{"product_id":"print-and-production-finishes-for-bags-labels-and-point-of-purchase-isbn-9782940361946","title":"Print and Production Finishes for Bags, Labels and Point of Purchase","description":"\u003cb\u003eDiscusses the visual language that the materials, media, and processes create\u003c\/b\u003e\u003cp\u003eWith informative text and specially commissioned full-color photographs, \u003ci\u003ePrint and Production Finishes for Bags, Labels, and Point of Purchase\u003c\/i\u003e shows the different effects that can be created, and the key print and production techniques used to achieve them. Work across all budgets and production\/print runs is explored, revealing the skills and techniques that work to grab the target audience's attention.\u003c\/p\u003e\u003cp\u003e\u003ci\u003ePrint and Production Finishes for Bags, Labels, and Point of Purchase\u003c\/i\u003e is an indispensable ideas sourcebook and practical guide to the finishes, surface graphics, detailing, and materials that help make bags and labels stand out from the crowd-including foil blocking, pigment blocking, thermography, varnishing, laminating, embossing, debossing, die-cutting and laser-cutting; specialist inks, including metallics and fluorescents; different paper stocks and other materials; lenticular printing, and so on. By analyzing the best in the business, this book gives readers a thorough understanding of materials, and of the print and production finishes that can be applied to any job.\u003c\/p\u003e","brand":"Rockport Publishers","offers":[{"title":"Default Title","offer_id":44897542602981,"sku":"NP9782940361946","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/O_31cb0672-43e7-4f8e-89cd-d3e8307fe88b.jpg?v=1773104643","url":"https:\/\/k12savings.com\/es\/products\/print-and-production-finishes-for-bags-labels-and-point-of-purchase-isbn-9782940361946","provider":"K12savings","version":"1.0","type":"link"}