{"product_id":"successful-mobile-marketing-in-a-week-isbn-9781473607507","title":"Successful Mobile Marketing in a Week","description":"\u003cdiv\u003e\n\u003cb\u003eUnderstand mobile marketing fast, without cutting corners\u003cbr\u003e\u003c\/b\u003eAn understanding of mobile marketing is essential for anyone who wants to reach the growing market of on-the-go consumers. In this short, accessible book, Nick Smith shares a lifetime of hard-earned wisdom and practical advice, giving you, in straightforward language, all the mobile marketing expertise you need to run successful mobile campaigns. The 'in a week' structure explains the essentials of mobile marketing over just 7 days:\u003cbr\u003e\u003cbr\u003eSunday: Why the future is mobile\u003cbr\u003eMonday: Basic mobile traffic getting tactics\u003cbr\u003eTuesday: Social mobile marketing\u003cbr\u003eWednesday: Mobile pay per click (PPC) marketing\u003cbr\u003eThursday: Mobile apps for SMEs\u003cbr\u003eFriday: SMS marketing\u003cbr\u003eSaturday: Building the ultimate mobile marketing system\u003cbr\u003e\u003cbr\u003eAt the end there are questions to ensure you have taken it all in and cartoons, diagrams and visual aids throughout help make \u003ci\u003eMobile Marketing In A Week\u003c\/i\u003e an enjoyable and effective learning experience.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSo what are you waiting for? Take the fast track to successful mobile marketing!\u003c\/b\u003e\n\u003c\/div\u003e","brand":"Teach Yourself","offers":[{"title":"Default Title","offer_id":44894975459557,"sku":"NP9781473607507","price":12.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/6ff8517e-d521-4851-85e3-ab0000877cad.jpg?v=1767888601","url":"https:\/\/k12savings.com\/es\/products\/successful-mobile-marketing-in-a-week-isbn-9781473607507","provider":"K12savings","version":"1.0","type":"link"}