide to Information Design features:\u003cbr\u003e * Complete descriptions and comparisons of various formats\u003cbr\u003e * A range of helpful exercises to reinforce covered material\u003cbr\u003e * Handy summary boxes, bulleted lists, captions, and examples\u003cbr\u003e * A wealth of useful resources for professionals and students  Acknowledgments.  \u003cp\u003eIntroduction.\u003c\/p\u003e \u003cp\u003eSECTION I: AUDIENCE.\u003c\/p\u003e \u003cp\u003eIdentifying the Audience.\u003c\/p\u003e \u003cp\u003eChapter 1. How humans (almost) universally Perceive.\u003c\/p\u003e \u003cp\u003eChapter 2. Usability and how to achieve it.\u003c\/p\u003e \u003cp\u003eSECTION II: WORD DESIGN.\u003c\/p\u003e \u003cp\u003eHow to Design Understandably.\u003c\/p\u003e \u003cp\u003eChapter 3. How to work with type and layout.\u003c\/p\u003e \u003cp\u003eChapter 4. How to write clearly.\u003c\/p\u003e \u003cp\u003eChapter 5. How to use color meaningfully.\u003c\/p\u003e \u003cp\u003eSECTION III: PICTURE DESIGN.\u003c\/p\u003e \u003cp\u003eHow to Design Meaningful Graphics.\u003c\/p\u003e \u003cp\u003eChapter 6. How to make pictures that inform.\u003c\/p\u003e \u003cp\u003eChapter 7. Design, label, and caption diagrams clearly.\u003c\/p\u003e \u003cp\u003eChapter 8. Clear forms improve users' experience.\u003c\/p\u003e \u003cp\u003eChapter 9. How to help people find their way clearly.\u003c\/p\u003e \u003cp\u003eBibliography\/resources.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e \u003cp\u003eAbout the author.\u003c\/p\u003e  \u003cb\u003eRonnie Lipton\u003c\/b\u003e is the Director of Transform and Function, a firm that consults with organizational communicators on effective writing, editing, design, and multicultural communication. An award-winning journalist and publication designer, she's also the author of Designing Across Cultures and Information Graphics and Visual Clues. Lipton has taught journalism in George Washington University's Publication Specialist Program and graphic design at the University of Maryland.   The definitive, behind-the-scenes guide to mastering information design\u003cbr\u003e \u003cbr\u003e   \u003cp\u003eFinally, in one usable format, here's your single-volume resource for designing clear projects that really work for your audience. The Practical Guide to Information Design provides all the tools, resources, and best practices that designers need to create highly successful print and digital information design projects.\u003c\/p\u003e \u003cp\u003eA brilliant combination of practice and theory, this highly visual book covers the principles of design, perception, and usability, complete with step-by-step examples that feature the work of today's leading professionals. Comprehensively illustrated with hundreds of valuable graphs, maps, tables, line drawings, and photos, The Practical Guide to Information Design features:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eComplete descriptions and comparisons of various formats\u003c\/li\u003e \u003cli\u003eA range of helpful exercises to reinforce covered material\u003c\/li\u003e \u003cli\u003eHandy summary boxes, bulleted lists, captions, and examples\u003c\/li\u003e \u003cli\u003eA wealth of useful resources for professionals and students\u003c\/li\u003e \u003c\/ul\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990318727397,"sku":"NP9780471662952","price":49.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471662952.jpg?v=1761787336","url":"https:\/\/k12savings.com\/es\/products\/the-practical-guide-to-information-design-isbn-9780471662952","provider":"K12savings","version":"1.0","type":"link"}