{"product_id":"the-good-corporate-citizen-isbn-9780471475651","title":"The Good Corporate Citizen","description":"Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being. Therefore, it takes into account its impact on all stakeholders, including employees, customers, communities, suppliers, and the natural environment.  \u003cp\u003eThis handbook draws from the author?s experience crafting and implementing philanthropic and volunteer strategies with companies such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step primer on creating a comprehensive corporate citizenship program, The Good Corporate Citizen lays out how companies can maximize this exciting new trend.\u003c\/p\u003e \u003cp\u003eDoris Rubenstein (Minneapolis, MN) has worked for over 25 years with some of America?s most respected nonprofit organizations.\u003c\/p\u003e  Foreword.  \u003cp\u003ePreface.\u003c\/p\u003e \u003cp\u003eAcknowledgments.\u003c\/p\u003e \u003cp\u003ePart One: Background.\u003c\/p\u003e \u003cp\u003eChapter 1. Philanthropy and Corporate Citizenship.\u003c\/p\u003e \u003cp\u003eChapter 2. Why Conduct a Corporate Citizenship Program?\u003c\/p\u003e \u003cp\u003eChapter 3. Who Gives?\u003c\/p\u003e \u003cp\u003ePart Two: Practical Guidance for Planning Your Program.\u003c\/p\u003e \u003cp\u003eChapter 4. Choosing the Decision Makers and Procedures.\u003c\/p\u003e \u003cp\u003eChapter 5. Defining the Mission.\u003c\/p\u003e \u003cp\u003eChapter 6. Scheduling.\u003c\/p\u003e \u003cp\u003eChapter 7. Budgeting and Financial Administration.\u003c\/p\u003e \u003cp\u003eChapter 8. Identify Internal Areas for Impact.\u003c\/p\u003e \u003cp\u003eChapter 9. Ways of Giving.\u003c\/p\u003e \u003cp\u003eChapter 10. Relating Corporate Citizenship Activities to the Company’s Products, Services, and Mission.\u003c\/p\u003e \u003cp\u003eChapter 11. Researching Possible Investments.\u003c\/p\u003e \u003cp\u003eChapter 12. Assessment.\u003c\/p\u003e \u003cp\u003eChapter 13. Selecting Grant Recipients.\u003c\/p\u003e \u003cp\u003eChapter 14. Postgrant Evaluation.\u003c\/p\u003e \u003cp\u003eChapter 15. Celebrations and Publicity.\u003c\/p\u003e \u003cp\u003eChapter 16. Review and Revision.\u003c\/p\u003e \u003cp\u003ePart Three: Appendices.\u003c\/p\u003e \u003cp\u003eAppendix A: Sample Plans.\u003c\/p\u003e \u003cp\u003eAppendix B: Sample Form Letters.\u003c\/p\u003e \u003cp\u003eAppendix C: Sample Scholarship Letters of Agreement.\u003c\/p\u003e \u003cp\u003eAppendix D: Selected Resources for Corporate Citizenship Planning and Education.\u003c\/p\u003e \u003cp\u003eBibliography.\u003c\/p\u003e \u003cp\u003eNotes.\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e \"This book is highly recommended.\" (\u003ci\u003eTulsa Business Journal\u003c\/i\u003e, 4\/15\/2004) \u003cp\u003e\u003cb\u003eDoris Rubenstein\u003c\/b\u003e is the founder and Principal Consultant with PDP Services, a philanthropy advising and management firm in Minneapolis, Minnesota. Working as a fundraiser for more than twenty-five years, she gained experience in the philanthropic methods of such highly visible companies as IBM, ExxonMobil, 3M, and General Mills. A frequent speaker on the topic of corporate citizenship, Rubenstein teaches at Hamline University (St. Paul, Minnesota), as well as offers professional courses at Prosources. Her articles have appeared in the \u003ci\u003eJournal of Financial Planning\u003c\/i\u003e, \u003ci\u003eThe Business Journal\u003c\/i\u003e, \u003ci\u003eMinnesota Business Magazine\u003c\/i\u003e, \u003ci\u003eStar Tribune\u003c\/i\u003e, \u003ci\u003eTrusts and Estates Magazine\u003c\/i\u003e, \u003ci\u003eVentures\u003c\/i\u003e, \u003ci\u003eLaw \u0026amp; Politics\u003c\/i\u003e, and others.\u003c\/p\u003e  \"The calculus by which business can measure the advantages of citizenship is not the normal market calculus of profit and loss on sales. The environmental factors supporting business are not easily converted into prices and many of them are not for sale.\"\u003cbr\u003e –From the Introduction by Stephen B. Young  \u003cp\u003eThe Good Corporate Citizen is a step-by-step guide to the best practices in corporate citizenship–and, specifically, corporate philanthropy–used by numerous top U.S. businesses. Through thought-provoking questions, examples, and case studies, author Doris Rubenstein advises company leaders on how to guide their companies through the process of making successful choices for administration, investment, and programs.