{"product_id":"the-power-of-framing-isbn-9780470494523","title":"The Power of Framing","description":"\u003cp\u003e\u003cb\u003ePraise for \u003ci\u003eThe Power of Framing\u003c\/i\u003e\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003e\"The primary work of leadership involves managing meaning through framing. Fairhurst shows that the way leaders use language to frame people, situations, and events has important consequences for the way individuals make sense of the world and their actions. \u003ci\u003eThe Power of Framing\u003c\/i\u003e is an accessible and inspirational read for leaders who want to shape their organizations in ethically responsible ways.\" \u003cbr\u003e—\u003cb\u003eJ. KEVIN BARGE,\u003c\/b\u003e professor, Texas A\u0026amp;M University  \u003c\/p\u003e\u003cp\u003e\"An ideal book for MBA students and business professionals who are interested in specific tools for constructing leadership in their professional worlds. By focusing on the language toolbox of leadership, the book empowers anyone to construct leadership through talk and interaction.\" \u003cbr\u003e—\u003cb\u003eJOLANTA ARITZ,\u003c\/b\u003e associate professor, Center for Management Communication, USC Marshall School of Business  \u003c\/p\u003e\u003cp\u003e\"Building on her earlier acclaimed work, and written in a highly accessible style, Fairhurst's thoughtful study provides us with a practical and highly relevant analysis of the power of framing language from a leadership perspective. This is a must-have book.\" \u003cbr\u003e—\u003cb\u003eDAVID GRANT,\u003c\/b\u003e professor of organizational studies, University of Sydney  \u003c\/p\u003e\u003cp\u003e\"Communication is the most important element of leadership, and framing of the subject and situation is one of the most powerful tools available to leaders. Gail Fairhurst has created the handbook to help leaders do this right. A must-read for anyone in a leadership capacity.\" \u003cbr\u003e—\u003cb\u003eRICH KILEY,\u003c\/b\u003e venture capitalist, and retired Procter \u0026amp; Gamble marketing and HR executive  \u003c\/p\u003e\u003cp\u003e\"To be an effective global manager, there is nothing more critical than understanding how to frame an issue so that you are effectively communicating and motivating in a culturally sensitive manner. This book will tune you into these issues and show you how to make certain your communication is properly interpreted by your audience.\" \u003cbr\u003e—\u003cb\u003eOLGA JACOB,\u003c\/b\u003e general sales manager (Belgium, Netherlands, and Luxembourg), American Airlines  Preface.  \u003c\/p\u003e\u003cp\u003eWho Should Read This Book.\u003c\/p\u003e \u003cp\u003eOverview of the Contents.\u003c\/p\u003e \u003cp\u003eAcknowledgments.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1. The Reality of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Rules of Reality Construction.\u003c\/p\u003e \u003cp\u003eTest Your Framing Style.\u003c\/p\u003e \u003cp\u003eFraming Through Pictures?\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2. The Skill of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCulture and Its Discourses.\u003c\/p\u003e \u003cp\u003eMental Models.\u003c\/p\u003e \u003cp\u003eCore Framing Tasks.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3. The Science of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePriming for Spontaneity.\u003c\/p\u003e \u003cp\u003ePriming Mental Models.\u003c\/p\u003e \u003cp\u003ePriming for Opportunity.\u003c\/p\u003e \u003cp\u003ePriming for Language.\u003c\/p\u003e \u003cp\u003ePriming After Mistakes and Gaffes.\u003c\/p\u003e \u003cp\u003eBuilding Complex Mental Models.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4. The Art of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFraming as a Craft.\u003c\/p\u003e \u003cp\u003eThe $1,000,000 Question: Combining Framing Devices.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5. The Emotion of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEmotional Intelligence and Framing.\u003c\/p\u003e \u003cp\u003eEmotional Contagion and Framing.\u003c\/p\u003e \u003cp\u003eEmotional Regulation and Framing.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6. The Ethics of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eEthical Codes and Why We Need Them.\u003c\/p\u003e \u003cp\u003eCreating Mindfulness.\u003c\/p\u003e \u003cp\u003eMoral Positioning.\u003c\/p\u003e \u003cp\u003eOn Crucibles and Teaching Moments.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7. The Leadership Context of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eContext, Leadership and Framing.\u003c\/p\u003e \u003cp\u003eNow It Is Your Turn.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8. The Applications of Framing.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eConversations.\u003c\/p\u003e \u003cp\u003eFraming for Campaigns.\u003c\/p\u003e \u003cp\u003eGlossary of Framing Terms.\u003c\/p\u003e \u003cp\u003eNotes.\u003c\/p\u003e \u003cp\u003eReferences.\u003c\/p\u003e \u003cp\u003eThe Author.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e   \u003cp\u003e\u003cb\u003eGAIL T. FAIRHURST\u003c\/b\u003e is an award-winning professor of communication at the University of Cincinnati, where she teaches leadership and organizational communication. She has also been a speaker, management consultant, and executive coach for McDonald's, Boeing, Procter \u0026amp; Gamble, General Electric, State Farm Insurance, Merrill Lynch, and the Children's Hospital of Cincinnati, among other organizations.     \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Power of Framing\u003c\/i\u003e shows leaders and managers how to tap into the power of language so they can persuade effectively and communicate credibly in today's business environment.  \u003c\/p\u003e\u003cp\u003eAccording to professor and management consultant Gail Fairhurst, through framing we define the meaning of \"the situation here and now.\" Are we in a \"crisis\"? Is this situation merely a \"cause for concern\"? Should we be on \"red-alert\"? These are examples of how we frame the situations we face. When we connect with others through our framing, we shape reality. What's more, if we \"manage meaning\" when others are unable, we emerge as leaders.  \u003c\/p\u003e\u003cp\u003eFairhurst draws examples from a wide range of sources including business, politics, sports, academia, and the arts to bring the concept of framing to life as an everyday communication skill. She includes a diagnostic instrument to help gauge your sensitivity to the framing concept. Fairhurst even dons her hat as an executive coach to tackle the common framing dilemmas that leaders face.  \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Power of Framing\u003c\/i\u003e challenges leaders to take it up a notch by viewing framing as:  \u003c\/p\u003e\u003cul\u003e\u003cb\u003e \u003cli\u003eA \u003ci\u003eskill\u003c\/i\u003e that leaders must master to communicate vision and set priorities\u003c\/li\u003e \u003cli\u003eA \u003ci\u003escience\u003c\/i\u003e that shows leaders how to think on their feet and frame on the spot\u003c\/li\u003e \u003cli\u003eAn \u003ci\u003eart\u003c\/i\u003e form that leaders must hone like a craft with story, metaphor, argument, and visual images as their primary tools\u003c\/li\u003e \u003cli\u003eA set of \u003ci\u003eemotions\u003c\/i\u003e that leaders must deploy to complement their message\u003c\/li\u003e \u003cli\u003eAn \u003ci\u003eethical\u003c\/i\u003e response in order for leaders to achieve and maintain believability, and so much more\u003c\/li\u003e \u003c\/b\u003e\u003c\/ul\u003e  \u003cp\u003e\u003ci\u003eThe Power of Framing\u003c\/i\u003e is a must-read for today's leaders, managers, and all those aspiring to these jobs. Its easy-to-read style and practice exercises make this a book you'll turn to time and again to sharpen your most important communications.     \u003c\/p\u003e\u003cp\u003e\u003cb\u003ePraise for \u003ci\u003eThe Power of Framing\u003c\/i\u003e\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003e\"The primary work of leadership involves managing meaning through framing. Fairhurst shows that the way leaders use language to frame people, situations, and events has important consequences for the way individuals make sense of the world and their actions. \u003ci\u003eThe Power of Framing\u003c\/i\u003e is an accessible and inspirational read for leaders who want to shape their organizations in ethically responsible ways.\" \u003cbr\u003e—\u003cb\u003eJ. KEVIN BARGE,\u003c\/b\u003e professor, Texas A\u0026amp;M University  \u003c\/p\u003e\u003cp\u003e\"An ideal book for MBA students and business professionals who are interested in specific tools for constructing leadership in their professional worlds. By focusing on the language toolbox of leadership, the book empowers anyone to construct leadership through talk and interaction.\" \u003cbr\u003e—\u003cb\u003eJOLANTA ARITZ,\u003c\/b\u003e associate professor, Center for Management Communication, USC Marshall School of Business  \u003c\/p\u003e\u003cp\u003e\"Building on her earlier acclaimed work, and written in a highly accessible style, Fairhurst's thoughtful study provides us with a practical and highly relevant analysis of the power of framing language from a leadership perspective. This is a must-have book.\" \u003cbr\u003e—\u003cb\u003eDAVID GRANT,\u003c\/b\u003e professor of organizational studies, University of Sydney  \u003c\/p\u003e\u003cp\u003e\"Communication is the most important element of leadership, and framing of the subject and situation is one of the most powerful tools available to leaders. Gail Fairhurst has created the handbook to help leaders do this right. A must-read for anyone in a leadership capacity.\" \u003cbr\u003e—\u003cb\u003eRICH KILEY,\u003c\/b\u003e venture capitalist, and retired Procter \u0026amp; Gamble marketing and HR executive  \u003c\/p\u003e\u003cp\u003e\"To be an effective global manager, there is nothing more critical than understanding how to frame an issue so that you are effectively communicating and motivating in a culturally sensitive manner. This book will tune you into these issues and show you how to make certain your communication is properly interpreted by your audience.\" \u003cbr\u003e—\u003cb\u003eOLGA JACOB,\u003c\/b\u003e general sales manager (Belgium, Netherlands, and Luxembourg), American Airlines\u003c\/p\u003e","brand":"Jossey-Bass","offers":[{"title":"Default Title","offer_id":47990317220069,"sku":"NP9780470494523","price":53.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470494523.jpg?v=1761787330","url":"https:\/\/k12savings.com\/es\/products\/the-power-of-framing-isbn-9780470494523","provider":"K12savings","version":"1.0","type":"link"}