{"product_id":"the-million-dollar-private-practice-isbn-9780470635780","title":"The Million Dollar Private Practice","description":"\u003cp\u003e\u003cb\u003eBroaden your professional horizons, expand the scope of your practice, and create new revenue streams\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYou are uniquely gifted in your ability to ease suffering and enhance quality of life. You help solve profound human problems and restore hope. Now, \u003ci\u003eThe Million Dollar Private Practice\u003c\/i\u003e reveals how you can leverage your distinctive talents and expertise to dramatically expand your professional and financial horizons.\u003c\/p\u003e \u003cp\u003eBuilding upon the premise that the key to building a million-dollar practice is expanding your services from \"one to one\" to \"one to many,\" renowned private practice development consultant David Steele reveals his time-tested strategies for transforming the ways you think and work. You'll discover how to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eChoose your niche and \"own\" it\u003c\/li\u003e \u003cli\u003eDevelop business models custom-tailored to your unique talents and goals\u003c\/li\u003e \u003cli\u003eCreate new systems, products, and services that make a considerable difference in your clients' lives\u003c\/li\u003e \u003cli\u003eMake \"intangible\" services tangible through branding and packaging\u003c\/li\u003e \u003cli\u003eCreate value through referral systems, affiliate programs, and joint ventures\u003c\/li\u003e \u003cli\u003eUse creative marketing strategies designed for private practice professionals\u003c\/li\u003e \u003cli\u003eDevelop sales and enrollment strategies that dramatically boost your client base\u003c\/li\u003e \u003cli\u003eRecruit, organize, motivate, and manage staff needed to build and run a million-dollar practice\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eDemonstrating that profits need not be the enemy of ideals, this insightful guide to professional development is an important resource for psychotherapists, family and marriage therapists, social workers, and all private practice professionals seeking creative ways to attract new clients and build their businesses.\u003c\/p\u003e \u003cp\u003ePreface vii\u003c\/p\u003e \u003cp\u003eCHAPTER ONE\u003c\/p\u003e \u003cp\u003eIs a Million Dollar Practice Right for You? 1\u003c\/p\u003e \u003cp\u003eCHAPTER TWO\u003c\/p\u003e \u003cp\u003eYour Mission and Message 41\u003c\/p\u003e \u003cp\u003eCHAPTER THREE\u003c\/p\u003e \u003cp\u003eOwning Your Niche: The Platinum Rule of\u003c\/p\u003e \u003cp\u003eMarketing in Action 67\u003c\/p\u003e \u003cp\u003eCHAPTER FOUR\u003c\/p\u003e \u003cp\u003eHow to Create Services, Products, and Programs\u003c\/p\u003e \u003cp\u003eThat Promote Change 101\u003c\/p\u003e \u003cp\u003eCHAPTER FIVE\u003c\/p\u003e \u003cp\u003eCreative Business Models and Service Delivery Systems 121\u003c\/p\u003e \u003cp\u003eCHAPTER SIX\u003c\/p\u003e \u003cp\u003eCreative Marketing 145\u003c\/p\u003e \u003cp\u003eCHAPTER SEVEN\u003c\/p\u003e \u003cp\u003eMaking the Sale, Getting the Client 189\u003c\/p\u003e \u003cp\u003eCHAPTER EIGHT\u003c\/p\u003e \u003cp\u003eBuilding Your Million Dollar Practice 225\u003c\/p\u003e \u003cp\u003eEpilogue 255\u003c\/p\u003e \u003cp\u003eAfterword 265\u003c\/p\u003e \u003cp\u003eAppendix: Selected Resources for Building Your Million Dollar Practice 267\u003c\/p\u003e \u003cp\u003eAbout David Steele 269\u003c\/p\u003e \u003cp\u003eNotes 271\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eDAVID STEELE\u003c\/b\u003e is the founder and CEO of Relationship Coaching Institute, the first and largest training firm of its kind. Over his thirty years in the field of mental health, he has helped thousands of clients create successful practices, some of which went on to build six- and seven-figure businesses. He is the author of numerous books and videos on practice management and relationships.\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eBroaden your professional horizons, expand the scope of your practice, and create new revenue streams\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYou are uniquely gifted in your ability to ease suffering and enhance quality of life. You help solve profound human problems and restore hope. Now, \u003ci\u003eThe Million Dollar Private Practice\u003c\/i\u003e reveals how you can leverage your distinctive talents and expertise to dramatically expand your professional and financial horizons.\u003c\/p\u003e \u003cp\u003eBuilding upon the premise that the key to building a million-dollar practice is expanding your services from \"one to one\" to \"one to many,\" renowned private practice development consultant David Steele reveals his time-tested strategies for transforming the ways you think and work. You'll discover how to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eChoose your niche and \"own\" it\u003c\/li\u003e \u003cli\u003eDevelop business models custom-tailored to your unique talents and goals\u003c\/li\u003e \u003cli\u003eCreate new systems, products, and services that make a considerable difference in your clients' lives\u003c\/li\u003e \u003cli\u003eMake \"intangible\" services tangible through branding and packaging\u003c\/li\u003e \u003cli\u003eCreate value through referral systems, affiliate programs, and joint ventures\u003c\/li\u003e \u003cli\u003eUse creative marketing strategies designed for private practice professionals\u003c\/li\u003e \u003cli\u003eDevelop sales and enrollment strategies that dramatically boost your client base\u003c\/li\u003e \u003cli\u003eRecruit, organize, motivate, and manage staff needed to build and run a million-dollar practice\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eDemonstrating that profits need not be the enemy of ideals, this insightful guide to professional development is an important resource for psychotherapists, family and marriage therapists, social workers, and all private practice professionals seeking creative ways to attract new clients and build their businesses.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990288646373,"sku":"NP9780470635780","price":38.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470635780.jpg?v=1761787216","url":"https:\/\/k12savings.com\/es\/products\/the-million-dollar-private-practice-isbn-9780470635780","provider":"K12savings","version":"1.0","type":"link"}