{"product_id":"the-option-advisor-isbn-9780471185390","title":"The Option Advisor","description":"Acclaim for Bernie Schaeffer's expert approach to options trading.\u003cbr\u003e \u003cbr\u003e \"Bernie Schaeffer's penchant for contrary investing is terrific, and his market calls on that strategy have been excellent. He shows how to apply contrary thinking-and many other types of 'expectational analysis'-to option strategies. All option traders should enjoy reading this book.\" -Lawrence G. McMillan President, McMillan Analysis Corp. Author, Options as a Strategic Investment and McMillan on Options.\u003cbr\u003e \u003cbr\u003e \"A superb book that will benefit both stock and options investors. It blends technical analysis, fundamentals, investor psychology, and strategy to come up with an excellent approach to the markets. A good read for the investor seeking new trading ideas in today's fast moving markets.\" -Leo Fasciocco Stock Market Columnist, Investor's Business Daily.\u003cbr\u003e \u003cbr\u003e \"A breath of fresh air for options traders. Most options books are textbook in nature. Schaeffer cuts right to the chase and provides solid ideas on how to use options effectively for both conservative and trading-oriented investors. It's innovative and fresh. Get a copy.\" -Thomas J. Dorsey President, Dorsey Wright \u0026amp; Associates Author, Point \u0026amp; Figure Charting.\u003cbr\u003e \u003cbr\u003e When nationally renowned options expert Bernie Schaeffer talks, everyone listens. A \"Market Maven\" on CNBC, a frequent guest on CNN, and a top-rated Timer Digest market timer for the past decade, he has also been a featured speaker at numerous investment conferences. His views on the stock market and the economy are regularly quoted in the Wall Street Journal, the New York Times, Barron's, and Investor's Business Daily. Thousands of subscribers eagerly await each issue of his Option Advisor newsletter, and when he distills his decades of knowledge and experience-as he does in this remarkable book-savvy investors everywhere pay close attention.\u003cbr\u003e \u003cbr\u003e In The Option Advisor: Wealth-Building Strategies Using Equity and Index Options, Schaeffer offers his own carefully tested, prudent, and profitable strategies for trading options. He begins by dispelling outdated folklore and beliefs about the options world, and reveals instead how options can be used as an inexpensive, leveraged vehicle for profiting from the movement in an equity. With clarity and logic, he explains the basic principles of options trading, emphasizing, in particular, why options cannot be traded like stocks-a very common and potentially very costly mistake.\u003cbr\u003e \u003cbr\u003e Schaeffer delves into the psychology of options trading, demonstrating how to distinguish between \"high\" and \"low\" expectation stocks, how to measure sentiment, and how to master the valued Contrary Opinion Theory for successful trading. He shares his wealth-building techniques for selecting the right stocks, assessing risk, managing your options portfolio, and, most important, for reading market timing indicators. What The Option Advisor boils down to is expert guidance on managing your money, while avoiding the most common errors of options trading.\u003cbr\u003e \u003cbr\u003e In a detailed section on applications, Schaeffer gives you practical, hands-on advice on how to use a full array of real-world trading strategies, including quick trades, aggressive trading strategies, conservative approaches, portfolio protection, and the increasingly popular Long-term Equity AnticiPation Securities (LEAPS). With characteristic thoroughness, Schaeffer also offers invaluable information on selecting an options broker, opening an options trading account, and doing research on the Internet.\u003cbr\u003e \u003cbr\u003e From the novice to the experienced investor, The Option Advisor offers a gold mine of information on how to achieve success in options trading.Kluge und profitable Strategien für den Optionshandel - hier lernt jeder etwas Neues, ob Einsteiger oder Profi im Investmentgeschäft! Informationen aus erster Hand von Bernard Schaeffer, einem regelmäßig zitierten Spezialisten, zu den Unterschieden zwischen Aktien- und Optionshandel, zur Risikoeinschätzung, zu Finanzmanagement und Handelsstrategien. (11\/97) THEORY AND FOUNDATION.\u003cbr\u003e \u003cbr\u003e Expectational Analysis.\u003cbr\u003e \u003cbr\u003e Selecting the Right Stock.\u003cbr\u003e \u003cbr\u003e Options Basics: The Psychology and Dynamics of Profitable Options Investing.\u003cbr\u003e \u003cbr\u003e Managing Your Options Portfolio to Maximize Reward and Minimize Risk.\u003cbr\u003e \u003cbr\u003e Market Timing Indicators and Techniques.\u003cbr\u003e \u003cbr\u003e APPLICATIONS.\u003cbr\u003e \u003cbr\u003e Aggressive Option Trading Strategies.\u003cbr\u003e \u003cbr\u003e Quick Trade.\u003cbr\u003e \u003cbr\u003e LEAPS.