{"product_id":"the-innovation-mandate-isbn-9781400214563","title":"The Innovation Mandate: The Growth Secrets of the Best Organizations in the World","description":"\u003cp\u003e\u003cstrong\u003eIn this constantly shifting world, companies must innovate if they want to survive. In clear language, The Innovation Mandate shows leaders a step-by-step process to continually generate great ideas, implement them, and maximize their value to benefit both customers and investors.\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIn today’s ultra competitive marketplace, the difference between success and failure is innovation. From small entrepreneurial startups to global Fortune 500 companies, innovation—the steady flow of new ideas—drives sustained success. It allows a company to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIntroduce new products and services\u003c\/li\u003e\n\u003cli\u003eEffectively connect with customers\u003c\/li\u003e\n\u003cli\u003eSharpen the supply chain\u003c\/li\u003e\n\u003cli\u003eEfficiently manage finances\u003c\/li\u003e\n\u003cli\u003eHire and retain the best people\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWithout a steady stream of new ideas, even the best company will slow down, atrophy, lose market share, hemorrhage customers, and eventually close or be sold.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eThe Innovation Mandate\u003c\/em\u003e offers a clear and straightforward pathway to profitable innovation. It demystifies the concept, making it easy to understand, implement, and measure. The book centers around three simple concepts:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInnovation generates profits;\u003c\/li\u003e\n\u003cli\u003eInnovation, in the form of new, profitable ideas, can come from anywhere\u003c\/li\u003e\n\u003cli\u003eIdentifying, harnessing, evaluating, and implementing these new ideas cannot be left to chance\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAdditionally, the book offers a five-point checklist to ensure your company is innovation ready.\u003c\/p\u003e","brand":"HarperCollins Leadership","offers":[{"title":"Default Title","offer_id":46142863180005,"sku":"NP9781400214563","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781400214563.jpg?v=1747941383","url":"https:\/\/k12savings.com\/es\/products\/the-innovation-mandate-isbn-9781400214563","provider":"K12savings","version":"1.0","type":"link"}