{"product_id":"soft-power-isbn-9781586483067","title":"Soft Power","description":"\u003cp\u003e\u003cb\u003eFrom the pre-eminent scholar of foreign policy, the classic work that defined soft power\u003cbr\u003e\u003cbr\u003e “As brilliant as it is timely, Professor Nye’s book is must reading for anyone who cares about the success of America and the world.” —Madeleine K. Albright\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Joseph S. Nye, Jr., coined the term “soft power” to describe a nation’s ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country’s military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies.\u003cbr\u003e\u003cbr\u003e Hard power remains crucial in a world of states trying to guard their independence. But Nye argues that soft power—diplomacy, economic assistance, trustworthy information—is essential as well in securing America’s national interests. One of the most influential books on foreign policy ever written, \u003ci\u003eSoft Power\u003c\/i\u003e offers vital guidance in an age of geopolitical turmoil. \u003c\/p\u003e","brand":"PublicAffairs","offers":[{"title":"Default Title","offer_id":44895785779429,"sku":"NP9781586483067","price":18.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/c0cedf12-fdb9-4661-9101-ab030031ff89.jpg?v=1767881834","url":"https:\/\/k12savings.com\/es\/products\/soft-power-isbn-9781586483067","provider":"K12savings","version":"1.0","type":"link"}