{"product_id":"no-bs-marketing-to-the-affluent-fourth-edition-isbn-9781642011838","title":"No B.S. Marketing to the Affluent (Fourth Edition)","description":"\u003cb\u003eWant to bulletproof your business from recessions, inflation, and economic downturns? The answer is simple: appeal to the affluent!\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWant to bulletproof your business from recessions, inflation, and economic downturns? The answer is simple: appeal to the affluent!\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn this 4th edition of \u003ci\u003eNo B.S. Marketing to the Affluent\u003c\/i\u003e, millionaire-maker Dan S. Kennedy teams up with “Million Dollar Waiter” Martin Fisher to unlock the profits of the economy’s most stable demographic.\u003cbr\u003e\u003cbr\u003eLearn how to:\u003cbr\u003e\u003cul\u003e \u003cli\u003e \u003cb\u003eSpeak Their Language\u003c\/b\u003e: The wealthy think and act differently than the regular consumer. Learn how to reach them by refl ecting their unique values and desires.\u003c\/li\u003e \u003cli\u003e \u003cb\u003eLeverage E-Factors\u003c\/b\u003e: Uncover the key emotional forces that make affluent customers eager to spend (and keep spending).\u003c\/li\u003e \u003cli\u003e \u003cb\u003eBuild Million-Dollar Marketing Systems\u003c\/b\u003e: Follow step-by-step instructions to create marketing strategies that generate consistent, high-value clients.\u003c\/li\u003e \u003cli\u003e \u003cb\u003eUtilize Relationship Marketing\u003c\/b\u003e: Discover the unique service, trust-building, and engagement techniques to foster long-lasting relationships.\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003eDon’t settle for survival. With \u003ci\u003eNo B.S. Marketing to the Affluent\u003c\/i\u003e, learn how to target the wealthy and watch your business win big.","brand":"Entrepreneur Press","offers":[{"title":"Default Title","offer_id":48683508465893,"sku":"NP9781642011838","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/O_8f7a8edf-8202-4dc0-912d-e3605328618a.jpg?v=1775169838","url":"https:\/\/k12savings.com\/es\/products\/no-bs-marketing-to-the-affluent-fourth-edition-isbn-9781642011838","provider":"K12savings","version":"1.0","type":"link"}