{"product_id":"sales-presentations-for-dummies-isbn-9781119104025","title":"Sales Presentations For Dummies","description":"\u003cb\u003eAre your sales presentations stuck in the 20\u003csup\u003eth\u003c\/sup\u003e century?\u003c\/b\u003e \u003cp\u003e\u003ci\u003eSales Presentations For Dummies\u003c\/i\u003e rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world that's constantly bombarding them with sales pitches. Motivating today's buyers to pull the trigger on a new deal requires a certain set of skills, and this straightforward text guides you through what you need to know to create and deliver compelling presentations. Pulled from examples and experiences of thousands of actual sales presentations, the information in this innovative resource offers the tools and tips you need to keep your leads engaged from hook to call to action. \u003c\/p\u003e\u003cp\u003eToday's business landscape is competitive. When your sales presentation is being compared to countless others, it's important to stand out for all the right reasons. Instead of using dated sales approaches,, update your understanding of the art of selling—and create compelling, engaging presentations that hook audience members from the beginning. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eLeverage a proven, blockbuster formula that engages audiences in any industry\u003c\/li\u003e \u003cli\u003eUse the power of storytelling to connect with prospective clients and soften their resistance to your sales pitch\u003c\/li\u003e \u003cli\u003eUnderstand and apply customer insights to ensure that your solution is top-of-mind in purchasing decisions\u003c\/li\u003e \u003cli\u003eUpdate your professional skill set to encompass today's most motivating sales tactics\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eSales Presentations For Dummies\u003c\/i\u003e brings your sales style into the 21\u003csup\u003est\u003c\/sup\u003e century and connects you with the skills you need to excel in today's complicated business landscape. Introduction 1 \u003c\/p\u003e\u003cp\u003e\u003cb\u003ePart I: Getting Started with Sales Presentations 5\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Embracing the Future of Sales Presentations 7\u003c\/p\u003e \u003cp\u003eChapter 2: Discovering What You Need to Know Before You Begin 15\u003c\/p\u003e \u003cp\u003eChapter 3: Tailoring Your Value Proposition to Fit Your Audience 35\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Building a Blockbuster Presentation 49\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 4: Structuring a Persuasive Presentation 51\u003c\/p\u003e \u003cp\u003eChapter 5: Unleashing the Power of a Strong Opening 73\u003c\/p\u003e \u003cp\u003eChapter 6: Ratcheting Up the Tension as You Build Your Case 89\u003c\/p\u003e \u003cp\u003eChapter 7: Creating Closings That Make Your Prospect Take Action 107\u003c\/p\u003e \u003cp\u003eChapter 8: Crafting Your Agenda, Intro, and Company Overview 127\u003c\/p\u003e \u003cp\u003eChapter 9: Designing a Winning Presentation 143\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Delivering an Impactful Presentation 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10: The Presenter’s 3 Cs: Credibility, Connection, and Confidence 165\u003c\/p\u003e \u003cp\u003eChapter 11: Leveraging Your Voice and Body for Impact 177\u003c\/p\u003e \u003cp\u003eChapter 12: Increasing Emotional Engagement through Storytelling 197\u003c\/p\u003e \u003cp\u003eChapter 13: Managing — and Surviving — Stage Fright 217\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: The New Rules of Engagement: Interacting with Your Audience 227\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14: Engaging and Managing Your Audience 229\u003c\/p\u003e \u003cp\u003eChapter 15: Handling Objections Like a Pro 251\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: Focusing on Special Types of Presentations 267\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 16: Presenting as a Team Sport 269\u003c\/p\u003e \u003cp\u003eChapter 17: Mastering Web Presentations 283\u003c\/p\u003e \u003cp\u003eChapter 18: Delivering a Product Demonstration That Drives Sales 305\u003c\/p\u003e \u003cp\u003eChapter 19: Adjusting for Specialty Presentations and Audiences 319\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI: The Part of Tens 335\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 20: Ten Ways to Recover from Presentation Disaster 337\u003c\/p\u003e \u003cp\u003eChapter 21: Ten PowerPoint Tips You Must Know 341\u003c\/p\u003e \u003cp\u003eChapter 22: Ten Things You Need to Know When Presenting with Your Tablet 347\u003c\/p\u003e \u003cp\u003eIndex 353\u003c\/p\u003e   \u003cp\u003e\u003cb\u003eJulie Hansen\u003c\/b\u003e, who is recognized as the \"Sales Presentation Expert,\" redefines the typical sales presentation and helps salespeople apply best practices. She leverages the power that performers have been using for centuries to engage and move audiences.     \u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eLearn to:\u003c\/i\u003e\u003c\/b\u003e  \u003c\/p\u003e\u003cul\u003e \u003cli\u003eMaster a proven blockbuster formula to engage your audience\u003c\/li\u003e \u003cli\u003eLeverage the power of storytelling to connect and soften resistance\u003c\/li\u003e \u003cli\u003eUse customer insights to ensure your solution is top of mind in buying decisions\u003c\/li\u003e \u003c\/ul\u003e  \u003cp\u003e\u003cb\u003eTake your presentations from \"dull data dump\" to \"why, yes, I won another deal!\"\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eAre your sales presentations stuck in the 20\u003csup\u003eth\u003c\/sup\u003e century? This friendly guide shows you how to engage and persuade busy buyers in a world that's bombarding them with sales pitches. Based on the experiences of thousands of actual sales presentations, it offers the tools and tips you need to keep your prospects engaged—from hook to call to action.  \u003c\/p\u003e\u003cul\u003e \u003cli\u003e\n\u003cb\u003eNot your father's sales presentation\u003c\/b\u003e — gain critical new skills to engage today's busy prospects, set yourself apart from the competition, provide value, and win more deals\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eBuild a strong case\u003c\/b\u003e — structure a persuasive presentation, grab their attention with a strong opening, ratchet up the tension as you build your case, and move your prospect to take action with a power clause\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eIt's all in the delivery\u003c\/b\u003e — establish presence with credibility, connection, and confidence; leverage your voice and body language for impact; and increase emotional engagement through storytelling\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eRules of engagement\u003c\/b\u003e — interact with your audience to maximize attention during important points in your presentation, handle objections like a pro, and successfully keep your presentation on time and on track\u003c\/li\u003e \u003c\/ul\u003e  \u003cp\u003e\u003cb\u003eOpen the book and find:\u003c\/b\u003e  \u003c\/p\u003e\u003cul\u003e \u003cli\u003eThe building blocks of effective presentations\u003c\/li\u003e \u003cli\u003eWays to support your message visually and tactically to improve impact and retention\u003c\/li\u003e \u003cli\u003eHow to manage (and survive) stage fright\u003c\/li\u003e \u003cli\u003eTips for mastering the virtual presentation\u003c\/li\u003e \u003cli\u003eHow to tailor your presentation to fit specific opportunities and audiences\u003c\/li\u003e \u003cli\u003eWays to handle specialty presentations and audiences\u003c\/li\u003e \u003cli\u003eHow to give a successful product demo\u003c\/li\u003e \u003c\/ul\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":47989982462181,"sku":"NP9781119104025","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119104025.jpg?v=1761786108","url":"https:\/\/k12savings.com\/es\/products\/sales-presentations-for-dummies-isbn-9781119104025","provider":"K12savings","version":"1.0","type":"link"}