{"product_id":"the-moving-image-isbn-9780262538169","title":"The Moving Image","description":"\u003cb\u003eThe definitive guidebook for using video in modern communication.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eVideo (television, film, the moving image generally) is today’s most popular information medium. Two-thirds of the world’s internet traffic is video. Americans get their news and information more often from screens and speakers than through any other means. \u003ci\u003eThe Moving Image\u003c\/i\u003e is the first authoritative account of how we have arrived here, together with the first definitive manual to help writers, educators, and publishers use video more effectively. Drawing on decades as an educator, publisher, and producer, MIT’s Peter Kaufman presents new tools, best practices, and community resources for integrating film and sound into media that matters.\u003cbr\u003e\u003cbr\u003eKaufman describes video’s vital role in politics, law, education, and entertainment today, only 130 years since the birth of film. He explains how best to produce video, distribute it, clear rights to it, cite it, and, ultimately, archive and preserve it. With detailed guidance on producing and deploying video and sound for publication, finding and using archival video and sound, securing rights and permissions, developing distribution strategies, and addressing questions about citation, preservation, and storage—across the broadest spectrum of platforms, publications, disciplines, and formats—\u003ci\u003eThe Moving Image\u003c\/i\u003e equips readers for the medium’s continued ascendance in education, publishing, and knowledge dissemination in the decades to come. And, modeled in part on Strunk and White’s classic, \u003ci\u003eThe Elements of Style\u003c\/i\u003e, it’s also a highly enjoyable read.Contents\u003cbr\u003eIntroduction\u003cbr\u003e1 1906 Again\u003cbr\u003e2 Another Elusive Transformation\u003cbr\u003e3 The Anatomy of the Moving Image\u003cbr\u003e4 Video Elements of Style\u003cbr\u003e5 Citation and Discovery\u003cbr\u003e6 Preservation and Power\u003cbr\u003e7 Rights and Freedoms\u003cbr\u003e8 Video, Print, and New Ways of Knowing\u003cbr\u003eAcknowledgments\u003cbr\u003eIndex“Indispensable. A groundbreaking guide to navigating video as today’s dominant medium.”\u003cbr\u003e\u003cb\u003e—Allissa V. Richardson, author of \u003ci\u003eBearing Witness While Black\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e“A work of genius. The book tells us how to preserve, protect, and curate the moving image as an integral part of fighting back against our current epistemic implosion.”\u003cbr\u003e\u003cb\u003e—Lee McIntyre, author of \u003ci\u003eOn Disinformation\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e“This visionary work is an essential, authoritative, and entertaining companion for makers, authors, and scholars that will help them produce, deploy, and quote moving images with fluency and integrity.”\u003cbr\u003e\u003cb\u003e—Rick Prelinger, archivist and Emeritus Professor, University of California, Santa Cruz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e“At a time when video has become the dominant medium of communication, Kaufman provides a much-needed primer for scholars and practitioners alike.”\u003cbr\u003e\u003cb\u003e—Sandra Ristovska, author of \u003ci\u003eSeeing Human Rights\u003c\/i\u003e\u003c\/b\u003ePeter B. Kaufman is Senior Program Officer at MIT Open Learning. He is the author of \u003ci\u003eThe New Enlightenment and the Fight to Free Knowledge\u003c\/i\u003e and founder of Intelligent Television, a video production company that works with cultural and educational institutions around the world.","brand":"The MIT Press","offers":[{"title":"Default Title","offer_id":46305263812837,"sku":"NP9780262538169","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780262538169_cfeffc49-8edc-45de-af3a-f35f8e8f6605.jpg?v=1767740590","url":"https:\/\/k12savings.com\/es\/products\/the-moving-image-isbn-9780262538169","provider":"K12savings","version":"1.0","type":"link"}