\u003c\/p\u003e \u003cp\u003eA fundraiser with more than twenty-five years of experience working with America’s most respected nonprofit organizations, Rubenstein offers suggestions and identifies a variety of available options to help readers develop a corporate citizenship program that suits any size company’s needs. Included checklists cover all the possible issues faced within any given field, and a wealth of examples and case studies illustrate how policies and procedures are practiced today.\u003c\/p\u003e \u003cp\u003eThe Good Corporate Citizen does not provide a cookie-cutter model or template to wedge into a company structure. It does present guidance for assessing all the choices any size company has to implement a corporate citizenship plan. Each chapter in Part II can be used as a point of departure for professional learning to fully prepare colleagues and employees to sufficiently address every situation they may encounter while getting a corporate citizenship program up and running.\u003c\/p\u003e \u003cp\u003eThe Good Corporate Citizen is written for real-world practice, making it an essential guide for CEOs, CFOs, and owners of mid-sized companies, as well as human resources directors, marketing directors, nonprofit fundraisers, chambers of commerce, and business associations.\u003c\/p\u003e \u003cb\u003eAdvance Praise for \u003ci\u003eThe Good Corporate Citizen\u003c\/i\u003e\u003c\/b\u003e \u003cp\u003e\"Qualitative goals for an environment that sustains capital investment, rewards entrepreneurs, and promotes an educated and loyal workforce need to be set. Business can then determine how to improve the conditions upon which it relies for long-term profitability. Doris Rubenstein has given us a vision of those qualitative goals along with very practical suggestions for enlightened business self-interest.\"\u003cbr\u003e—\u003cb\u003eFrom the Introduction by Stephen B. Young\u003c\/b\u003e\u003cbr\u003eGlobal Executive Director, The Caux Round Table\u003c\/p\u003e \u003cp\u003e\"Doris Rubenstein’s book makes sound financial sense and should be a must-read for executives of all businesses, small and large alike. She exhibits an intimate understanding of the fiscal demands and corporate concerns of business owners when first establishing relationships with charities. Rubenstein presents a sensible, ethical, and effective approach to corporate philanthropy that is much needed in today’s world. If (small) businesses are the lifeblood of a community, her book is an important guide to how they can forge a partnership to achieve civic and cultural improvement and success.\"\u003cbr\u003e—\u003cb\u003eRussell Rothman\u003c\/b\u003e, Executive Vice President\u003cbr\u003eM. Rothman \u0026amp; Co, Inc.\u003c\/p\u003e \u003cp\u003e\"Organizations have a tendency to underestimate the value of incorporating a systematic, focused approach to practicing good corporate citizenship within their management system. This text offers a compelling philosophy, along with a practical approach to manage this important part of your management system.\"\u003cbr\u003e—\u003cb\u003eGary D. Floss\u003c\/b\u003e, Managing Director, BlueFire Partners\u003cbr\u003eBoard Member of American Society for Quality\u003c\/p\u003e  \"Doris Rubenstein's book makes sound financial sense and should be a must-read for executives of all businesses, small and large alike. She exhibits an intimate understanding of the fiscal demands and corporate concerns of business owners when first establishing relationships with charities. Rubenstein presents a sensible, ethical, and effective approach to corporate philanthropy that is much needed in today's world. If (small) businesses are the lifeblood of a community, her book is an important guide to how they can forge a partnership to achieve civic and cultural improvement and success.\" —Russell Rothman, Executive Vice President M. Rothman \u0026amp; Co, Inc.  \u003cp\u003e\"Organizations have a tendency to underestimate the value of incorporating a systematic, focused approach to practicing good corporate citizenship within their management system. This text offers a compelling philosophy, along with a practical approach to manage this important part of your management system.\" —Gary D. Floss, Managing Director, BlueFire Partners, Board Member of American Society for Quality\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47990242246885,"sku":"NP9780471475651","price":74.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471475651.jpg?v=1761787032","url":"https:\/\/k12savings.com\/es\/products\/the-good-corporate-citizen-isbn-9780471475651","provider":"K12savings","version":"1.0","type":"link"}