\u003cbr\u003e \u003cbr\u003e Conservative Approaches to Options Trading.\u003cbr\u003e \u003cbr\u003e Selecting an Options Broker and Establishing an Options Trading Account.\u003cbr\u003e \u003cbr\u003e Navigating the Internet.\u003cbr\u003e \u003cbr\u003e Contrarianism Revisited.\u003cbr\u003e \u003cbr\u003e Appendices.\u003cbr\u003e \u003cbr\u003e Index.  \u003cp\u003e\u003cstrong\u003eMarketplace Books, Inc\u003c\/strong\u003e, an independent press and John Wiley and Sons co-publish a full line of books in the finance, business and professional subject areas. These books carry the \"Marketplace Books\" designation and combine Marketplace's professional niche expertise with the world-class publishing and distribution talents of Wiley.  Acclaim for Bernie Schaeffer's expert approach to options trading.\u003cbr\u003e \u003cbr\u003e \"Bernie Schaeffer's penchant for contrary investing is terrific, and his market calls on that strategy have been excellent. He shows how to apply contrary thinking-and many other types of 'expectational analysis'-to option strategies. All option traders should enjoy reading this book.\" -Lawrence G. McMillan President, McMillan Analysis Corp. Author, Options as a Strategic Investment and McMillan on Options.\u003cbr\u003e \u003cbr\u003e \"A superb book that will benefit both stock and options investors. It blends technical analysis, fundamentals, investor psychology, and strategy to come up with an excellent approach to the markets. A good read for the investor seeking new trading ideas in today's fast moving markets.\" -Leo Fasciocco Stock Market Columnist, Investor's Business Daily.\u003cbr\u003e \u003cbr\u003e \"A breath of fresh air for options traders. Most options books are textbook in nature. Schaeffer cuts right to the chase and provides solid ideas on how to use options effectively for both conservative and trading-oriented investors. It's innovative and fresh. Get a copy.\" -Thomas J. Dorsey President, Dorsey Wright \u0026amp; Associates Author, Point \u0026amp; Figure Charting.\u003cbr\u003e \u003cbr\u003e When nationally renowned options expert Bernie Schaeffer talks, everyone listens. A \"Market Maven\" on CNBC, a frequent guest on CNN, and a top-rated Timer Digest market timer for the past decade, he has also been a featured speaker at numerous investment conferences. His views on the stock market and the economy are regularly quoted in the Wall Street Journal, the New York Times, Barron's, and Investor's Business Daily. Thousands of subscribers eagerly await each issue of his Option Advisor newsletter, and when he distills his decades of knowledge and experience-as he does in this remarkable book-savvy investors everywhere pay close attention.\u003cbr\u003e \u003cbr\u003e In The Option Advisor: Wealth-Building Strategies Using Equity and Index Options, Schaeffer offers his own carefully tested, prudent, and profitable strategies for trading options. He begins by dispelling outdated folklore and beliefs about the options world, and reveals instead how options can be used as an inexpensive, leveraged vehicle for profiting from the movement in an equity. With clarity and logic, he explains the basic principles of options trading, emphasizing, in particular, why options cannot be traded like stocks-a very common and potentially very costly mistake.\u003cbr\u003e \u003cbr\u003e Schaeffer delves into the psychology of options trading, demonstrating how to distinguish between \"high\" and \"low\" expectation stocks, how to measure sentiment, and how to master the valued Contrary Opinion Theory for successful trading. He shares his wealth-building techniques for selecting the right stocks, assessing risk, managing your options portfolio, and, most important, for reading market timing indicators. What The Option Advisor boils down to is expert guidance on managing your money, while avoiding the most common errors of options trading.\u003cbr\u003e \u003cbr\u003e In a detailed section on applications, Schaeffer gives you practical, hands-on advice on how to use a full array of real-world trading strategies, including quick trades, aggressive trading strategies, conservative approaches, portfolio protection, and the increasingly popular Long-term Equity AnticiPation Securities (LEAPS). With characteristic thoroughness, Schaeffer also offers invaluable information on selecting an options broker, opening an options trading account, and doing research on the Internet.\u003cbr\u003e \u003cbr\u003e From the novice to the experienced investor, The Option Advisor offers a gold mine of information on how to achieve success in options trading.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990305194213,"sku":"NP9780471185390","price":75.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471185390.jpg?v=1761787281","url":"https:\/\/k12savings.com\/es\/products\/the-option-advisor-isbn-9780471185390","provider":"K12savings","version":"1.0","type":"link"}